You've made valuable connections at a networking event. How do you ensure they lead to lasting relationships?

Aquí hay algunas acciones clave: 1. Mantén el contacto: No dejes que la relación se enfríe. Programa recordatorios para hacer un seguimiento periódico, ya sea compartiendo actualizaciones relevantes, comentando en sus publicaciones de LinkedIn, o proponiendo reunirse nuevamente para intercambiar ideas. 2. Sé auténtico: Las relaciones duraderas se basan en la autenticidad. Muestra interés genuino en sus objetivos y logros, y sé transparente en tus interacciones. 3. Ofrece valor: Piensa en cómo puedes ayudar a la otra persona, ya sea compartiendo recursos, conectándola con otros contactos relevantes o aportando ideas útiles. Así, puedes transformar las conexiones iniciales en relaciones profesionales duraderas.

Focus on nurturing the relationship beyond the initial interaction. Follow up promptly with a personalized message referencing a specific point of connection or common interest to keep the conversation going. Offer value by sharing relevant information, resources, or introductions that demonstrate your commitment to the relationship. Check-in and engage with your connections over time, even if it's just a brief message. Maintain the relationship and keep you top of mind.

After a networking event, it's important to follow up within 24 to 48 hours to keep the connection fresh and show your responsiveness. Make sure to personalize your message by referencing something specific from your conversation, whether it's a shared interest or an insightful topic they brought up. Keep the message brief, expressing appreciation for their time and the discussion you had. Adding value by offering a relevant resource or introduction can further strengthen the relationship. Finally, ensure your tone remains courteous and professional to leave a positive, lasting impression and set the stage for future engagement.

Spot on! After a networking event, time is of the essence, and promptly following through is key. Sending a personalized follow-up message within the next 24 to 48 hours, referencing a topic discussed or expressing genuine interest in something they mentioned, shows you value the connection and ensures the momentum doesn't dwindle. Be sure to be courteous, professional, and memorable in your communication, creating a lasting impression and fostering a stronger connection.

When following up, remember that this is a two-way street. Rather than overselling yourself, focus on being helpful. Consider how you can be of benefit to the new contact. Win their heart first, before asking for what you want.

Rentrée à mon bureau, je commence à chercher les profils professionnels sur Linkedin et à rédiger un message leur rappelant combien j'ai apprécié de réseauter avec eux. Il est important que ces connexions se fassent le plus rapidement possible. Sinon, vous allez droit dans l'oubli. Je suis leurs posts, newsletters, j'ajoute des commentaires et peu à peu, les liens se ressèrent et les relations passent au niveau supérieur qui est souvent une autre rencontre. J'ai eu l'exemple il y a peu. Ou de Washington, ma ville, je suis allée à Madrid et de là, réseutage en personne.

When reaching out, avoid generic messages. Instead, tailor your communication to reflect the unique interaction you had with each person. Mention a detail from your conversation or propose a follow-up on a topic of mutual interest. This personal touch demonstrates attentiveness and a genuine interest in building a rapport. Personalization makes you stand out from the crowd and can be the difference between a forgotten encounter and a budding professional relationship.

Every time you share content you should have a specific audience in mind, and I do believe in this case you can tailor your publications thinking of different sectors of your network. That should drive engagement from them and keep your relationship healthy.

Personalizing communication is essential because it shows that you’ve made an effort to genuinely connect, rather than sending a generic message. Finding a unique point of connection, whether it’s a shared language, the same university, or a mutual connection, makes the interaction feel more meaningful and memorable. This personal touch not only demonstrates that you were attentive during your conversation but also helps build rapport faster. When you highlight these commonalities, it creates a sense of familiarity and makes the other person more likely to engage with you, strengthening the relationship and increasing the chances of future collaboration.

To turn networking connections into lasting relationships, focus on adding real value. Start by understanding their needs and goals, then share helpful resources like articles or tools that could benefit them. Introduce them to others in your network who might be a good fit. Keep in touch regularly—check in, offer support, and celebrate their wins. Be genuine in your interactions and follow through on promises. By consistently showing you care about their success, you'll build strong, lasting connections.

To stay engaged with individuals after a networking event, it’s important to maintain consistent, value-driven communication. Follow up regularly with brief check-ins or updates, and share valuable content like articles or industry news that align with their interests. Engaging with them on social media platforms, such as LinkedIn, by liking or commenting on their posts helps keep you visible without being intrusive. Inviting them to relevant events or meetups also deepens the connection. Lastly, offering help or collaboration opportunities when possible reinforces the value of staying connected, ensuring the relationship remains strong over time.

Meetings provide an opportunity for bonding along with a way of establishing collaborations at work that are very great. You can strengthen your bond with either a face-to-face meeting or through virtual meetings, thus you should propose one-on-one conversations regularly. This creates room for talking about possible ideas together as well as opportunities where you can help each other. Face-to-face meetings tend to result in stronger relationships than those done online; thus making them last longer and work better.

Networking is a marketing tool that needs to have a strategy complete with timeline, task and backup plan 90% of people who attend a networking meet never connect with 90% of the people they meet. Here's the trick: Identify 10% of the people you want to build connections with. Craft your communication to them carefully (offering value rather than seeking help). Can you identify 1 thing that will be mutually beneficial ? Propose a coffee meeting to discuss this. Allow any possibility of a positive outcome emerge naturally rather than trying hard to derive value from your new connection.