Excited to introduce Svetlana Itkes as the newest member of our growing team! 🎉 Svetlana brings a dynamic mix of Client Success and Programmatic Operations experience, building products from the ground up and winning clients with her deep industry expertise. When she’s not working, you’ll find her exploring new travel destinations and snapping photos of her latest adventures. Welcome, Svetlana! We're so glad to have you with us.
About us
AI That's Yours. 🏆 Chalice’s AI software reprograms your ad buys to deliver real-world outcomes, custom to your business.🏆 Chalice’s configurable software brings your data and analytics together and puts them to work in the real-time decisioning of your ad buys. Our software plugs into your DSP, deploying custom algorithms built for your brand. 🏆 Your Choice of Outcomes Select whatever outcomes matter to your business. Customer value, brand lift, incremental sales, profitability - you name it, the software can build it. 🏆 Your Data and Measurement You selected the data and measurement partners best for your Brand. Maximize value by elevating them in your ad-buying decisions. 🏆 Your Data Science Your data science team can be hands-on with Chalice. If you prefer, Chalice data scientists will operate the tech. The AI remains yours. 🏆 Your Competitive Advantage When everyone uses the same technology, no one wins. Break ahead of the pack with powerful machine-learning models built just for your goals. 🏆 Your Buying Platform You don’t need another DSP. So we didn’t build one. We built the most powerful technology to control your DSP automatically. 🏆 Your Productivity Gains Your team will be more productive, with higher job satisfaction. Machine learning automates the grunt work and helps you do more with less. Request a demo: https://www.chalice.ai/contact
- Website
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http://chalice.ai
External link for Chalice AI
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2020
- Specialties
- AI, machine learning, CTV, biddable media, and custom algorithms
Locations
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Primary
Get directions
New York, NY 11215, US
Employees at Chalice AI
Updates
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Looking to make an impact beyond the bottom line in 2025? 🌟 Chalice COO Ali Manning's latest piece for AdMonsters explores practical steps for reinvesting ad dollars to boost democracy—because who says advertising can’t do good? Check it out and get inspired: https://lnkd.in/g_WQ5MPF
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Please join us in giving a warm welcome to Julie O., our new Sales Director! With an impressive background at Samsung and Amazon, Julie is bringing expertise and energy to the team. Outside of work, she’s a proud mom of two kids and a rescue pup, a Peloton devotee, and a movie lover with a master’s from USC Film School. We’re so proud to have you on board, Julie! 🚴♀️🎬🐾
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We're proud to share that Allie Sharp has joined the Chalice team as Director of Sales! 🎉 Allie has been working in the ad tech space for the past 14 years. Living and working on both coasts (but an East Coast farm girl at heart), she now lives in San Diego with her husband and two kiddos. In her free time, she enjoys taking spin classes, making epic soups, and cheering on the Georgia Bulldawgs. Welcome, Allie!
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The future of AdTech is here, and it’s powered by LLMs. In his latest Ad Age piece, Garett Sloane shares how these technologies are taking shape across the industry. As Chalice’s VP of Data Science, Tylynn Pettrey, puts it, “I don’t think there’s any way that you can compete without having some version of an LLM in the future.” Read the full article to see where the industry's headed: https://lnkd.in/gpKfRHCW
AI in ad tech—how GPTs are showing up in programmatic ad buying platforms
adage.com
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Are you passionate about programmatic? We are too. 🙋♀️ In Beyond Bias, Chalice CEO Adam Heimlich outlines the history of programmatic advertising, explaining how the landscape evolved with a strong lean toward direct response—and the criticisms that come with it. Whether you're new to AdTech or a seasoned pro, this educational series is for you. Part 8 drops today! Watch now: https://lnkd.in/gNmQH7Rx
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Ready to unlock the full potential of your data? 🔍 Join Chalice's VP of Data Science, Tylynn Pettrey alongside leaders from Away, and Rockerbox as they discuss creating a marketing control center powered by data and advanced attribution. Register here: https://lnkd.in/g-Ptkcsu
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Looking for more effective ABM campaigns? 🔥 iABM, built alongside The Trade Desk and Bombora, guarantees your ads reach every company on your target list. See how we delivered for AppFolio:
Bombora's iABM programmatic solution yielded superior results compared to AppFolio's incumbent platform - swipe to see what they achieved! Discover how you can elevate your campaigns using iABM, available exclusively from Bombora in partnership with The Trade Desk and Chalice AI, by reading the full case study here: https://lnkd.in/ebyhNkwc #ABM #Programmatic #DigitalAdvertising
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We’re excited to welcome Emily Du to the Chalice team as an MLE Intern! 🎉 When she’s not immersed in AI, Emily loves baking, reading, and playing flute and piccolo—she’s even part of the pit orchestra for her school's production of Into the Woods this semester. Welcome aboard, Emily!
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