Daily Mail’s YouTube channel has hit three million subscribers in December, rounding off a year of incredible growth on the platform.
Monthly views on the channel are also up 300% on the beginning of the year, with original video playing a significant role in that success.
Most recently, Nick Pisa’s moving exclusive interview with Israel’s ‘Lady in Red’ attracted more than 1.5 million views.
In the episode of the Frontline series, Vlada Patapov reveals for the first time how she survived the October 7 terror attacks, after images of her fleeing the Nova festival went viral.
Nick’s episodes of the Frontline series from Israel have attracted 2.7 million views in total, building on the success of the series.
Lisa Snell, Director of Video, said: ‘YouTube is just one of the platforms we are building a huge new global video audience on.
‘The success of 2023 is just the start, and we are looking forward to building on it in the new year.’
Daily Mail’s YouTube channel has more than 536 million views for 2023 and has been ranked as the third fastest growing news publisher on the platform.