Doctors Business Network

Promotions: There are many different ways to promote your medical practice without breaking your marketing budget. Start with a welcome kit for new patients. Your kit could include discounts on follow-up visits, coupons to local vendors in your neighborhood, magnets and pens with your practice’s name and address, or incentives for referring a friend. Next, promote your practice by becoming involved in your local community. Participating in health fairs or health-related events at local schools and hospitals. Try public speaking at your local Chamber of Commerce or other community group. Book yourself on local talk shows or get interviewed by local publications to promote your practice. Work with a local charity or volunteer to meet prospective patients. Finally, focus on referrals in order to promote and expand your medical practice quickly and effectively. In addition to simply asking your current patients to refer their family and friends, you can develop a referral system that rewards patients each and every time they recommend your practice. This could include financial discounts for each new patient they refer, priority appointment booking services, or other benefits that will encourage patients to spread the word about your practice. The best way to promote your medical practice is to build solid relationships with your patients and other service providers in your community. To learn more about doctor credentialing, insurance, coding, outsourcing, and everything you need to establish a successful healthcare practice, follow all of Sherlock Doc’s adventures on the DoctorsBusinessNetwork.com or Doctors Business Channel on YouTube!. http://dlvr.it/T8CN9C #MedicalNews #DoctorsBusinessNetwork #HealthcareNews

Newer Therapies Target Different Melasma Components: Hydroquinone and other gold standards aren't going away, but newer combinations can be effective. Medscape Medical News

Stroke Survivors with Aphasia Able to Recover Language Skills: More than 86% of people surveyed in the U.S. have never heard the term “aphasia.” Aphasia is a language disorder that impairs the ability to communicate. People with aphasia may have trouble retrieving the names of objects or putting words together in a sentence. They may have trouble listening, speaking, reading or writing. This loss of language does not impact a person’s intelligence.One million people in the U.S.are estimated to have aphasia, according to the American Stroke Association, a division of the American Heart Association, and the National Aphasia Association.Stroke survivors with aphasia face an increased incidence of post stroke depression versus stroke survivors with no aphasia. It is important to know that aphasia is not an intellectual disability and does not impair intellectual function. Over time, many people with aphasia are able to improve and recover their language skills.”Stroke and aphasia recovery can feel like the movie, ‘Mission Impossible,’ when the mission is basically impossible, yet the team does it and wins anyway,” says Tom Broussard, a stroke survivor who developed aphasia in 2011 and has since become a stroke and aphasia educator.”Others often think that it can’t be done, but people who have lost their language still have the skills to do the impossible and regain their language again,” he emphasizes. Communication plays an important role in recovery. If someone can’t express pain or depression, they can’t get help.The American Stroke Association and the National Aphasia Association are collaborating to help stroke survivors beat aphasia. They offer these strategies: Be patient and allow extra time. Use different options to communicate, including writing, facial expressions, speaking, pictures and phone/communication apps. Confirm what was said. Broussard offers several tips that have helped him with his recovery, including starting a journal to record progress. He recommends reading aloud and recording yourself; also playing word and letter games such as Scrabble TM and Boggle TM, and other card games and board games.”One thing I wish that everyone knew about aphasia is that the brain really can rewire its language with persistent and repetitive language activities,” he says. #healthcarenews #DoctorsBusinessNetwork #medicalnews

Advertising: An effective medical practice advertising strategy uses online and offline advertisements that are hyper-local in their focus. Offline advertising can include placing ads in local newspapers and magazines producing television and radio commercials getting listed in your local Yellow Pages, and dding your practice to the “Welcome Kit” typically sent to new residents by mail. However, offline advertising should be used in conjunction with online advertising, which tends to be less expensive and help you reach a wider target audience. Online advertising includes… Pay-Per-Click ads such as those that appear on search engines like Google Ads placed on relevant websites that are popular with your target market Facebook ads or other paid social media promotions Advertising on local websites and community forums specific to your city or neighborhood Another great way to spend your advertising dollars is to invest in Search Engine Optimization, or SEO. Doing so will help patients find your practice through organic online searches. When a patient searches for a new doctor, they do so by typing in relevant keywords to a search engine like Google. A search for “Seattle physicians”, for example, will bring up hundreds of search results, and SEO will help ensure your practice is at the top of the list. Begin with a set advertising budget, and create an advertising strategy based on your patient’s needs and communication style. If you serve elderly patients, for instance, offline advertising may be the most effective approach. If you serve Millennials, you may have better luck with Facebook advertising. To learn more about medical billing, insurance, coding, outsourcing, and everything you need to establish a successful healthcare practice, follow all of Sherlock Doc’s adventures on the DoctorsBusinessNetwork.com or Doctors Business Channel on YouTube! http://dlvr.it/T88qvc #MedicalNews #DoctorsBusinessNetwork #HealthcareNews

FDA OKs Sarilumab for Polyarticular JIA: The approval applies to patients weighing ≥ 63 kg, the announcement said. Medscape Medical News

How to Be A Better Medicare Patient: The doctor is in. But are you prepared to make the most of your appointment? One of the most important steps you can take to invest in your long-term health is to develop a strong relationship with your primary-care physician. Yet you might not realize that there are actions you can take to be a better patient that will, in turn, help you get the most out of that doctor-and-patient relationship.”Start with scheduling an annual checkup,” says Donna M. Perisee, M.D., PhD. of Humana, a leading medicare health-and-well-being company. “This is how your doctor gets to know you and your unique medical history. From there you can collaborate on a health plan that includes preventive care as well as a treatment plan.”If you have Medicare, that annual “wellness” visit is generally covered in full. A thorough exam allows your primary-care physician to pick up on a variety of illnesses and can catch potentially serious conditions early on. Finding, diagnosing and treating problems early may improve your chance of living a healthier, longer life.Your doctor and the practice’s staff may also be able to assist with important services such as creating nutrition and exercise goals, as well as scheduling preventive services such as flu shots and cancer screenings. To maximize every visit with your physician, Humana’s Dr. Perisee recommends that you: Always bring all of your medicines to your office visits for review. You can use a clear, zipper -locked bag to keep them together. Think about and write down any medical concerns you have, including how long you have been experiencing them. Please be as complete as you can. Mark down dates or bring a calendar to show the frequency of problems, such as headaches, stomach, muscle or joint pain problems. Try to arrive for each office visit 10 minutes before to get checked in and update any necessary paperwork. Inform your primary-care doctor of any labs or medical tests from other doctor’s visits to allow your primary-care doctor to better coordinate your care.Investing in your relationship with your primary-care physician can also ensure that you get the most from your 2018 Medicare plan. Your physician can help you complete all your covered annual screenings and coordinate any specialist visits you may need.The doctor is in. Are you ready? #healthcarenews #DoctorsBusinessNetwork #medicalnews

Capital Funding Needs: Pre-Opening, Opening: In order to obtain working capital to start your medical practice, it’s important to specify exactly what that capital will be used for. By defining your needs in terms of pre-opening, opening and ongoing operational expenses, you’ll be able to find a capital funding lender that’s right for you. During pre-opening, you may need capital to purchase or rent office space, buy equipment, complete market assessments, complete the credentialing process, and obtain the appropriate insurance. Once your practice is open, you’ll need capital to help cover the initial costs of employee salaries, rent or mortgage payments, marketing and advertising, and the cost of retaining lawyers, accountants, and other experts on your team. As your practice starts to generate revenue, you may still need capital funding to maintain a steady cash flow and cover emergency expenses. In addition to the ongoing expenses of your practice’s daily operations, capital funding can be used to replace outdated equipment, cover employee benefits, and even assist with the expenses of a sudden lawsuit or malpractice case. Before approaching potential lenders for capital funding, do your research and create an anticipated budget for your pre-opening, opening, and ongoing operational costs. To learn more about doctor credentialing, insurance, coding, outsourcing, and everything you need to establish a successful healthcare practice, follow all of Sherlock Doc’s adventures on the DoctorsBusinessNetwork.com or Doctors Business Channel on YouTube!. http://dlvr.it/T86Fbp #MedicalNews #DoctorsBusinessNetwork #HealthcareNews

Donanemab for Alzheimer's Gets Thumbs Up From FDA Panel: An 11-member advisory panel to the US Food and Drug Administration unanimously endorsed the anti-amyloid donanemab for early Alzheimer's disease. Medscape Medical News

Antibiotics Role in Diseases Treatment, Resistance and Solution: Before antibiotics, there was no effective treatment for infections such as fever, smallpox, cholera, and pneumonia. Before antibiotics, hospitals overflowed with sick patients and the doctors who could do little for sick patients, resulting in high morbidity and mortality worldwide. With the introduction of antibiotics, the medical world revolutionized. With antibiotics, the treatment of critical diseases was now possible, which led to eradicating diseases such as diphtheria and reducing morbidity and mortality. By definition, an antibiotic is a drug made up of compounds produced by bacteria and fungi used for killing the bacteria or making it hard for bacteria to grow and multiply within the body – the substance in the antibiotics is produced by one microorganism selectively stop the growth of another. The Role of Antibiotics Antibiotics, also known as antibacterial or antimicrobial medicines, are used to treat and prevent infections caused by bacteria by killing or slowing the bacteria’s development as t he body’s natural defenses work together to eradicate the illness. A broad spectrum of antibiotics is used for severe infections, meaning one antibiotic is used effectively against multiple infections. On a narrow spectrum, antibiotics are effective against a number of bacteria, ones that have yet to identified. Additionally, bacteria can be prescribed precautionary to prevent the development of infections, especially in the case of high risk. For example, immunosuppresses patients are prescribed antibiotic s to prevent the development of bacterial infections. Antibiotic Resistance and Solutions In the medical field, antibiotic resistance is becoming more of a problem. While antibiotics are significant in health and wellness, there many health professionals who are resistant to antibiotics. Their cognitive resistance is based on their biases about the overprescribing of antibiotics, which is extremely detrimental to health care. Antibiotics used too frequently or for incorrect reasons altered the body’s natural bacterial defenses to the point where they are no longer effective against germs. Because some bacteria don’t always clear up by themselves, bacteria can spread to other areas in the bodies and treat infections such as pneumonia, tuberculosis, and gonorrhea are becoming more challenging to treat effectively. The resistance to an antibiotic is rising dangerously high worldwide, with resistance mechanisms emerging rapidly. However, antibiotic resistance can be prevented and controlled by the health industry doing the following: Regulate and encourage the safe use of antibiotics Invest in the creation of new antibiotics, vaccines, diagnostics, and other instruments via research and development. Antibiotics should only be prescribed and dispensed only… #healthcarenews #DoctorsBusinessNetwork #medicalnews

Medical Office Structure, Layout And Design: The structure, layout, and design of your medical office should facilitate the best working conditions for your staff and the most pleasant experience possible for your patients. Whether you are moving into a new space or constructing a medical office from the ground up, there are three important things to keep in mind: First, consider the upfront costs and long-term benefits of any structural or design changes you’d like to make. For instance, constructing identical exam rooms may be more costly, but will save time and money when physicians and nurses are able to quickly and easily locate equipment and supplies. Second, your office should have separate entrances and exits for patients and staff. When patients are kept waiting and see a physician exiting the office, they may become upset and impatient. Separate entrances help to maintain patient morale and assure the physician’s privacy. Third, the layout of your office should be circular, with a single flow of traffic heading in one direction. Ideally, this loop should begin and end in the reception area. Such a setup prevents hallway traffic jams and unnecessary conversations between physicians and patients. When planning the design, layout, and structure of your medical practice, remember to budget for long-term improvements, maintain separate entrances for physicians and patients, and keep office traffic flowing in a single, circular direction. To learn more about doctor credentialing, insurance, coding, outsourcing, and everything you need to establish a successful healthcare practice, follow all of Sherlock Doc’s adventures on the DoctorsBusinessNetwork.com or Doctors Business Channel on YouTube!. http://dlvr.it/T83jRS #MedicalNews #DoctorsBusinessNetwork #HealthcareNews