Guide Creative

These 10 stats about video marketing will shock you… 🫨 #videoproduction #onlinevideomarketing #videocontent #guidecreative #charlotte

What's the secret behind exceptional creative work? 🤫 The best creatives follow a process that guarantees every project hits the mark. Here’s how they do it: 1. Deep Dive Discovery 🧐 The best creatives start by getting to know your brand, audience, and goals inside out. Research is key to making sure everyone is on the same page and set for success. 2. Creative Brainstorming 💡 Next, they brainstorm unique concepts tailored to your brand’s story. Fresh ideas and creative thinking make your message stand out. 3. Storyboarding and Scriptwriting 📝 With a solid concept in place, they create detailed storyboards and scripts. This step ensures that every scene and word aligns perfectly with your vision. 4. Lights, Camera, Action! 🎥 The production team brings the storyboard to life, capturing high-quality footage with top-notch equipment. Every shot is planned to convey the right emotions and messages. 5. Masterful Editing ✂️ In post-production, editors work their magic, piecing together the footage to create a seamless and engaging story. This includes adding effects, sound design, and color correction. 6. Review and Refine 🔄 Collaboration is key. The initial cut is shared with you for feedback, and necessary tweaks are made to ensure the final product exceeds your expectations. 7. Final Delivery 🚀 Once approved, the final video is delivered in the required formats, ready for distribution. Tips on maximizing your video’s impact are also provided. The best creatives turn ideas into compelling visual stories that resonate with your audience. #video #videoproduction #videomarketing #videocreatives #creatives #content #contentmarketing #storytelling #brand

With so much "creative" advice out there, it's easy to get lost in the noise. Here's the simple truth from us: 👉 Craft captivating content (70% of people prefer learning about a product or service with video). 👉 Stay close to your clients and their customers to make sure it resonates with their audience. That's it. Don't let the "gurus" overcomplicate things. Just engage 10x more and solve real problems. OH (and big OH)...go the extra mile. People want to work with people they like and trust. But they also care about results, not fluff. Agree? #marketing #content #video #videoproduction #videomarketing #socialmediamarketing

Happy Monday, y'all! 👋 Excited to share the launch of Guide Creative's new website! (🔗 in the comments) Let us know what you think and share it with anyone or company you think could be in need of video today! 📽️ #charlotte #video #videoproduction #videocontent #videostrategy #contentstrategy #contentmarketing #marketing #onlinevideomarketing #website #webflow #creatives

Sycamore Brewing is one of the strongest brands on the east coast. If you’re familiar, it’s probably no surprise to you… They obsess over building community. Their quality is often unmatched (from beer, to taproom vibes, and their food/coffee is 🔥). They’re also never short of great ideas, constantly innovating - just take a look at any new release. From run clubs, to charity events - it’s really a place for everyone - where everyone wants to be. …Sycamore’s become a #lifestyle. We couldn’t be more excited to be collaborating with their team to bring their incredible brand to the world…enjoy! (and more to come) 😎 #sycamore #sycamorebrewing #beer #coffee #food #social #lifestyle #brand #marketing #video #videocontent #videoproduction

We had a lot fun working on our “Don’t Scan This” campaign at Guide. - With over 100 submissions (some from all across the country), it’s clear that companies are searching for and prioritizing the production of high quality video… …and we have a winner (thanks Comment Picker for helping us randomly select one)! Congrats to Land of a Thousand Hills Coffee in Charlotte, NC! 🎉 (https://lnkd.in/eTwG9tuy) Thank you to everyone who helped spread the word! We’re excited to get to work for Adam and his great team! Also, a special thanks to The Print Shoppe in Charlotte for producing all of our campaign wear! (https://lnkd.in/eM4nkdwk) #charlotte #video #content #marketing #dontscanthis

10 Reasons Why You Should Invest in Video Today: 1. Increased Engagement: Social video generates 1200% more shares than text and images combined. 2. Improved SEO: Websites with video content are 53 times more likely to rank on the first page of Google. 3. Higher Retention Rates: Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. 4. Stronger Consumer Attention: Videos hold consumer attention 5x more than static content. 5. Better Email Click-Throughs: Including video in emails can boost click-through rates by 200-300%. 6. Higher Conversion Rates: Landing pages with videos lead to 80% more conversions. 7. Increased Accessibility: 85% of Facebook video is watched without sound, making subtitles crucial. 8. Mobile Optimization: Over 90% of consumers watch videos on their mobile devices. 9. In-Depth Analytics: Video platforms offer detailed insights into viewer behavior, allowing for targeted marketing strategies. 10. Competitive Edge: 81% of businesses use video as a marketing tool, up from 63% over the last year. 👉 Video isn't just a trend; it's a pivotal part of effective communication in this digital age. Isn't it time your brand got in on the action? #video #marketing #content #videocontent #videoproduction #videoproductionservices #charlotte #onlinevideomarketing

Understand your audience to create videos that captivate and engage. Use high-quality visuals and audio for a professional appeal. Incorporate interactive elements to boost viewer participation. Keep content fresh and relevant to encourage frequent viewing. Consistently deliver authentic material to build a loyal following. #content #video #marketing

In ads, simplicity often wins… Ever noticed how the ads that stick with you are often the simplest? Here's the magic behind simplicity in video content: 👁️ Visual clarity: Simple visuals ensure your message isn't lost in translation. 🗣️ Concise storytelling: A straightforward narrative engages quickly and leaves a lasting impact. 🔊 Clear sound: Less is more when it comes to background noise and music. In your next ad, let simplicity #guide your lens. The power of a clear, concise video can move mountains. #video #simpleads #ads #brand #storytelling #content

We've officially reached 100 entries for our $30K video package giveaway! It's not too late to enter! Go to guidecreative.co/market and submit your company info today! Do us a favor - "like", "share", and/or "comment" @ a company/person you think needs video! #charlotte #marketing #content #video #videocontent #videostrategy #videomarketing #onlinevideomarketing #videomarketing #contentmarketing #videogiveaway #contentgiveaway #contentpromotion