Last updated on Sep 30, 2024

Your social selling strategy is under fire. How will you respond to public criticism from a colleague?

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When your social selling strategy draws public criticism, especially from a colleague, it can be a tough pill to swallow. Social selling, the practice of using social networks to find and engage with prospects, is a nuanced field that relies heavily on building trust and credibility online. If a colleague questions your approach or results, it can undermine your efforts and potentially damage your professional reputation. The key is to respond thoughtfully and strategically, ensuring that you maintain your composure and address concerns in a way that reinforces your expertise and dedication to effective social selling practices.

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