Spotlight Video: Building green product portfolios

There’s a product revolution underway within progressive businesses everywhere. As they ramp up their sustainability strategies, many are actively transforming their product portfolios to ensure ever-lower carbon emissions and enhanced eco-friendliness.

The impetus for such change is broad-based. It’s driven internally by management and employees, as they channel resources and their energies into realigning the business for an ultra-low-carbon future. But it is also coming from conscious customers and commercial partners, local communities, and investors.

So, what does it mean to create a truly eco-friendly product portfolio? For G+D, it translates into products that are based on renewable and/or recycled resources, produced using sustainable energy, help to cut out wasteful processes, last a long time, and are engineered for a sustainable end of life¹.

While those criteria are being applied right across the G+D product line, two examples stand out: G+D’s Green Banknote Initiative, developed by its subsidiary Louisenthal,² and the company’s pledge to end the use of virgin plastic in the production of its cards by 2030. Alongside these two initiatives, G+D has numerous other programs created to bring a low carbon profile to digital infrastructures, passports, ID cards, and much more.

And the commitment is end-to-end. The greening of a product means reimagining every aspect of its life cycle, with sustainability built into design, production, logistics, sales, service, and maintenance, as well as end-of-life.

As that highlights, the journey to greener products is rarely a solo venture; it requires close collaboration. And G+D is actively building an ecosystem of sustainability-focused partners and customers who are committed to working together to embrace products that have low emissions encoded in their DNA.

See insights and tips from our journey toward a sustainable future: step inside the animated world of our new video series!