Excited to Reveal Festive Shopping Trends – 2024 Edition! 🎉 We asked 70,000+ consumers across urban and rural India about their festive shopping plans, and the insights are truly eye-opening! 📊 This is one of the biggest studies ever, featured on Business Wire Here are some highlights: 📱 3 in 4 shoppers from West & South prefer Android devices 🛒 64% of rural smartphone buyers are using online platforms 💍 81% of jewellery buyers plan to spend under Rs. 25,000 🚗 2 in 3 two-wheeler buyers have already shortlisted their brands Why does this matter? These actionable insights will help brands fine-tune their strategies for the season—reach the right audiences, understand regional trends, and make data-backed decisions to stand out in the festive crowd! 🎯 Get ahead of the competition! Download the full report now and discover how you can tap into India’s evolving consumer behavior. 🔗 https://lnkd.in/ga3NbJvy #ZeroWasteAdvertising #FestiveShopping2024 #ConsumerInsights #AroscopStudy #ShoppingTrends #DataDrivenDecisions #MarketResearch #BrandStrategy #EcommerceInsights #RuralMarketing #UrbanShopping #BusinessWire #Aroscop #Hyperlocal
Aroscop Inc.
Advertising Services
Atlanta, Georgia 2,426 followers
Aroscop provides brands the platform to identify, understand and target your consumers in the most cost-effective way!
About us
We are the industry's most flexible & transparent ad-trade platform that gives you the most control of your campaigns in a smart way. We combine advanced RTB Technology, machine learning, analytics & AI to set new standards in transparency and ease of use in a streamlined manner.
- Website
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http://www.aroscop.com
External link for Aroscop Inc.
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Atlanta, Georgia
- Type
- Privately Held
Locations
Employees at Aroscop Inc.
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Siva Ramamurthy
Seasoned Business Executive, Tech entrepreneur, Angel investor & mentor with first-hand knowledge of building technology businesses, managing teams…
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Kumar Ramamurthy RK
Chief Marketing Officer | Technology Storyteller
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Arjun Som
Director and Co-founder at Kritter
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Rohan Rai
Member of Founding Team at Aroscop Inc.
Updates
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Riding Into Rural Insights! Did you know? Over 50% of rural consumers rely on two-wheelers for daily commutes, and 69% use them for work or school! From affordability to brand loyalty, and even growing curiosity about EVs, our latest survey uncovers the key trends shaping the rural two-wheeler market. Whether you’re a brand looking to connect with consumers or a buyer seeking the perfect ride, this report has the insights you need! 🔑 Key highlights, actionable insights, and more—explore it all. 👉 Download the full report now! https://lnkd.in/g4HeEfmR #Aroscop #Ask1 #ZeroWasteAdvertising #RuralInsights #TwoWheelerTrends #ElectricVehicles #MarketResearch #SurveyInsights
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Take Your Marketing Campaigns to New Heights with Geo-Spatial Precision 🌍 Struggling to make your campaigns hyper-relevant while minimizing wasted ad spend? Discover how Polygon Targeting and Geo-Spatial Data can revolutionize your ad strategies. With pinpoint accuracy, you can: ✅ Reach your audience where it matters most ✅ Maximize ROI by reducing inefficiencies ✅ Gain actionable insights for smarter decisions Ready to redefine targeting? Dive into our latest blog to see how brands are enhancing their campaigns with Aroscop's cutting-edge solutions. Read the full article - https://lnkd.in/gUvd4XwV #ZeroWasteAdvertising #MarketingInnovation #ProgrammaticAdvertising #GeoSpatialTargeting #PolygonTargeting #Aroscop
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Programmatic advertising is all about smart targeting, real-time adjustments, and impactful results. But are you using the right analytics tools to optimize your campaigns? Our latest blog dives into the best tools for programmatic advertising, featuring Aroscop's advanced solutions like hyperlocal polygon targeting and real-time optimization. Learn how these tools can transform your ad performance with data-driven insights. Read the blog now and take your campaigns to the next level: https://lnkd.in/gWwVdeSf #ProgrammaticAdvertising #AdTech #AnalyticsTools #Aroscop #DigitalMarketing #ZeroWasteAdvertising
Best Tools for Programmatic Advertising: Boost Campaign Performance
https://www.aroscop.com
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Unlock the Insights Driving India’s Consumer Trends! Our latest reports dive deep into the data shaping today’s most exciting opportunities, from festive shopping habits to rural markets and Gen Z's fashion revolution. 📊 Key Highlights: ✅ Festive Shopping: Discover regional variations and digital buying trends. ✅ Rural Markets: Adhesive and tractor preferences for hyper-local strategies. ✅ Gen Z Fashion: Comfort, sustainability, and bold new behaviors. 💡 Ready to turn insights into impactful strategies? Download our reports and stay ahead in this ever-evolving market! #ZeroWasteAdvertising #ConsumerInsights #MarketTrends #DataDrivenDecisions #Ask1Insights #Aroscop
Festive Data and Rural Insights: Winning Strategies with Aroscop
Aroscop Inc. on LinkedIn
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Transforming Programmatic Advertising in 2025: Aroscop's Perspective! As the programmatic advertising industry evolves, several key trends are paving the way for innovation and opportunity in 2025. At Aroscop, we’re committed to helping brands leverage these developments to create impactful, hyperlocal campaigns. Key Trends Shaping Programmatic Advertising: 1) Connected TV (CTV) advertising continues to dominate, with ad-supported streaming services like Netflix and Amazon Prime Video gaining traction. By leveraging programmatic CTV ads, brands can engage audiences effectively in a cookieless, privacy-friendly environment. 2) Generative AI is reshaping advertising by enabling hyper-personalized campaigns and automating creative optimizations. These tools ensure your campaigns stand out while maintaining brand alignment and addressing user expectations. 3) With the gaming industry booming, in-game ads offer an immersive and untapped opportunity for programmatic advertisers. Interactive ad formats in mobile and console games are becoming a powerful way to reach diverse audiences. 4) Digital advertising is moving towards efficiency-focused strategies that prioritize high-quality placements and audience-aligned creatives. These approaches enhance ROI while supporting environmentally responsible advertising practices. Why Hyperlocal Campaigns Are the Future? With advancements in targeting capabilities, hyperlocal programmatic ads allow businesses to engage customers in their immediate vicinity with unmatched precision. Aroscop's technology leverages geofencing, real-time data, and audience insights to create campaigns that resonate on a local level. Ready to run a campaign that’s ahead of the curve? Contact us at www.aroscop.com to explore hyperlocal programmatic advertising solutions that deliver measurable results.
Home - Digital Advertising Services | Ad Serving Platform in India | Programmatic Advertising | Aroscop
https://www.aroscop.com
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Transforming Hyperlocal Campaigns into Success Stories! During the Festive Season, we delivered 6 lakh impressions+ for a Regional Retain Chain and drove measurable foot traffic using advanced polygon targeting and real-time optimizations. By focusing on competitor store audiences, we ensured maximum engagement and conversions. Ready to take your hyperlocal marketing to the next level? Let’s create campaigns that drive results exactly where your audience is! Contact us today - https://www.aroscop.com/ #ZeroWasteAdvertising #HyperlocalMarketing #CampaignSuccess #Aroscop
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Gen Z is reshaping the fashion world—one bold choice at a time. From streetwear to thrifting, comfort to sustainability, their preferences are transforming trends. Our latest report, powered by Aroscop's hyperlocal targeting technology, dives deep into their style influences, shopping habits, and priorities. Are you a brand seeking to connect with this trendsetting generation or a consumer curious about evolving fashion norms? This report has something for everyone. Don't miss out, download the report now - https://lnkd.in/gnG4cTh3 and shape the future of fashion! #ZeroWasteAdvertising #Aroscop #FashionTrends #GenZInsights #AroscopAnalytics
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✅ Right on Target! As the dust settles after the #USElections2024, we're thrilled to share that our pre-election survey accurately captured voter sentiment in key swing states like Arizona, Georgia, Florida, North Carolina, and Tennessee 🎯 Our research provided a clear snapshot of the issues that mattered most to voters, enabling us to project the prevailing trends with remarkable precision. It's always rewarding to see data-driven information come to life at the polls. Stay tuned as we continue to dive deep into insights that matter the most. Download Phase 2 of our Voter Sentiments 2024 Report - https://lnkd.in/gKSVJhG8 🇺🇸 #ElectionInsights #VoterSentiments #Ask1 #Aroscop #ZeroWasteAdvertising
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May the festival of lights bring prosperity, joy, and bright new beginnings to you and your loved ones. ✨ This Diwali, we’re lighting up the path to smarter, more impactful advertising, helping brands reach the heart of every community. Wishing you a sparkling Diwali filled with happiness and success. From all of us at Aroscop, happy Diwali! 🪔🌟 #ZeroWasteAdvertising #HappyDiwali #FestivalofLights #Aroscop #BrightFutures #SmartAdvertising