Creative Analytics

What’s the secret to hitting growth milestones faster? Partnerships. In this clip from Season 5 Bonus Episode 7 of Founders Only, William Sprakel, founder of StoreKeeper B.V., shares why partnering with brands, accountants, and media agencies was a game-changer for his company—and why he wishes they’d started sooner. Watch William’s episode and download it on your favorite streaming platforms. Click the link in our comments! #partnerships #founder #entrepreneur #marketing #business #entrepreneurship #leadership #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

Thinking about a business partnership? "Partnerships are like marriages—don’t commit if you’re not ready," says William Sprakel, founder of StoreKeeper B.V.. In this clip, he breaks down the biggest mistakes founders make in building partnerships, from rushing in without a plan to not understanding the need for reciprocal value. His advice? Know your story, your ideal customer, and what the partner truly brings to the table. Remember: It’s not about equal gains—it’s about mutual wins. Watch William’s episode and download it on your favorite streaming platforms. Click the link in our comments! #partnerships #founder #entrepreneur #marketing #business #entrepreneurship #scaling #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

Pressure makes some crumble—but not William Sprakel. “When stakes are high, I get happy,” says William, founder of StoreKeeper B.V. While most people dive into despair, William enjoys the chaos, turning it into structure. Whether it’s a financial crunch, a toxic team issue, or a major setback, he’s learned to step up, take the lead, and rally the team. Watch William’s episode and download it on your favorite streaming platforms. Click the link in our comments! #founder #entrepreneur #marketing #business #entrepreneurship #leadership #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

What’s your focus—value or the exit? In this Founders Only Podcast bonus episode, William Sprakel, founder of StoreKeeper B.V., reflects on a lesson from his first startup: staying focused on value instead of getting distracted by exit strategies or investor goals. Using a powerful analogy, William explains how mindset drives direction: “If you think about the wall, you’ll hit the wall.” Keep your eyes on where you want to go and inspire your team to do the same. Watch William’s episode and download it on your favorite streaming platforms. Click the link in our comments! #founder #entrepreneur #marketing #business #entrepreneurship #b2b #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

What’s your superpower? In this clip from Season 5 Bonus Episode 7 of Founders Only Podcast, William Sprakel, founder of StoreKeeper B.V., shares how his knack for “fixing chaos” in his own life became a superpower—that he now shares to help others. Watch William’s episode and download it on your favorite streaming platforms. Click the link in our comments! #founder #entrepreneur #organization #business #entrepreneurship #b2b #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

In this captivating episode of Founders Only, we dive deep with William Sprakel, the founder of StoreKeeper B.V., to explore how strategic partnerships can be the game-changer for scaling your SaaS business. William, a seasoned entrepreneur with multiple SaaS ventures under his belt, shares his journey from juggling six startups at once to laser-focusing on StoreKeeper—a platform built to revolutionize retail operations for small and medium-sized businesses. His story is packed with insights that every founder needs to hear, especially if you're looking to fast-track growth and hit that elusive Product-Market Fit. What’s the secret sauce to building a winning MVP? William reveals that it wasn’t just a great idea or cutting-edge technology—it was listening to customers. By gathering real-time feedback and adapting quickly, he created a platform that retailers actually want to use. If you’ve ever wondered how to build a product that solves real-world problems, this is the episode for you. But the real gold lies in William’s approach to partnerships. He talks candidly about how partnering with major players like banks and accounting firms gave StoreKeeper the credibility and scalability it needed. William’s advice on finding the right partners, avoiding pitfalls, and ensuring mutual benefit is a masterclass in SaaS growth strategy. If you're a founder looking to amplify your startup’s reach without burning out, you need to tune in now! Watch William’s episode and download it on your favorite streaming platforms. Click the link in our comments! #founder #entrepreneur #organization #business #entrepreneurship #b2b #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

🚨 The day has finally arrived - BRAND•E, Your Brand's Content BFF is live! 🚨 Something precious is at risk in our immediate future with AI: our authentic voices. I've watched countless brands struggle with this challenge - pouring hours into #prompt engineering, juggling multiple tools, and still ending up with content that sounds like everyone else. BRAND•E was born from a simple belief: you shouldn't have to choose between scaling your content and maintaining your brand's unique voice and differentiation. Through our revolutionary Brand Voice Analyzer (nothing like it is on the market), StoryBrand-inspired custom brand messaging framework generator, and comprehensive end-to-end #workflow platform, we're making it possible to create high-quality content at scale while amplifying what makes your brand special. Whether you're a #B2B tech brand feeling overwhelmed by constant content demands, a marketing team frustrated with inconsistent messaging, or a founder worried about losing your market differentiation in the AI era - BRAND•E is your answer. Here's what makes us different: - Proprietary onboarding brand Questionnaire that captures your unique brand DNA and saves the profile into BRAND•E’s memory so you don’t have to write another prompt - Industry-leading next gen Brand Voice Analyzer that builds a comprehensive voice profile (you can save multiple voices for different team members and use cases) - All-in-one platform for your entire content workflow where you can strategize, ideate, plan, create, collaborate, and (soon) publish and track performance of your content - all while maintaining your authentic voice - Proprietary competitive content analysis - Personalized generation of a unique brand messaging framework (influenced by Donald Miller’s #StoryBrand) so you can write seriously great copy - Advanced content repurposing and media transcription capabilities HUMAN brand strategist support - Powered by multiple models like Perplexity ChatGPT and Claude by Anthropic The result? Save thousands in content creation costs, free up your team's time, and maintain your authentic voice while #scaling #content production. (LINK IN COMMENTS) Let's preserve our authentic voices in the #AI era, together. 🙏 #brand #business

Creative Analytics’s upcoming 20th anniversary deserves a celebration and we’ve got a surprise…BONUS EPISODES of Founders Only Podcast! First up: William Sprakel, founder of StoreKeeper B.V. followed by Scott Brickler, co-founder of CADTALK Software. Two founders, two incredible stories, and endless insights to leave you inspired. Let’s start the party. Bonus episodes dropping soon—don’t miss them! In the meantime make sure you’re all caught up with season 5 so far…click the link in our comments! #founder #entrepreneur #business #entrepreneurship #b2b #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast #20thanniversary

AI is your ticket to reclaiming time. ⏳ In this clip from Founders Only Podcast, David Owasi shares how he uses AI to automate tedious tasks, freeing up time to focus on what matters most. From gathering detailed insights on prospects to prepping for sales calls in seconds, he breaks down how AI transforms efficiency into opportunity. Watch David’s episode and download it on your favorite streaming platforms. Click the link in our comments! #ai #automation #founder #entrepreneur #marketing #business #entrepreneurship #b2b #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast

Ego has no place in success. David Owasi, founder of OutreachGenius, explains how his team thrives by focusing on the best ideas—not who came up with them. It’s about creating an open, honest environment where everyone feels empowered to speak up—even if that means calling out the boss. Watch David’s episode and download it on your favorite streaming platforms. Click the link in our comments! #leadership #founder #entrepreneur #marketing #business #entrepreneurship #b2b #saas #podcast #podcastshow #podcasting #businessowner #foundersonlypodcast