Axonet

Exciting times are ahead! EG America is partnering with Axonet to enhance the shopping journey for our guests, further personalize offers and promotions for our SmartRewards members, and strengthen the partnerships we have with our brands. “We’re constantly innovating to elevate the guest experience and offer impactful solutions across our business,” said John Carey, President and CEO at EG America.“This partnership is a win-win for EG America, our guests, and the brands we partner with.”

We are pleased to announce that Alex Goral recently joined the Axonet team as a Media Insights & Analytics Manager. Alex brings six years of experience in Media Business Intelligence and Analysis, specializing in CPG, retail, and eCommerce data. With his background and deep expertise in presenting actionable data-driven media insights, Alex’s impact on Axonet and our clients will be significant as we work to drive success for advertisers and retailers in C-store retail media. We are thrilled to have you on our team, Alex!

We are excited to announce our partnership with EG America to enhance the advertising landscape for C-store shoppers. In early Q1 2025, the Axonet Retail Media Network will empower advertisers to engage EG America shoppers across various touchpoints, from offsite interactions to in-store experiences. “EG America is one of the premier C-store chains in the US and their investments into customer experiences and digital touchpoints provide our advertisers with an exciting opportunity to meaningfully activate EG America shoppers and influence them on their path to purchase. We are thrilled to partner with the innovative team at EG America to help deliver positive customer experiences and empower our advertisers to reach shoppers in their path to purchase.” - Patrick Raycroft, CEO & Co-founder of Axonet.   Read the full announcement here: https://lnkd.in/gbFhgb22 #retailmedia #convenience #cstore #retailmedianetwork #cpgmarketing

QUESTION: What is the key to success in #RetailMediaNetworks?  ANSWER: Addressability. In this #NACSShow 2024 video, Patrick Raycroft, CEO and co-founder of Axonet, shares how brands need the ability to follow the consumer journey (in an anonymized, privacy-compliant manner!)  Brands want to know how a consumer progresses through the buying journey: how a single purchase in a convenience store translates into party pack purchases in a grocery store and even bulk purchases later on.  By aggregating them into a single network, Axonet unlocks the national media campaign potential of an immense but highly fragmented  #Cstore industry (90,000+ single-site operators!) Brands benefit from the access stores have with consumers, and retailers benefit from valuable offers that they would otherwise not qualify for on their own. #TimTang Hughes

Exciting news! 📢 Axonet has partnered with MediaMath to empower advertisers on the Axonet Retail Media Network to effectively engage the on-the-go, impulse-driven C-store shopper through new advertising channels, including:   >> Programmatic Display >> Programmatic Video >> Streaming Audio >> CTV >> Rich Media Mobile Ad Display Through our partnership with MediaMath, we will enable advertisers to activate C-store shoppers using a combination of first-party and third-party data as part of broader, cross-channel campaigns. We are thrilled to be partnering with the team at MediaMath and can’t wait to see what’s to come for us! Read the full announcement here: https://lnkd.in/gRW5Z-eC Reach out to [email protected] to learn more. #convenience #cstore #retailmedia #retailmedianetwork #retailnews #cpgmarketing

We are thrilled to announce a strategic partnership with FuelMedia TV to support the integration of forecourt media into the Axonet Retail Media Network.   This partnership will enable retailers that leverage FuelMedia TV dynamic network to expose their in-dispenser displays into the Axonet RMN for ad placement and monetization opportunities.   “FuelMedia TV shares our commitment to constant innovation, and we are very excited to formalize this partnership. FuelMedia TV’s platform and their integration in-dispenser displays enable retailers on the Axonet network to connect their displays easily and quickly into the Axonet RMN. In turn, this provides our Advertisers the ability to reach forecourt shoppers to entice these shoppers to make the walk into the store – thus creating a win-win for both Advertisers and Retailers alike,” said Patrick Raycroft, CEO & Co-Founder of Axonet.   Huge thank you to the FuelMedia TV team for your partnership! We look forward to what’s ahead.   If you’ll be at NACS next week, come chat about our FuelMedia TV partnership at our Booth #C6117. Or, reach out to [email protected] to learn more. #retailmedia #forecourtmedia #convenience #cstore #cpgmarketing

NACS is next week! Swing by Booth # C6117 to explore our experience zone showcasing Allure, Axonet’s National Offer Network powered by Inmar Intelligence, along with in-store touchpoints designed to give guests a look at all the Axonet RMN has to offer (powered by our partners at Qsic, FuelMedia TV, and Broadsign). We look forward to chatting about everything happening in the world of C-store and retail media. See you soon! - Patrick Raycroft, Kevin Struthers, Jenn Olsen, Jonathan Gardner #NACS2024 #cstore #convenience #retailmedia #RMN

If you’re attending NACS, be sure to visit us at booth # C6117 to check out our immersive experience zone featuring 𝐀𝐥𝐥𝐮𝐫𝐞, Axonet's newly launched National C-Store Offer Network, powered by Inmar Intelligence. 𝐀𝐥𝐥𝐮𝐫𝐞 allows Brands and Retailers alike to deliver coupons and alcohol rebates to consumers, all through digital channels – increasing adoption and minimizing manual processes and fraud. Allure drives positive outcomes for both Retailers and Brands:   >> Retailers: Enables Retailers to provide consumers with vendor-funded offers that drive sales and loyalty program adoption. >> Brands: Enables Brands to create calls to action when reaching shoppers in the path to consumption, further influencing the impulse buy.   Our partnership with Inmar provides our Retailers with access to a digital offer network that processed over $10B of coupons in 2023. This represents a stepwise change for C-stores, allowing our industry to get access to meaningful, high-volume, digital-native coupons and rebates.   Read the full announcement of the launch of Allure and our partnership with Inmar Intelligence here: https://lnkd.in/gzU3UeG9   We can't wait show the C-store world what Allure has to offer at NACS! #retailmedia #offernetwork #convenience #cstore #NACS2024

Axonet is heading to Las Vegas next month for NACS Show 2024. Let us know if you’ll be there – we’d love to connect and discuss what’s happening in the world of C-store Retail Media. Come visit us at Booth # C6117, or reach out to [email protected] to schedule time to meetup. We can’t wait to see everyone there! #NACSShow2024 #NACS #convenience #retailmedia

We’re thrilled to announce that Jenn Olsen has joined Axonet as VP of Retail Media Sales. Bringing a wealth of experience in Retail Media, Jenn will lead Axonet’s engagement with customers to connect Advertisers to our expanding C-store Retail Media Network. “Her proven track record leading data-driven media sales strategies for CPG Advertisers at Mars for Gulp Media and WAG combined with her deep understanding of Retail Media will be invaluable as we continue to innovate and deliver exceptional value to Advertisers working to optimize their media strategies in the C-store vertical,” said Patrick Raycroft, Co-founder & CEO of Axonet. Please join us in welcoming, Jenn! Read the full announcement here: https://lnkd.in/ggMR-TAm