The aim of the course is to provide you with a comprehensive framework for understanding both the traditional principles of management inside companies today as well as the alternative principles that are becoming increasingly important. It provides both theoretical and practical perspectives on the nature of management in today’s organisations.
Managing the Company of the Future
Managing the Company of the Future
Instructor: Julian Birkinshaw
127,668 already enrolled
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Gain insight into a topic and learn the fundamentals.
4.8
(3,572 reviews)
12 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace
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Assessments
5 assignments
Taught in English
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There are 6 modules in this course
Hello and welcome to 'Managing the Company of the Future'. To help you understand how the course will be structured, we would suggest that you go to the 'Start Here' tab first. After that, feel free to explore the rest of the course including the lectures, readings and quizzes.We would also encourage you all to interact with each other on the Discussion Forums. This is a great way of hearing from others and discussing particular topics so please go and introduce yourself in the Introduce Yourself thread. So let’s get started! Best wishes,Julian Birkinshaw & the MCOF Teaching Team
What's included
3 readings
Hello and welcome to the first week of 'Managing the Company of the Future'. In Week 1, we will be talking about the difference between leadership and management, and the reasons why we need to reinvent management as it is today.
What's included
11 videos3 readings1 assignment
Welcome to Week 2 of 'Managing the Company of the Future'. This week, we'll be learning about traditional and alternative approaches to coordination and decision making, and how you can experiment with some of the new alternative ideas in your own company.
What's included
12 videos2 readings1 assignment
Welcome to Week 3 of 'Managing the Company of the Future'. We're almost at the halfway point of the course in terms of content now. This week, we'll learn about traditional and alternative forms of motivation and objective-setting and we'll find out how you can experiment with some of these new ideas in your own company.
What's included
13 videos2 readings1 assignment
Welcome to Week 4 of 'Managing the Company of the Future'. In our penultimate week of content, we'll be getting a bit more hands-on. You'll be analysing your company's management model and thinking about how to change it. We'll also be learning about different ways of enabling change and, more generally, how management ideas gain and lose currency.
What's included
11 videos3 readings1 assignment
Welcome to Week 5 of 'Managing the Company of the Future'. So you've made it to the last week - congratulations! This week we'll look at the manager as an individual and help you look at your own practice with tips and tricks for becoming a better boss.
What's included
11 videos2 readings1 assignment1 peer review
Instructor
Instructor ratings
4.9 (1,054 ratings)4 Courses135,222 learners
Recommended if you're interested in Leadership and Management
Coursera Instructor Network
S.P. Jain Institute of Management and Research
Duke University
University of Glasgow
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Learner reviews
4.8
3,572 reviews
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Showing 3 of 3572
IB
5
Reviewed on Oct 31, 2020
This is an excellent course that gives simple but powerful insights for leaders to run the business in a volatile environment. Thanks a lot and hats off to Prof. Julian and academic staff.
JM
5
Reviewed on May 15, 2020
Tutor gave great effort in preparing these crystal clear videos. I was able to grasp most of it through videos. Further reading the case studies gave clear application of concepts. Thanks
KC
5
Reviewed on Oct 2, 2016
I learned so much, about the right way to present a case analysis! Very meticulous and the community really care about what you put in your answers. This course deserves to be taken seriously!
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Frequently asked questions
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