You're a consultant in e-commerce. How can you make sure you're the one they call when they need help?

First by being a good listener, understand the requirements. Parallelly pen down all the challenges what your client or prospect is facing. Share a similar use case study to their business which you have resolved earlier & helped that business achieve 2x growth.( similar industry business) Helping your prospect or client should be the only motive , only then they will think of giving a call next time too. Prior to all of these , keep a strong portfolio

To excel as an e-commerce consultant, embrace your unique specialty. Identify what excites you, whether it’s innovative web design or data-driven marketing. Share real stories and personal experiences that highlight your expertise and passion. For instance, describe a challenging project where your specialized skills made a significant impact. By showcasing your authentic journey and proven successes, you'll build trust and ensure clients see you as their essential, go-to expert.

Iniciar en el mundo digital es difícil porque en la era del móvil, todo el mundo cree ser experto. Los mejores expertos se hacen conocidos por aportar valor en las áreas en las que más conocimiento tienen. Es necesario identificar un "camino imaginario", una línea profesional y de referencia que te permita encaminar los conocimientos que en verdad deseas adquirir. No hay guión para ser el mejor, experto te haces cuando exploras tu propio camino.

Según mi experiencia posicionar cuentas y marcas en el mundo digital es un trabajo de hormiguita mes a mes donde la medición del marketshare por categoría y saber donde estas posicionado actualmente en el ranking de vendedores te permite ver hacia arriba y empezar a evaluar acciones comerciales que te permitan ganar cuota de mercado dentro del marketplace.

E-commerce is a big platform for one of those who gain success in a short period. All you have to focus on getting the ROAS higher and higher. If you're achieving the targeted ROAS then you'll rock in the market. The client's focus is always on the results. If you get the results you gain trust too quickly.

I don't think that I would measure success as being "the only one they call", but rather I want to be on the short list of must calls with the intent of winning their trust over time and demonstrating through continued dialogue and brainstorming that working together in collaboration delivers higher returns, which of course are 100% measurable. In other words, build trust, grow together, deliver uncompromising yield and return on investment.

Comunica tu propuesta de valor única claramente, demostrando cómo puedes resolver problemas específicos y contribuir al éxito de tus clientes. Mantente actualizado con las últimas tendencias y tecnologías para ofrecer soluciones innovadoras. Al hacerlo, no solo te establecerás como autoridad en tu campo, sino que serás la primera opción para aquellos que buscan asesoramiento de vanguardia en comercio electrónico.

To be a great e-commerce consultant, first find a part of e-commerce you're really good at and I mean really good at. Next, you need to tell people clearly how you can help them with their online stores. Make sure your website and social media tell everyone about your special skills and how you make things better for your clients. Show off your good work by sharing stories and comments from happy clients. This helps others see how you've helped similar businesses succeed. Also, talk and share your knowledge online where people interested in e-commerce hang out. This helps more people get to know you and see you as the go-to person for help in your special area of e-commerce.

1st) I think, first of all, you need to polish your skills in a certain area of specialisation and have a good general knowledge of other related topics. That's what will make you an outstanding candidate. 2nd) You need to make yourself approachable through marketing, social media, business networks, etc. Whenever there is a problem, people can think of you and approach you. 3rd) You also need to make genuine efforts and show your dedication through hard work and empathy to prove that it was worth it for them to approach you.

Craft a compelling portfolio showcasing not just past projects, but the results you delivered for e-commerce clients. Include data-driven case studies with metrics and client testimonials. This impactful portfolio will prove your problem-solving skills and solidify your value proposition.

Craft a portfolio that not only showcases your skills but tells your story. Highlight transformative projects, share genuine success stories, and include heartfelt client testimonials. For instance, illustrate how your innovative strategy turned a struggling business into a thriving e-commerce success. Keep it updated and easily accessible. By sharing your journey and the real impact you've made, you'll inspire trust and become the go-to consultant clients call for meaningful results.

Tu portafolio es tu carta de presentación: incluye casos de éxito, testimonios y datos clave que evidencien tu impacto en el comercio electrónico. Asegúrate de que sea fácil de consultar online y mantenlo actualizado para reflejar tu evolución y logros.

Showcase your expertise and track record of success by building a strong portfolio of key achievements, case studies of your past projects and client testimonials. Highlight specific results and outcomes you have achieved for your clients to demonstrate your ability to deliver tangible results.

To build an effective portfolio you should be curating a diverse set of case studies that highlight your ability to drive positive change for various past clients. Highlight the industry the client is in, specify how things were going when you started, what you implemented, and clearly communicate the outcomes and duration to achieve them. Make it very simple for prospective clients to quantify what it could mean to their business if they were to work with you.

¿Cómo destacar en un campo tan saturado? En el mundo del marketing digital y del growth es necesario hacer notar esas habilidades que tienes y aquellas que se pueden potenciar. El portafolio, más que un CV; materializa la trayectoria y experiencia que tienes y da enfoque a tu carrera para entender dónde estás y qué quieres hacer.

E-commerce selling is not so easy as what it was 10 years ago. But we can always find the blue ocean in the red ocean. So always sit deep in the categories you specialize on.

I truly believe when we have a strong portfolio, it speaks volumes about our credibility. Our portfolio must not just showcase our success story but I believe when we include the lessons learnt from the unsuccessful ones, it shows a more realistic aspect of our service to our prospects and clients alike.

Votre portfolio en tant que consultant en commerce électronique doit être percutant : incluez des études de cas détaillées, des témoignages clients éloquents, des idées innovantes, des mesures de performance et assurez-vous qu'il soit facilement accessible en ligne. Cette approche vous permettra de démontrer votre expertise et votre valeur de manière convaincante.

Na consultoria, você é o produto, como consultor. E obviamente suas realizações são os principais motivadores para que os clientes compre você como profissional capaz de entregar os resultados que eles esperam. Não poupe suas credenciais na apresentação do seu trabalho. Destaque ao máximo seus cases, suas habilidades correlacionadas que agreguem valor à imagem de profissional qualificada, como palestras, treinamentos e conteúdos que você gera para o mercado. Cuide da sua imagem como a embalagem do produto que você é. A apresentação do seu portfólio precisa ser tratada como a embalagem de um produto premium, desde o design até, claro, sua própria imagem - forma de vestir e como isso é retratado na sua foto profissional.

Someone gave me a cool advice a while ago: You should pop up in every conversation. In order to do that network, add value and show your expertise. It's not something that you should work on, it's something that needs to be essential for you.

Pour briller dans le commerce électronique, construisez un réseau solide et une forte visibilité en ligne. Participez aux événements et communautés, utilisez les réseaux sociaux, proposez vos compétences en rédaction, et restez à l'écoute des tendances. En suivant ces conseils, vous vous démarquerez dans le secteur.

To grow your network, immerse yourself in the e-commerce community. Attend events, join online groups, and actively engage in discussions. Share your knowledge and support others. Use social media to share your journey and insights. Picture this: your advice transforms a small business, inspiring others. By being genuine and visible, you'll build trust and create impactful solutions.

Expande tu red activamente en el sector del comercio electrónico. Asiste a eventos, participa en comunidades online y debates, aportando valor. Usa redes como LinkedIn para compartir insights y conectar con profesionales. La visibilidad y aportación constante te establecerán como referente confiable.

I'd add that you certainly should connect with relevant recruitment partners in your space. We'll hear about projects that may be in the pipeline or otherwise pop up urgently/unexpectedly and typically turn around a quick shortlist of candidates from our pre-qualified network. In other words, get in those networks!

Provide value to people that can benefit from your skills and experience whenever and wherever possible. There are so many people jumping into e-commerce for the first time today that are very hungry to learn from those with real experience, bring them value. Answer a random question, write an article, share your wisdom. An overlooked tactic to growing your network is to not burn any bridges in your existing network. When the time comes that a client engagement ends, be sure you part ways graciously. I can't tell you how many times someone has taken a new position with a different company and I am their first call to start working on improving the Amazon business at their next job. The world is smaller than your think, be kind.

Network & Build the relationship with the industry professionals, consultants, potential clients, business owners, marketers in the industry etc., through attending Industry related events, Online Forums & Communities, Social platforms like LinkedIn etc.,

Tomar referentes profesionales y entender cómo fue su proceso para llegar dónde están te permite: 1. Inspirarte en el camino profesional. 2. Identificar los skills necesarios para hacer crecer tu perfil. 3. Conectar con personas que tienen intereses similares. Así mismo, tendrás campo para lugares dónde enriquecer tu conocimiento.

E-commerce has developed into a very large industry. Currently, it is mainly divided into two main routes: platforms or independent websites. Therefore, in expanding online, I personally recommend focusing on the social aspect of a specific platform, as the methods of operation for each platform are different. Thus, it is advisable to focus on engaging with a platform that you are familiar with. Another approach is, if you are focusing on polishing and perfecting your products, you can ignore which platform it is. Simply start from the perspective of branding and target market, and you can be successful on both platforms and independent sites.

In my ranking on e-commerce; - Understanding the needs correctly, - Understanding competitors, - Identify strategies, - Create a budget plan, - Creating a Media Buying plan, - Creating Conversion and Tags - Specify KWs, - Create Visual Feedback - Start advertising, As you can see, my area of specialization was actually related to Performance Marketing. I work with all my capacity for the efficiency of the ads and to get maximum performance. Likedin, Instagram, Tiktok, Google Ads, Taboola, DV360 are my specialties

Positioning yourself in the market is key to be a successful consultant. You can frequently share your thoughts, insights, hacks, best practices, articles etc., related to the ecommerce industry in the common forums or platforms where you have high potential clients.

To have a work methodology that generates added value. to work systemically in a well-defined and organized ecosystem. to have steps, stages, work process that bring value to the business. If you have that, companie will come to you to teach them how to do it, not to do it instead of them. Thats knowhow.

Empower your audience with knowledge. Share compelling stories and insights through blogs, podcasts, and webinars. Offer free consultations to demonstrate your expertise and connect on a deeper level. Imagine the impact of helping a struggling entrepreneur navigate e-commerce successfully. By being a beacon of knowledge and support, you'll earn trust and become the consultant clients rely on when they seek solutions that truly make a difference.

Colocar seu conhecimento à disposição do mercado é uma iniciativa que certamente agregará valor e reconhecimento profissional à sua atuação como consultor. Ser colaborativo e disposto a compartilhar conhecimento é uma maneira de se destacar. Principalmente considerando a carência de informação de qualidade, original e consistente em contribuição com as empresas que buscam se situar no mundo do e-commerce. Estabeleça no seu planejamento uma rotina de presença em ambientes onde sua persona esteja, produza conteúdo e dissemine informações. Isso vai atrair a atenção das pessoas e quando você se der conta estará fechando contratos porque seu posicionamento vai vender você.

Don't just consult, become a solution architect for e-commerce growth! Educate your market with valuable content (blogs, webinars, etc.) and free consultations. Showcase your expertise, attract ideal clients, and establish yourself as a trusted advisor in the industry.

Proporciona valor educando a tu mercado con contenido relevante: blogs, podcasts, y seminarios web. Ofrece consultas gratuitas para demostrar tu expertise y atraer clientes. Esto te posicionará como líder de opinión en comercio electrónico.

Lo positivo de trabajar en la industria del marketing digital es que puedes innovar y aportar constantemente ideas que den valor a tu negocio. Compartir metas entre proveedor y cliente permite dar solidez al crecimiento estratégico de cada compañía.

Show up your particular specialities through your portfolio. Beside this create high value contents & expand your network to spread your skills.

Attracting and retaining e-commerce clients involves educating your market with valuable insights. Create and share top-notch content like blog posts, podcasts, videos, webinars, ebooks, and newsletters. Offer free consultations, audits, or workshops to highlight your expertise and attract leads. This approach establishes you as a thought leader and trusted advisor, positioning you as a go-to problem solver in the e-commerce space.

For me, delivering excellence as an e-commerce consultant can be broken down in the following steps: 1. Listen carefully to your client and thoroughly understand the need that they have. 2. Consider all aspects about the question of your clients. 3. Educate the client about the different angles and POV's that they might not see themselves, before making decisions. Example that we often encounter: customer would like a feature in the webshop and gets a quote for an entirely custom-made extension. However, for a mid-market client with a limited budget, an already existing extension that covers 90% of functionality (for a fraction of the cost) is in almost all cases the better choice business-wise.

Imagine yourself in the client's shoes: what kind of customer experience would you like to get? What information would be valuable and meaningful for you? What pros and cons would you consider deciding whom to ask for help? Question yourself and your friends and relatives to get as many opinions as possible on what an excellent delivery experience can look like. Listen to their thoughts and use this knowledge to become a top consultant in the niche.

Imagine each client interaction as a chance to create magic. Delivering excellence isn't just about hitting targets; it's about being the dependable partner they can rely on. Share personal stories of going the extra mile—like staying up late to resolve a critical issue or celebrating their successes as your own. By embodying professionalism and empathy, you'll forge lasting connections and earn glowing referrals. This dedication transforms satisfied clients into your biggest advocates.

E-commerce success isn't magic, it's results you can trust. I deliver data-driven strategies that exceed expectations. Be your trusted advisor & watch your online sales soar.

Prioritize client satisfaction and go above and beyond to exceed their expectations. Consistently deliver high-quality work and build a reputation for reliability, professionalism, and integrity.

O CAC mais barato vem da indicação. E só um trabalho executado com excelência faz com que seus clientes repassem seu contato quando alguém precisa de serviços da sua área. Qualidade, agilidade na entrega, confiabilidade, são obrigações pertinentes à natureza do trabalho. Mas muitas vezes concorrentes do mercado não entregam sequer o básico. Dedique-se e mostre o quanto você está engajado no projeto. Sempre que possível ou necessário vá além, dentro do que você estabelecer como limite profissional para concessões na relação com o cliente. Considere um investimento que vai lhe render frutos. Pelo menos uma boa avaliação e possivelmente alguma indicação.

Más allá de entregar resultados sobresalientes, enfócate en brindar un servicio excepcional que abarque profesionalismo absoluto, confiabilidad sin fisuras, y una disposición siempre receptiva y flexible a las necesidades cambiantes de tus clientes. La comunicación clara y directa, establecer expectativas realistas desde el inicio, y mantener un seguimiento proactivo, son pilares que fortalecerán tus relaciones con los clientes. Al exceder las expectativas, no solo fomentarás la lealtad de tus clientes actuales, sino que también incentivarás recomendaciones entusiastas y recibirás evaluaciones positivas que amplificarán tu reputación y te distinguirán como un líder confiable en el vasto mar del comercio electrónico.

Ningún profesional dirá lo contrario sobre su trabajo y siempre destacará las habilidades que tiene. Mñas allá de un discurso repetitivo, la excelencia debe estar presente en todos los entregables de tu trabajo (resultados, informes, opiniones y logros). Cada uno de ellos suma y hace ver tu trabajo mucho más profesional.

Stay abreast with the latest and greatest. If someone calls you for advice and all you can tell is something that happened months ago, they wont be calling you for long.

Don't be afraid to think outside the box and ruffle some feathers on your way! One of my biggest wins in e-commerce involved some very tough conversations with the ownership of a company that had contracted us to help them grow their Amazon business. The way they were running the rest of their business ultimately would never allow us to succeed on Amazon. We had the experience to see this, explain it to the ownership team, and ultimately get their buy on our plan, which was going to create a short term loss of revenue. They were not breaking $500K/year on Amazon when we started. We turned this business into $26MM+/year the year that they were acquired by Private equity. It took us 3 years to do this. Remember, fortune favors the bold

To ensure clients think of me first for e-commerce assistance, I prioritize providing exceptional service and results. This includes staying updated on industry trends, offering personalized solutions, maintaining clear communication, and consistently delivering measurable success for their businesses. Building strong relationships through trust, reliability, and exceeding expectations also helps to solidify my position as their go-to consultant. Additionally, periodically reaching out with valuable insights and updates can help keep me top-of-mind for future needs.

If you are a consultant, be the expert. If its ecom, understand not just the products and verticals but also the business alignment, and the technology stack. Understand the data flow and the data strategy that would eventually lead to understanding the customer Be holistic as a consultant to be called when expertise is needed

When users are offered a choice of vendors or products that provide the same function, their consideration comes down to Price & Availability. - Be competitive on your pricing and stand over it. - Be realistic on your availability or lead times to build trust and integrity. - If the above are in place, you will win business. - To win repeat business, make sure you provide the best service! (I'll pay more to get it quicker but only if the service is good!)

I have been selling on Amazon FBA for over 7 years. One of the most important things before anything started is to make sure the gross margin has to be at least 30% of each of your products. And there are many different formulas to caculate the gross margin. what calculator I recommand is one from the AI e-commerce tool Shulex VOC.