How can you identify shared goals and values with clients and partners?

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Identifying shared goals and values with clients and partners is crucial for building trust, rapport, and collaboration in business networking. Whether you are networking across cultures and geographies, or within your own industry and market, you need to understand what motivates and drives your potential allies and how you can align your interests and visions. In this article, you will learn some practical tips and strategies to help you find common ground and communicate effectively with your clients and partners.

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