You want to grow your business network. How can you measure the success of your efforts?

To grow your business network effectively, start by defining clear goals: clients, partnerships, mentors, referrals, visibility, and skill enhancement. Measure success by tracking leads, conversions, and revenue for clients; partnerships identified and their success rate; mentor connections and personal growth; referrals received and their conversion rate; online presence and influence; insights gained and skill development. Continuously adjust your strategy based on these metrics to maximize results.

In growing your business network, you have to decide what areas are you wanting to grow. Clients, Businesses, Mentors, Industry specific etc. Once you decide what the specific goal is, then you want to utilize measurements to see if your goal of growing clients added value by increasing leads and revenue generated. I believe in having a large network from many industries and areas of my life. Sometimes the best referrals can be former clients, someone I have worked with or even someone I used as a supplier for an event I had. Networks are about building relationships.

First, set the agenda, and reasons why the business will grow through networking. Will it open doors, generate leads, build authority, create opportunities to enter into new areas or more. Success of networking can be measured by checking, if the efforts are resulting in new meaningful connections, or generating leads. Are the efforts getting the desired results. The networking strategies must be refined, and content quality to be improved as per insights, feedbacks collected, The strategies must also be refined when not getting the desired results.

Using CRM tools for contact management is crucial for effective business networking, enabling centralized information and facilitating interaction personalization. Additionally, regular review of OKRs and KPIs is essential for assessing progress and optimizing performance, aligning networking efforts with strategic objectives and making data-driven decisions to enhance overall business performance. By analyzing how OKRs, KPIs, and CRM data correlate, you can detect patterns in networking behavior, allowing for the timely updating of strategies to adapt to evolving market conditions and maximize networking effectiveness.

Lo primero es saber qué quieres conseguir de tu presencia en una red o en cualquier evento: ¿Visibilidad, reputación, influencia, aprendizaje, contactos.....? Definir el propósito de estar es fundamental para definir objetivos y la mejor manera de llegar a esas personas clave que te ayudarán a cumplir tu propósito. Ese es tu público objetivo. Una vez claro con quién quieres conectar e interactuar, sabrás qué puedes aportarle y cómo llamar su atención. ¡Ponte manos a la obra! Los likes, seguidores, etc. son indicadores, pero no deben obsesionarte, no son determinantes. El número en sí no es nada, sí la dimensión y la calidad del contacto, la interacción y sobre todo la relación que hayas logrado crear con él👍

Definiere Deine Ziele immer zuerst, denn je nach Ziel muss die Vorgehensweise anders sein. Wer seinen Expertenstatus erhöhen will, misst die Anzahl der Podcast, Interviews oder Fachartikel, die veröffentlicht wurden. Wer Kunden sucht, misst Leads, Erstgespräche und die Anzahl der Buchungen oder Verkäufe. Wer Geschäftspartner für Kooperationen sucht, misst die Anzahl der Weiterempfehlungen oder Einladungen zu Netzwerkveranstaltungen.

Notiere dir immer wichtige Kennzahlen wie neue Kontakte, aber auch die Namen der Kontakte (außerhalb von LinkedIn notieren). Eine Exceltabelle kann hierfür am Anfang sehr nützlich sein, oder später ein CRM-Tool.

Adjust your strategy to get out of that comfort zone and have a cup of coffee with your contacts even over zoom. Get caught up, discuss the things that are on your mind and see if your connections can help. Also if some of your connections stop responding make every effort to connect and see if they are ok. Once you find out they will not answer any type of contact delete them. It will make space for new engagement. Some times you just have to clean house

This is the best practice. Every time I look through the news of the network, I find useful articles and links to resources. This allows me to develop and master the trends of change in my direction.

Erweitere deine Komfortzone, also sei bereit zu lernen und dich weiterzuentwickeln, aber verlasse deine Komfortzone nicht. Kopiere nicht einfach, was andere machen, sondern prüfe, was zu deiner Persönlichkeit passt.

Faça contatos e follow up com suas conexões; Seja verdadeiro com suas intenções e busque atender e responder com agilidade; Tenha escuta ativa (o que seu contato está realmente precisando? É parte do seu serviço ou caso não, é possível recomendar alguém?) É importante ter clareza dos melhores segmentos que vc deveria abordar naquele momento. Quais são os mais promissores?Metrifique suas ações: seja via sistema ou planilha, mas meça.