Tham Pham (Tami)

Dear Brands & Agencies, Tết is coming soon !!! Tết - the very special occasion in Vietnam when brands ramp up their marketing efforts to attract potential customers and increase sales opportunities that may boost a fierce competition of brands in communicating their message to consumers that requires advertising partners to be skillful at blending traditional values with modern consumer needs to craft meaningful and effective campaigns. We craft exactly what you need to consolidate your plan… THE HOLISTIC REVIEW TO EMPOWER INSIGHT PLATFORMS FOR PLANNING TET CAMPAIGNS This research provides an analytical perspective to help agencies and brands reassess and refine their campaign ideas, thereby sharpen and differentiate communication approach as well as enhance campaign effectiveness for brands applying the insight platforms. IT IS NOW READY for PURCHASE! Please feel free to reach us for further discussion! #tet2024 #tet2025 #insightplatform #celebration #reunion #newbeginning #appreciation #tetcampaign

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#OpinionsByInvolve: The affiliate marketing landscape in Southeast Asia is at a crossroads. As marketplaces adjust their rates and fees, the balance between growth and profitability becomes harder to achieve. These challenges are reshaping how Brands, Partners, and sellers operate. Here, we see these shifts as opportunities to innovate. In this post, our VP of IR & Corporate Development, Raghav Narayan, shares how we’re addressing these challenges by fostering an ecosystem where Partners are empowered, growth is sustainable, and success is shared. The future of affiliate marketing lies in partnerships — a win-win for all stakeholders 🤝 Let’s rethink how we adapt to these shifts. What innovative solutions are you exploring to stay ahead? #InvolveAsia #AffiliateMarketing #SustainableGrowth #Innovation #BrandPartnerships

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📸 What are the best channels to invest in for the upcoming quarters? For the first quarter of 2024, Vietnamese people’s intention to drop at least one social media channel decreased across all generations. This is exciting news for brands, signalling a more stable and engaged user base. With consumers staying active on multiple platforms, brands have a golden opportunity to reach and interact with their target audiences consistently. But with so many platforms to choose from, which platforms and channels to invest in for better conversion and engagement? Our latest Connected Consumer report has all the answers! Download the full report in the comment section 👇 #DecisionLab #ConnectedConsumer #Socialmedia

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To our Vietnamese friends and app developers, check out this article in Vietnamese, where you will learn all about our mobile OEM ad formats guide. 📲 Find out why this guide is an invaluable resource for anyone dipping their toes into mobile OEM advertising and the abundance of ad formats available for any need imaginable! 📰https://lnkd.in/ebx_wwFH 📗(Guide) https://lnkd.in/e4dRrmf5 #AVOW #AVOWGuide #AdFormats #MobileAdFormats #MobileOEM #MobileOEMAdvertising

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Industry Icon Rohit Dadwal Shares Insights on Global Marketing and Key Advice for Thai Brands The recent MMA SMARTIES Thailand 2024 event was more than about celebrating the best in marketing—it marked a turning point for Thailand’s role in the global marketing landscape. This year’s awards highlighted Thailand’s potential as a digital transformation leader, and we had the privilege of an exclusive interview with Rohit Dadwal, CEO of MMA Global APAC and Global Head of SMARTIES Worldwide. In this interview with Markering Oops, Rohit dives into: ✅ Why Thailand is emerging as a new marketing hub in Asia. ✅ How AI + Creative Storytelling are transforming the industry. ✅ Key advice for Thai brands and marketers looking to stand out on the global stage. ✨ Key Insights from the Interview: Thailand’s rapid digital adoption and high smartphone penetration create opportunities for leveraging AI and data analytics to boost ROI and enhance customer experiences. Sustainability and AI-driven personalization are reshaping campaigns to align with consumer values. The SMARTIES Awards are setting a new standard for results-driven marketing in the region. 💡 Rohit’s vision? Combine Thailand’s strength in creativity with cutting-edge technology to elevate its role in regional and global marketing. 📖 Discover the full interview and explore the future of Thai marketing here: https://lnkd.in/gTtSKg76 Let’s celebrate how technology and creativity are shaping the marketing industry’s next frontier. #SmartiesThailand #MarketingInnovation #AIinMarketing #MMAAsia

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[Talkshow] SECRETS TO 10X REVENUE GROWTH FOR E-COMMERCE BUSINESSES 🔗 Registration link for the Talkshow: https://lnkd.in/g9NBuDYd 📈 In the digital age, e-commerce platforms are opening golden opportunities for businesses. With the ability to reach millions of potential customers without geographical limitations and significantly lower operating costs compared to traditional models, these platforms help businesses increase sales efficiency and conversion rates. However, with the rapid development of this market, many businesses are facing important questions. Is it still timely to enter the e-commerce platform market now? And how can one optimize conversions and create breakthrough revenue in an increasingly competitive environment? 💡 The Talkshow "Secrets to 10x revenue growth for E-commerce Businesses" will equip you with effective strategies for participating in e-commerce platforms, conversion optimization tools, secrets to building a strong brand, and real-life case studies. Additionally, you'll have the opportunity to network with experts and successful businesses in this field. 👨‍💼 Event Speaker: Mr. Vu Viet Hoang - E-Commerce Manager, Ori Agency - Ori representative working with Shopee as a strategic partner in Ads, Live streaming, and e-commerce platform operations - Contributed to making Sao Thai Duong one of the top 3 shampoo brands on Shopee - With experience in E-commerce and Digital Marketing, Vu Viet Hoang has built and developed conversion marketing strategy solutions for many leading businesses such as Sao Thai Duong, Lexus Thang Long, Lipo, Bao Tin Minh Chau, Manulife Trang An, Filmciti, Cystack, Quan Nho, VO+ Architect, Wigihair, and more. Don't miss the opportunity to breakthrough your revenue on e-commerce platforms! Register today to discover unique strategies from experts: Registration https://lnkd.in/g9NBuDYd ------------------- 📌 Event Information: - Registration link: https://lnkd.in/g9NBuDYd - Time: 15:00 - 16:00, July 20, 2024 (Saturday) - Format: Free via Zoom platform -------------------------- ⚡️ Ori Marketing Agency - Total Marketing Solution For Business ☎️ Hotline: 0965.888.713 🏠 Address: Number 38/111 Nguyen Xien Street, Thanh Xuan District, Hanoi

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What marketing tactics for increased awareness and user acquisition works best in Japan? The truth is kinda sad. After chatting with a ton of acquisition marketers, digital marketers, Big 3 consultants, and executives, Flyers 「チラシ 📜 」directly into the target audience’s mailbox is the clearly the most effect and cheapest way to convert users. [Probably next to word of mouth] With all the digitization happening everywhere, the effectiveness of the physical world [offline] has been forgotten but it's still a critical avenue to explore. While this caught me by surprise when I first hear about it, I 100% am sure that there are flyers that are in my mailbox that I read, which I would otherwise ignore if it came up on a random social media feed. 20 years ago, I was happy to receive an email, but totally disregarded snail mail. Now, all I get is spam in my emails, and its relatively exciting to get snail mail [Except all the bills] #VentureCapital #Startups #Networking #Careers #Technology #スタートアップ #ベンチャーキャピタル #ネットワーキング #キャリア #テクノロジー

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Does more money guarantee better sales? Here are a few myths and truths surrounding this notion. Need help. Contact us today. Visit our website at datawave.hk for more information. #datawavehk #digitalmarketing #marketingagencyhongkong #digitalmarketingadvertisingagency #digitalcompany #AdvertisingAgency #DigitalMarketingAgencies #MarketingAgencies #FacebookAds #Ads #PPC #AdsCampaign #Business #MetaAds #Social MediaMarketing #marketingdigital #socialmedia #MarketingStrategy #MarketingTips #SocialMediaTips #GoogleAds #PerformanceMarketing #PaidMarketing

[Am I The Only One Who Was Today Years Old⁉ The 3 Benefits and 4 Principles of Rumor Marketing] As Hong Kong people who enjoy gossiping with popcorn, rumor marketing can be a very effective marketing method in the local market. For example, when McDonald's recently launched the pancake burger, McGriddles, the news immediately sparked explosive sharing across social media platforms, creating a significant buzz even before the official announcement. This generated immense anticipation across Hong Kong, resulting in the brand selling one million burgers during the pre-sale period—a miraculous achievement. Similarly, every year before the launch of a new iPhone, various sneak peek images and rumored features circulate online, prompting in-depth discussions among Apple fans. Spreading rumors online before officially launching a product has 3 major benefits: 👍🏻 It generates public discussion about the brand or product, increasing interest and potentially driving sales. 👍🏻 It allows brands to gauge market interest in the product before launch and gather customer feedback. 👍🏻 It helps brands establish market expectations and create a unique perception of the product, enhancing brand loyalty and customer engagement. To achieve effective rumor marketing, keep the following 4 principles in mind: 1️⃣ Strategic: Develop a clear strategy to ensure the marketing campaign is steered in the desired direction. Careful planning is necessary – contemplate the target audience, the message to be conveyed, and the associated risks to avoid negative repercussions. 2️⃣ Creative: Create compelling and creative rumors that spark interest in the market. Utilize social media and other digital channels to spread the rumors effectively, maximizing the reach. 3️⃣ Transparent: While rumors may not equate to final decisions, it is crucial to maintain transparency with the audience. Emphasize that the rumors are unverified to prevent the audience from taking them as facts. 4️⃣ Continuous Monitoring and Response: Once the rumors start spreading, closely monitor audience reactions and respond promptly if necessary. This helps maintain authority in the conversation and ensures that the message is accurately conveyed to the audience. If you want to know more marketing tips, be sure to follow us now! 🔔 Facebook / Instagram / LinkedIn: @doodigitalplus

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TOP 10 BEST F&B BRANDS IN VIETNAM IN 2024 Decision Lab has recently released the highly anticipated F&B Rankings Report for 2024. The report reveals the top-performing F&B brands in Vietnam based on their Brand Index scores. Some highlights from the report: 🏆KFC secures their #1 position as the best F&B brand in Vietnam for the second year in a row ☕ @Highlandscoffee holds steady at #2, remaining as the top coffee chain 📈Trung Nguyên Legend and @Phuc Long Coffee and Tea both move up the ranking and take place in the top 4 🍗@Jolibee is the second biggest improver, climbing to #8 Download the full report here 👉https://bit.ly/44zR6za #DecisionLab #rankings #F&B #brandtracking #BrandIndex #Vietnam

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🚀 𝐋𝐢𝐯𝐞 𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐢𝐬 𝐜𝐡𝐚𝐧𝐠𝐢𝐧𝐠 𝐭𝐡𝐞 𝐠𝐚𝐦𝐞 𝐢𝐧 𝐕𝐢𝐞𝐭𝐧𝐚𝐦! Did you know that Facebook and TikTok compete fiercely to dominate the live commerce market in Vietnam? 📈 In Q3 2024, Facebook leads with 62% market share, but TikTok is quickly closing the gap with 53% and becoming the most popular livestreaming platform! #Coc_Coc is not far behind in maintaining a strong position in the hearts of Vietnamese users. This browser ranks second on computers with 59% market share and has the highest NPS (Net promoter Score) score on mobile with 66, surpassing even Google Chrome! 🌟 This is a golden opportunity for digital marketers to leverage live commerce to create interactive shopping experiences, increasing engagement and sales. 💡 Are you ready to tap into this potential? Share your thoughts and let's discuss! 📊 To see the full report, click on the following links in the comment #DigitalMarketing #LiveCommerce #MarketingTrends #VietnamMarket

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Key Takeaways from Revolutionizing Marketing with Generative AI On November 8th, Sertis, sponsored by Google Thailand, hosted an exclusive seminar titled “Revolutionizing Marketing with Generative AI” at Google office. The event brought together leading companies from various industries, media representatives, and marketing innovation leaders. Today, we're inviting everyone to take a look at the key takeaways from this event. Let's see what valuable insights can benefit marketing efforts and help drive Thai marketing forward with significant progress. Read the full key takeaways at: https://lnkd.in/gtHRRUHN #Sertis #AIEngine #Google #GoogleCloud #Seminar #GenerativeAI #Marketing

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One of the most common challenges our clients face is a lack of marketing resources. We understand how frustrating it can be to have great ideas but not enough hands to execute them. The pressure from sales and business departments to respond quickly only adds to the stress. To streamline your marketing operations, it's crucial to define the types and complexities of tasks and assign them to team members with the appropriate skills. This is where our "B2B Marketing Resource Check" service comes in. Designed for customers who have established their marketing organizations and implemented marketing automation for over a year, our "B2B Marketing Resource Check" service evaluates whether tasks are being assigned to team members with the right skills based on task type and difficulty. By identifying gaps between tasks and resources, we help you pinpoint areas for improvement. #MarketingEfficiency #B2BMarketing #ResourceManagement #MarketingOptimization https://lnkd.in/gW7MJtDe

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Live streams and gaming are keeping Southeast Asian consumers captivated on mobile. 🌟How can brands drive such experiences with AI-powered and responsible advertising? 💡 Read this article on The Drum to find out: https://lnkd.in/dXfK2mzX #MobileMarketing #SoutheastAsia #MarketingTrends #Insights 

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