In this episode, I had the pleasure of interviewing Amy Gordinier, the incredible founder of Skinfix.  We dive deep into her journey of taking a century-old balm formula and transforming it into a brand that not only heals but also changes lives. Amy’s passion for creating products backed by clinical efficacy and sustainability shines through, making Skinfix a brand you can trust.  From the challenges of entrepreneurship to building a brand that balances both clean and clinical formulas, Amy shares her inspiring story of growth, resilience, and commitment to skin health. Here’s what you’ll learn from this insightful conversation: * How Amy’s passion for clean, clinically-backed skincare led to Skinfix’s success. * The importance of clinical trials and dermatologists backing in proving the efficacy of products. * The challenges and triumphs of transitioning from founder to CEO and how Amy embraced professional leadership for growth. * Why sustainability is a core value for Skinfix and how it’s recognized as a "Planet Aware" brand at Sephora. * The significance of slow and steady growth in building a brand with longevity. Join me, Ramon Vela, in listening to this engaging episode and learning how Skinfix continues to make waves in the beauty industry by prioritizing skin health and sustainability! For more on Skinfix, visit: https://skinfix.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don’t forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today’s Sponsors: Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/contact/ Compass Rose Ventures can help your CPG brand increase customer lifetime value, expand into the US market, create an omnipresent omnichannel footprint, optimize customer journeys, build brand communities, and more. Visit the link above.  Augmentum Media - Influencer Marketing for Consumer Brands: https://www.augmentum-media.com/story What is the secret shared by fast-growing Health & Wellness brands like Xtendlife, Nourished, and Hunter & Gather? They all outsource their influencer marketing to the experts at Augmentum. Augmentum is offering "The Story of a Brand Show" listeners a complimentary "influencer strategy plan session" that you own whether you utilize Augmentum or use in-house. Visit our unique link above.