Xavier White

🌿 Effective collaboration is key to real climate action. That’s why Clear Channel UK have been working with local authorities for decades, supporting innovative initiatives like Aberdeen Meadows-in-a-Box and Bristol City Leap. By demanding transparency and setting higher benchmarks, we can help ensure commitments go beyond lip service. But what else can be done? Partnerships and Creative Director, Louise Stubbings (she / her), answers the question in the latest Local Government Chronicle. Read it here: https://okt.to/EqB4e2 #PlatformForGood #Sustainability

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🌿 Effective collaboration is key to real climate action. That’s why Clear Channel UK have been working with local authorities for decades, supporting innovative initiatives like Aberdeen Meadows-in-a-Box and Bristol City Leap. By demanding transparency and setting higher benchmarks, we can help ensure commitments go beyond lip service. But what else can be done? Partnerships and Creative Director, Louise Stubbings (she / her), answers the question in the latest Local Government Chronicle. Read it here: https://okt.to/HfZcxX #PlatformForGood #Sustainability

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What does impact mean to you and for your brand? That was the question we tackled at a very inspiring round table discussion hosted by dentsu and Campaign UK Thanks for having me Jean Lin Anna Campbell #canneslions #b2bmarketing

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Edison Research have released the UK Podcast Consumer Report 2024. It is excellent to see these insights which showcase the transformation of podcasting from an emerging platform to a leading form of modern communication in the media landscape. As detailed in the report, podcasting is growing, highlighting how the mediums’ role in marketing and media strategies will/is becoming more significant. Key takeaways from the report - Podcast listening is at an all-time high: 30% of the UK are weekly podcast listeners. Averaging 5 hours and 27 of listening in a standard week. 18-34-year-olds in the UK are a loyal audience! Most of this age bracket are monthly listeners and 41% are weekly listeners. Top of the charts: Of the UK weekly listener population, podcasts in the top 300 achieve as massive 72% of all listeners. The top 10 podcasts alone are reaching 1/3 of all weekly listeners. The 55+ UK population are listening to podcasts more and more. 28% of this demographic are monthly listeners, up from 20% in 2023. Gen Z make up 38% of all new weekly podcast listeners. See below for full report.

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Fantastic morning with Bazaarvoice, and not just because of the insane views. Key takeaways: 👉 Reviews, more than ever, are a top driver of conversion. People trust people! 👉 UGC should be driven across the business, not just by social & digital teams 👉 Social is no longer just for inspiration, it’s now a place to drive customers down the funnel too 📍20 Stories #BazaarvoiceBitesize

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🌿 Effective collaboration is key to real climate action. That’s why Clear Channel UK have been working with local authorities for decades, supporting innovative initiatives like Aberdeen Meadows-in-a-Box and Bristol City Leap. By demanding transparency and setting higher benchmarks, we can help ensure commitments go beyond lip service. But what else can be done? Partnerships and Creative Director, Louise Stubbings (she / her), answers the question in the latest Local Government Chronicle. Read it here: https://okt.to/yTrAqU #PlatformForGood #Sustainability

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We've been B Corp Certified for just over a year now and the certification process was absolutely worth it!! If you're thinking about joining the movement, you might find the tips in our blog helpful!! #BCORP #PurposeDriven #SocialMediaAgency Naturally Social | B Corp Certified

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A number of key areas will be influencing our thinking ahead of tomorrows general election. One of those that has become even more important, if not critical, in recent years is climate action. How the parties in power handle this is crucial for the future. My colleagues at Material | B Corp™ have produced a very timely summary that includes information you may find useful as you help decide the countries fate. Sharing in case it helps

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🌿 Effective collaboration is key to real climate action. That’s why Clear Channel UK have been working with local authorities for decades, supporting innovative initiatives like Aberdeen Meadows-in-a-Box and Bristol City Leap. By demanding transparency and setting higher benchmarks, we can help ensure commitments go beyond lip service. But what else can be done? Partnerships and Creative Director, Louise Stubbings (she / her), answers the question in the latest Local Government Chronicle. Read it here: https://okt.to/T6dHJh #PlatformForGood #Sustainability

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Tis the end... 🥲 The Girls in Marketing Digital Marketing Growth Programme is coming to its end on day 4 :( 💫I can't wait to hear from Lisa Pearson from Luminaire about maximising marketing budgets... 💫and from Amy Lewin about navigating stakeholder dynamics. Lot's of valuable things to think about today 🧠 #dmgp2024 #girlsinmarketing #dmgp #marketing #digitalmarketer

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Latest CEBR Report: Temu Helps UK Households Save Almost £3,000 Annually Key takeaways: 📉 UK consumers who shop on platforms like Temu can save up to £3,000 annually, equivalent to 11% of the average household income. 💡 Consumers can save 68% on personal items and 53% on personal care products by choosing DDC platforms such as Temu, over IDC-based e-commerce sites. 🔍 Temu's direct-from-factory model helps manufacturers and merchants better understand consumer demand, allowing for more precise inventory management and reduced costs. If you're interested in understanding how innovative distribution models can reshape consumer spending, check out the report below! 👇 #ecommerce #consumertrends #Temu #CEBR

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🌿 Effective collaboration is key to real climate action. That’s why Clear Channel UK have been working with local authorities for decades, supporting innovative initiatives like Aberdeen Meadows-in-a-Box and Bristol City Leap. By demanding transparency and setting higher benchmarks, we can help ensure commitments go beyond lip service. But what else can be done? Partnerships and Creative Director, Louise Stubbings (she / her), answers the question in the latest Local Government Chronicle. Read it here: https://okt.to/faS8N0 #PlatformForGood #Sustainability

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🚀 Unlocking Creative Potential in the North East! The North East’s creative sector has been growing, but there’s still a significant gap compared to other regions. While London and the Southeast receive two-thirds of the UK’s creative investment, the North East is often left underfunded and fragmented. That’s why the Northern Creative Corridor (NCC), launched in late 2023, is a game-changer! Bringing together industry leaders and local authorities, this initiative aims to increase support in skills, finance, and innovation. With the right investment, the region could add £10 billion to its economic productivity annually. Together, we can create a thriving ecosystem for North East creatives! 🙌 #CreativeIndustries #NorthEast #Collaboration #Innovation #SupportLocal #NorthEastCombinedAuthority #TeesValleyCombinedAuthority #CreativeOpportunity

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Pick a fight with a category entry point and win, using Out of Home! 🥊 Great marketing builds mental availability, but what exactly is mental availability? How much do you have and how do you get more of it? All of these questions and more will be answered with an exciting new insight from Clear Channel UK's Research & Insight Director, Lindsay Rapacchi, called ‘Wanna take this outside?’ Find out why mental availability is worth fighting for, how brands can measure and track it, and how to identify your brand's category entry points and, importantly, win the fight! 🥇 For brands, sadly choosing whether you fight for them or not isn’t an option, you’re already in the ring. 🤷 Find out how to box clever and win with #OOH with our brand-new video series, live now! 👇 https://okt.to/Acv7C8 #PlatformForBrands #CEP

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Television is no longer the single main source of news for UK adults, as new research shows that online sites and apps are now as popular as TV news for the first time. TV has been considered the leading source of UK news since the 1960s, when widespread set ownership saw it overtake radio and newspapers. But recently published findings from the UK's Ofcom annual study into how UK adults access news shows that 71% of adults now do so online, compared to 70% for TV, marking a generational shift in the balance of news media. The big driving factor is the increasing use of social media for news. More than half of UK adults (52%) now use platforms such as Facebook, YouTube and Instagram to access news, up from 47% in 2023. Once the dominant feature of the peoples daily news diets, the reach of TV news in the UK has gradually declined in recent years, and fell sharply from 75% to 70% last year. https://lnkd.in/eZHiC-qq

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⏳ Just 4 days left to make your voice heard! We're calling on all Black PR and comms professionals to share your experiences. Together with PRWeek UK and Opinium, our One Step Forward Two Steps Black survey aims to uncover the truth about inequities, celebrate successes and set a new standard for our industry. Back in 2020, nearly half of Black communication pros told us they’d never received an internal promotion. We want to know if things have changed. Are you being hired, recognized, and rewarded fairly? Your input is crucial to shaping meaningful recommendations for change. The survey is anonymous and takes just 6 minutes to complete. 🔗 Hit the link below to participate and help us pave the way for a more equitable future in PR and comms. 📅 Remember, the survey closes this Friday, 28th June 2024. Let's make a difference together! ✊🏾 https://lnkd.in/eM--X-Fs

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