Sustainability News
Amazon Has Slashed Its US Ad Spend by $700 Million This Year
Amazon, Target, Walmart, Temu, and Shein spent $5.6 billion on U.S. ads this year.
Transforming the Shopping Experience With Placer.ai and Vibenomics
Dan Hight and Paul Brenner share innovative strategies for dynamic in-store advertising.
Creators Can Now Make Affiliate Money From Linking Target Products Through Linktree
Linktree works with more than 35 retailers and says that 50 million people use its technology.
Google Pushes Its Shopping Ads To Improve Retail Media
Google’s Shawn McGahee and Wavemaker’s Briana Finelli talked about the changing state of retail media.
How the Maker of Hendrick’s Gin and Glenfiddich Is Breaking Through With Gen Z
William Grant & Sons managing director Paul Basford on the consumer insights that matter.
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce
“From a very young age, I was involved in international commerce, and that’s always been a passion of mine,” Anick Beaulieu told ADWEEK for video series Resume Rewind, sponsored by [...]
Amazon’s Ad Business Grew Faster Than the Company’s Overall Growth in Q3
The numbers$14.3 billion — The amount Amazon made from net sales of its advertising services in Q3, up 19% year-over-year. Ads made up almost 9% of Amazon’s total sales.11% — [...]
EXCLUSIVE: Perplexity Is Quietly Building an AI-Powered Shopping Experience, Taking On Amazon
Perplexity feature allows users to shop without leaving the platform.
Creating a Movement in Women’s Leadership With Ilona Aman, CMO of Athleta
How being there for girls drives women's achievement.
Sam’s Club’s New Ad Leader Teases How He’s Revamping the Retailer’s Ad Business
Just after completing his first 100 days on the job, Harvey Ma, Sam’s Club vice president and general manager of retail media, sat down with ADWEEK to talk through his [...]
Meet the Execs Leading the Next Wave of Retail Media
Companies like CVS, PayPal, and United are tapping into the advertising talent pool
What to Expect for Retail Media in 2025
In 2025, retailers will pitch more in-store ads and tweak ecommerce sites to scale their retail media businesses.
Retail Media’s 3 Biggest Challenges
Retail media is poised for growth but advertisers want more measurement and consolidation.
The Ultimate Guide to Retail Media in 2025
Retail media is poised for growth but faces big challenges like measurement and differentiation.
3 Tips for Success in Social Commerce and Creator Marketing
To discuss how brands can turn social commerce into a revenue stream and work with creators, execs from Pair Eyewear and shopping platform LTK took the stage at ADWEEK's Mediaweek.
Danone’s Linda Bethea on Balancing Purpose and Performance in a Changing CPG World
The CMO on marketing at a certified B Corp company and career bravery.
