Ad Badger

Are you evaluating your ad spend based solely on direct sales? You might be missing the bigger picture. In our latest podcast episode, we dive into the power of assisted conversions and how they can transform your sales strategy. Here’s what we cover: ✔️ The impact of branded search and mid-funnel campaigns on your overall sales. ✔️ Why DSP campaigns, even with low direct results, can deliver significant value. ✔️ How to leverage Amazon Marketing Cloud (AMC) to analyze purchase paths and uncover the hidden power of assisted conversions. ✔️ Assisted conversions can explain why your total sales increase, even when it’s not immediately obvious. 📻 Watch the full episode with Sam Lee: https://lnkd.in/gTdh8F-s 🦡 Resources & Links - 🎁This Black Friday: win PPC with 25% of: https://www.adbadger.com/ - 🦡 GET AD BADGER ➡️ https://lnkd.in/gyNuW_DA - Where to find Sam Lee, https://triviumco.com/ - How Do I Get Started With Amazon DSP? https://lnkd.in/gSsrbVNq - An Introduction to Targeting Options on the Amazon DSP https://lnkd.in/ggfDWCn - Into the Great Unknown: Amazon DSP with Kiri Masters https://lnkd.in/gsUHr5vv - Amazon DSP Campaign Setup Made Easy: A Complete Guide https://lnkd.in/gqwvr5AY - Finding Your Audience in Amazon’s Demand-Side Platform (DSP) https://lnkd.in/g9qyg6dP 📚 Unlock our FREE comprehensive Amazon Marketing Playbook: https://lnkd.in/gNzpVcZh - Subscribe to our newsletter: https://lnkd.in/dXAudSc - Transform your workflow with our comprehensive Amazon Advertising checklist: https://lnkd.in/gNzpVcZh - Review all our show notes: https://lnkd.in/g9YyP_9i

In this episode with Elizabeth Greene from Junglr, we share 6 smart ways to win on Black Friday. Stop wasting time refreshing Ad Console—it’s not showing the full picture. We’ll show you why Business Reports are your real MVP. Bleeding keywords? Gone. Runaway budgets? Handled. Data delays? Laughable. We’ll also cover why untested keywords and runaway budgets can ruin your sales. If your prep work fell through or you’re still scrambling, this is the no-fluff guide you need to stay in control and win big. 🦡 We’ll see you in The PPC Den: https://lnkd.in/gfcyEieD

The team at Ecomm Boardroom just dropped a must-read article, and guess what? They featured none other than Michael Erickson Facchin, the CEO of Ad Badger! This post is packed with actionable strategies to help you dominate Q4—when the stakes are at their highest. Whether you’re battling wasted ad spend or struggling to target those last-minute holiday shoppers, this article has the answers you need. 👀 What’s Inside? - How to maximize your ad spend during the craziest shopping season. - Practical tips to avoid running out of inventory at the worst time. - Why most brands fail at capturing the customer journey during Q4 (and how to avoid their mistakes). 💡 The biggest takeaway? If you’re not preparing your campaigns right now, you’re setting yourself up to lose. Don’t wait until it’s too late. Read the full article here: https://lnkd.in/gEqi2edA. Follow: The E-Commerce Boardroom. Link: https://lnkd.in/gazFTpxG

We don’t just talk about being responsive—we live it. And hearing feedback like this makes our day: 'Ad Badger’s Customer Support team is incredibly responsive and helpful – which you just demonstrated to me. Kudos!!' This Black Friday, we’re not only here to answer every question you have about Amazon PPC, but we’re also dropping something you won’t want to miss. 🎁 A gift waiting for you on our site: - 25% off annual plans - 15% off semi-annual plans Now’s the time to level up your PPC game with Ad Badger. Whether you need guidance, strategies, or just a quick answer—we’ve got you covered. 👉 Check our website today—because you won’t just find answers, you’ll find savings. 🦡 https://www.adbadger.com/

Our Bids by Badger algorithm optimizes nearly 2 million bids daily, driving real revenue growth while eliminating wasted spend—the single biggest destroyer of advertising accounts. If you're not tracking critical metrics like ACOS Power Ratios, match type ratios, or Total ACOS by product, you’re leaving money on the table. Don’t guess—know. Our PPC experts will help you: ✅ Identify hidden trends and areas of opportunity. ✅ Optimize new campaign types for maximum performance. ✅ Fill in knowledge gaps that are holding your account back. Let’s make sure your PPC strategy is actually working for you. 📞 Book a call today and let’s turn your questions into growth: https://lnkd.in/gyNuW_DA

Every time we drop a new episode of The PPC Den Podcast, listeners remind us why we do this. 'Your podcasts were golden when I started learning about Amazon PPC, and they continue to inspire me!' In our latest episode, we’re cutting through the noise on Amazon DSP, AMC, and Streaming TV to reveal what they REALLY mean for your ad strategy. Together with Sam Lee from Trivium, we’re pulling back the curtain on: ✅ When DSP makes sense (and when it’s just burning cash). ✅ Why AMC’s data could save your budget. ✅ How ignoring the customer journey leaves $$$ on the table. Listen here: https://lnkd.in/gTdh8F-s 💬 What listeners are saying: 'Every episode is a game-changer!' 'This podcast made me rethink my entire strategy.' 'Laughing and learning—who knew PPC could be fun?' Ready to stop wasting budget and make every click count? Tune in now and take control of your Amazon PPC strategy.

Placement fees on Amazon are hitting sellers where it hurts – right in the bottom line. If you’re shipping products across multiple warehouses, these fees add up fast. Picture this: an energy drink company with a 3-pound package sending shipments to five warehouses. The costs? They’re enough to crush the business. And even if you ship to just one warehouse, there’s still that $2-per-item placement fee. This isn’t small change. Since March, sellers have been blindsided by these new placement fees – now visible as a toggle in your shipments. For many brands, we’re talking thousands in extra fees on top of regular freight. Just for distributing a few thousand items, the placement fees alone can jump to $4,000, $5,000, or more. If you’re not watching these numbers closely, they could be eating away at your profits. Blair breaks down the real impact of placement fees and what sellers can do to avoid this financial drain. Don’t miss the insights – it could save your business. 🦡 Watch the full episode with Blair: https://lnkd.in/gqDNm2Xg 🦡 Resources & Links 🦡 GET AD BADGER ➡️ https://lnkd.in/gyNuW_DA - Where to find Blair Forrest, AMZ Prep https://amzprep.com/ - Why the ‘Perfect’ Amazon PPC Account Is a Myth? https://lnkd.in/g5j2CpHs - The Simplified Q4 Bids & Budget System for Amazon Sellers https://lnkd.in/gHu7SFhb 📚 Unlock our FREE comprehensive Amazon Marketing Playbook: https://lnkd.in/gNzpVcZh - Subscribe to our newsletter: https://lnkd.in/dXAudSc - Transform your workflow with our comprehensive Amazon Advertising checklist: https://lnkd.in/gNzpVcZh - Review all our show notes: https://lnkd.in/g9YyP_9i

You know that rush when you discover a new SEO trick and can’t wait to dive in? Yeah, logistics on Amazon is the total opposite. Instead of excitement, it’s endless placement fees, weekend-ruining stress, and the kind of surprises that make you question why you got into selling in the first place. Amazon’s made sure no seller’s evening stays stress-free. From sudden fee hikes to unpredictable requirements, it’s like they’re throwing curveballs just to keep us on our toes. They’ve even turned logistics into a source of midnight anxiety, as if we didn’t have enough to worry about already! Want to hear more about why we’re all losing sleep over this? Blair breaks it down, no sugar-coating, just pure reality (and a few laughs). Don’t miss it. 📻 Watch the full episode with Blair Forrest: https://lnkd.in/gqDNm2Xg 🦡 Resources & Links 🦡 GET AD BADGER ➡️ https://lnkd.in/gyNuW_DA - Where to find Blair Forrest, AMZ Prep https://amzprep.com/ - Why the ‘Perfect’ Amazon PPC Account Is a Myth? https://lnkd.in/g5j2CpHs - The Simplified Q4 Bids & Budget System for Amazon Sellers https://lnkd.in/gHu7SFhb 📚 Unlock our FREE comprehensive Amazon Marketing Playbook: https://lnkd.in/gNzpVcZh - Subscribe to our newsletter: https://lnkd.in/dXAudSc - Transform your workflow with our comprehensive Amazon Advertising checklist: https://lnkd.in/gNzpVcZh - Review all our show notes: https://lnkd.in/g9YyP_9i

In this episode, we’re cutting through the noise and diving straight into what Amazon DSP, AMC, and Streaming TV really mean for your ad strategy. Together with Sam Lee from Trivium, we’re exposing the behind-the-scenes insights Amazon won’t spell out—how DSP can impact your bottom line, where AMC’s data advantage actually kicks in, and why so many brands are still missing the mark by ignoring the customer journey. We’ll show you exactly when to use AMC’s data to validate your ad spend, when DSP is just burning cash, and why first-click and last-click attribution are more than just metrics—they’re the key to finding out if your strategy’s worth it. If you're ready to stop wasting budget and make every click count, this episode is your wake-up call. 🦡 We’ll see you in The PPC Den: https://lnkd.in/gfcyEieD

🔥 Black Friday 2023 was a wild ride on Amazon – we’re talking over 1 billion items sold, 70% more savings for customers, and 500 million orders pouring in for small businesses. Pretty impressive, right? Well, here’s the thing: this year, it could be your turn to hit those kinds of numbers. Black Friday starts on November 29th, and with Ad Badger Software, you’re not just watching from the sidelines. 🦡 𝙂𝙧𝙖𝙗 𝟭𝟱% 𝙤𝙛𝙛 𝙤𝙪𝙧 𝙨𝙚𝙢𝙞-𝙖𝙣𝙣𝙪𝙖𝙡 𝙥𝙡𝙖𝙣𝙨 𝙤𝙧 𝟮𝟱% 𝙤𝙛𝙛 𝙖𝙣𝙣𝙪𝙖𝙡 𝙥𝙡𝙖𝙣𝙨, 𝙖𝙣𝙙 𝙡𝙚𝙩’𝙨 𝙜𝙚𝙩 𝙮𝙤𝙪 𝙨𝙚𝙩 𝙪𝙥 𝙩𝙤 𝙢𝙖𝙠𝙚 𝙩𝙝𝙚 𝙢𝙤𝙨𝙩 𝙤𝙛 𝙩𝙝𝙞𝙨 𝙨𝙚𝙖𝙨𝙤𝙣. So why sit back and scroll when you could be part of the action? This year, let’s make those Black Friday numbers yours. Explore: https://www.adbadger.com/