The AI Firms Helping Publishers Navigate AI in 2024 Signals a Maturing Ecosystem
These intermediaries are playing a crucial role in balancing innovation with the need for transparency, revenue-sharing, and fair use.
Inside the Eye-Popping Numbers of 2024’s Hottest AI Firms
Venture capitalists poured $2.9B to U.S.-based companies in 127 deals in Q3 alone.
Exclusive: Startup ProRata.ai Launches AI Search Engine to Pay Content Creators
ProRata has inked deals with 400 major media companies, including BuzzFeed, Recurrent Ventures, and Arena Group
OpenAI Gears Up for a Blockbuster 2025: Big Moves, Big Risks, and Potentially Big Rewards
OpenAI’s valuation has increased to $157 billion. The business closed its latest funding round at $6.6 million in October.
Perplexity Adds The Independent, LA Times, Blavity, and Others to Its Publisher Revenue-Sharing Program
Perplexity handles over 100 million search queries a week.
Spotify’s 2024 Wrapped Celebrates Brat Girls, Swifties, and Other Diehard Fans
Spotify launched its 2024 Wrapped campaign chronicling pop culture's impact on fans.
3 Reasons Why Pmax Ads Show Up In Shoddy Places
Traffic going to low-quality domains will never be zero, sources said.
5 Ways TikTok’s AI Ad Buying Tool Smart+ Can Catch Up With Meta’s ASC
Since Smart+'s October launch, brands have flagged inconsistent performance—some even pulled their campaigns.
Bluesky Is Having a Moment, But Most Brands Aren’t Ready to Jump In Yet
Brands like Duolingo, Hulu, and Netflix are organically posting on Bluesky
The Biggest Questions After The Trade Desk’s OS Announcement
The Trade Desk's OS announcement raises questions for industry experts.
40% of an Ecommerce Brand’s Pmax Buys Were Served on AI-spun MFA Sites and Dead Domains
Growth in AI-generated and MFA sites are causing headaches.
Perplexity Rolls Out Its AI-Powered Ecommerce Experience in the US
The AI firm is competing against Google and TikTok.
Comcast, Disney, and IBM Are Among Advertisers Returning to X After Ad Freeze
IBM, Disney, Warner Bros. Discovery, and Lions Gate Entertainment have collectively spent less than $3.3 million on X.
The 2024 Marketing Vanguard Award Winners Leading With Bravery and Creativity
Meet ADWEEK's most impactful chief marketing officers of the year—and their next leaders.
Dow Jones Wins AI Licensing Deals With More Than 4,000 News Outlets Like the AP
The media giant's Factiva platform will surface gen AI search results from publishers including The Associated Press and The Wall Street Journal.