CommerceIQ

In this November edition, Inside CommerceIQ brings exciting updates and innovations, including the launch of Nexis: the personal AI teammate that helps brands unlock growth opportunities and make strategic decisions 100x faster than ever before. In this issue:  • Introducing Nexis: Your AI teammate for commerce • Reporting V2.0 unlocks enhanced insights for all customers • On-demand webinar: Cyber 5 secrets to supercharge Amazon growth • Case study: How a global snack brand increased Amazon consideration by 405% Read the full story and subscribe to Inside CommerceIQ!

🎨✨ Excited to see our CEO, Guru Hariharan featured in season two of (ART)ificial Intelligence by the NYSE! At Madrona’s IA Summit in Seattle, Guru joined other leading minds in #artificialintelligence to share insights and thought-provoking prompts, which were transformed into stunning AI-generated art. It’s a powerful example of how innovation and creativity collide in the world of #genAI. Check out Guru's piece here: https://hubs.li/Q02Zb4D60 Want to learn more about how CommerceIQ is shaping the future of AI in retail? See our latest announcement here: https://hubs.li/Q02Zb0Xq0 #AIart #RetailInnovation

🧰 New CategoryIQ report: Power Tools market insights 🪛 According to our latest CategoryIQ report, the Power Tools category is showing impressive growth—up 6.9% in Q3. Here’s what else is trending in the category: 💪 Strong category momentum: With 11% overall growth in the Tools market, Power Tools is heading into the holiday season strong. 🔧 Brand shifts: Makita gained ground through promotions, while Dewalt and Milwaukee saw dips. Impact Drivers shows an area for opportunity, with no brand dominating yet. 💲Affordable prices win: Sales clustered in the $4 - $123 range indicate that consumers favor budget-friendly options over higher-priced tools. For the full story, see what {{linkedin_mention(urn:li:person:mFRvdqWnk8|Michael Barrus)}} recommends for brands below & download the report: https://lnkd.in/dq9N9FJq #Tools #EcommerceTrends #CategoryIQ

🐔 How Eggland’s Best cracked double-digit growth in online unit sales🥚 In a competitive, low-cost commodity market, Eggland's Best, LLC needed to differentiate its product while navigating the complexity of selling everywhere from local grocery stores to national chains. Plus, America's #1 egg brand needed deep insights to optimize performance and advertising investments across retail media platforms in real time. In a competitive, low-margin market, EB embraced the power of data-driven retail media strategies to fuel real, measurable #ecommerce growth. Key wins included: 🥚 Optimizing ad spend with precise targeting strategies 🥚 Shifting keyword focus to meet shopper intent 🥚 Expanding reach across thousands of retail partners The results? 33% more new customers, a high single-digit ROAS, and growth across both online and in-store sales. 📈 Ready to see how your brand can expand into new markets, too? Read the full case study: https://hubs.li/Q02YMvQ20 #madewithEB #onlyfeedmeEB #thEBest #egglandsbest #retailmedia

🧰 Power Tools brands: What's your CategoryIQ? 🧰 Our data shows that Tools brands achieved 11% growth on Amazon during Q3, with Power Tools up 6.9%. Meanwhile, customers are still looking for moderately priced options—as products with average sales prices between $4 - $123 show momentum heading into the holiday season. Want to know more? Our CategoryIQ reports give brands exclusive insights into the trends and dynamics influencing market growth in their category—and how they can apply winning strategies to optimize performance on every channel. In our latest report, Tools brands can discover: 🏃 Who’s leading the pack in Power Tools 🪛 The latest trends in shopper behavior 💲 Which price points are dominating Download your CategoryIQ report now: https://hubs.li/Q02Yc_Gy0 #Tools #EcommerceTrends #CategoryIQ

🚀 INTRODUCING NEXIS: Your AI teammate for ecommerce 🚀 Today, we’re thrilled to announce the launch of Nexis, the AI teammate built just for commerce. With Nexis, brands can cut ecommerce reporting time by 75%, with AI-powered insights to make business decisions 100x faster. As the industry’s first AI teammate delivering role-based MBA-grade analysis for sales and marketing, Nexis creates tailored, omnichannel reports in just one click. ⚠️ Accelerate problem solving: Automatically flag outliers, perform root cause analysis & and highlight key drivers to accelerate ecommerce growth ↗️ Take action faster: Unlock real-time, meaningful insights to diagnose performance instantly & and take immediate action ⌚ Eliminate hours of manual reporting: Generate presentation-ready reports in your preferred format in a single click, right within your CommerceIQ dashboard 📈 Customize reports based on your role: Cut reporting time by 75% with tailored, real-time reports across market share, sales, media, share of voice, category & more Solutions to your biggest ecommerce challenges: Asked … and delivered. This is Nexis. Learn more: https://hubs.li/Q02Y0bWc0 #Nexis #ecommerce #AITeammate #RetailInnovation

🎧 Our Head of Retailer Partnerships, Chris Sheldon, sat down with Andy Wilson of the Doing Business in Bentonville podcast to discuss Prime Day learnings, Walmart earnings and the future of #AI in commerce. Check out the full episode for Chris's insights on the #ecommerce industry at large, and how Walmart is cracking "the ultimate cheat code" for busy families! Listen now: https://lnkd.in/eXAU7u9j

📢 INDUSTRY REPORT | PRIME BIG DEAL DAYS 2024 📢 This year, #PrimeBigDealDays showcased a big shift in consumer behavior, becoming Amazon’s largest October shopping event to date. In our latest report, CommerceIQ’s exclusive data reveals a trend brands can’t ignore: consumers are getting more proactive—shopping earlier and diving into deals well ahead of tentpole events. Key insights from our Prime Big Deal Days report include: 👀 Shoppers were champing at the bit: Customers heavily browsed for deals before the event began, signaling that brands should engage shoppers with promotions and discounts before big sales events begin. 🚀 Demand for pre-event sales is growing: Pre-event sales saw a 12.6% YoY increase, now making up 22.57% of total sales—a sharp rise from 2023. 💡 Brands are adapting: With a notable boost in pre-event sales, smart brands are aligning strategies to capture early demand and maximize sales. 💸 To optimize performance, #ecommerce brands must rethink the “event-only” playbook and meet consumers where they are: ready to shop and save ahead of time. Download the full report now: https://hubs.li/Q02X0v-H0

💡INDUSTRY REPORT: The state of ecommerce | Q3 2024 💡 In our latest industry report, the data is clear: Customers are still looking for lower prices while brands struggle to make every retail media dollar count. But despite rising inventory and ad costs in Q3, sales growth remained strong—driven by seasonal demand and tentpole events like Prime Day and back-to-school shopping deals. Key insights from our latest report include: 🔹 Cross-category YoY growth fueled by Prime Day and back-to-school shopping 🔹 Margin pressures from increasing COGS 🔹 Ad spend increased, but ROAS declined 🔹 Improved operational efficiency came from high fill rates 🔹 Stable pricing in Health & Personal Care, Grocery, and Pet Products reflects consumer demand for cost-effective options Get insights from your category in the full report: https://lnkd.in/d2vzsDPm #RetailInsights #RetailMedia #PrimeBigDealDays

As Amazon Annual Vendor Negotiations approach, are you prepared for 2025? Our latest newsletter explores key strategies for stronger partnerships and improved terms with Amazon. We're excited to introduce AI Image Matching, a breakthrough in digital shelf analytics. This new feature in our Digital Shelf Optimization module redefines image scoring accuracy, moving beyond pixel-by-pixel comparisons. Don't miss insights on CPC bid strategy for retail media optimization and a case study on how Eggland's Best achieved double-digit growth in online unit sales. Explore these topics and more in our October newsletter. #AmazonAVN #DigitalShelfAnalytics #RetailMedia #Ecommerce