Will Bagnall

Unearthing your top competitors in the UK market involves a strategic approach to competitor analysis. Start by utilising keyword research tools to identify businesses ranking highly for the terms relevant to your industry. Analyse their online presence, including their website content, social media activity, and customer reviews. Investigate their market positioning and target audience to gauge their competitive edge. By examining these factors, you can pinpoint key players and understand their strengths and weaknesses, helping you to effectively position your own business in the market. Get in touch with us now! https://lnkd.in/e9aDJaDB #CompetitiveAnalysis #MarketResearch #UKBusiness #DigitalMarketing #BusinessStrategy #CompetitorInsights #MarketPositioning #SEO #IndustryTrends #BusinessGrowth To book a free website review visit https://lnkd.in/e9aDJaDB

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🌟 Unlock Exclusive Google Ads Credits and Supercharge Your E-Commerce Sales! 🌟 Looking to take your business to the next level with a powerful PPC strategy? There's never been a better time to start using Google Ads! Google has increased their free credit offer for new accounts, giving you a fantastic opportunity to kickstart your first campaign and see real results. We specialise in e-commerce and are here to help you make the most of these amazing offers to maximise your ROI. 🔹 Choose the Right Offer for Your Business: OFFER A: Get £400 in Ads Credit ➡️ Spend £400 with Google Ads in the first 60 days to unlock the credit. OFFER B: Get £800 in Ads Credit ➡️ Spend £1200 with Google Ads in the first 60 days to unlock the credit. OFFER C: Get £1200 in Ads Credit ➡️ Spend £2400 with Google Ads in the first 60 days to unlock the credit. 📈 Why Partner with Us? Expert management of your Google Ads campaigns Tailored strategies to fit your budget Proven track record of driving e-commerce growth Comprehensive analytics and reporting Don’t miss out on these enhanced offers. Let us help you make the most of your advertising budget and achieve your business goals. 💬 Ready to get started? Contact us today and let’s chat about how we can drive success for your business with Google Ads.

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I’ve helped clients save thousands and collectively millions of pounds on brand PPC ads This is what I’ve learned about investing in brand terms on search engines 1. It might not be needed Some businesses need to protect their brand space from competition and some might not. It’s important to test whether it works for you or not 2. Don’t pay for customer service searches Adding "customer service"/"my booking" type terms as negatives avoids wastage. Adding customer lists keeps brand ads focused on new sales 3. Capping bids works well Choosing the right bid strategy and capping bids has a MASSIVE impact. A sensible cap on bids might lose say 1-5% of clicks, but save 30%+ on costs 4. Keep testing Brand is often one of the most overlooked parts of an account as it performs well compared to generics. Don’t overlook the fact it can still be improved 5. Re-invest the savings in generics The best part of reducing brand cost is being able to use that budget to increase generics and drive more traffic from this activity Saving on brand and reinvesting the budget in generics is so powerful as it gets your offering in front of more potential customers looking to book - with the exact same budget! Now that’s truly INVESTING in your brand

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How to write your agency’s Home page to earn more enquiries: Headline - Client benefit or problem statement Subheader - We're this kind of agency for these brands Frame the problem - A prospect's specific issue, frustration or blindspot. Name the solution - The way you approach solving this for them Claim the outcome - How their lives will be better, with proof where possible Explain the approach - Service mix and trademarked approach Proclaim your credibility - Logos, testimonials and case studies Shame the alternatives - The status quo, plus cheaper and more expensive options Aim for action - Drive them to do one low-friction thing #advertisingagency #marketingagency #creativeagency #digitalagency #agency

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First impressions count, especially in PPC. Ensure your ads are captivating and make a strong impact from the get-go. We specialise in crafting ads that not only grab attention but also convert. Ready to refine your digital handshake? Follow us for expert tips or get in touch to see how we can boost your PPC strategy! #digitalmarketing #marketinglife #digitalstrategy #SEO #belmoredigital #marketing #ppc

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CRO is crucial. When running lead generation campaigns on Google Ads, it's essential to nail this first. Your website’s conversion rate plays a big role. If it’s low, your campaigns will likely underperform, raising costs and reducing returns. 👉 A strong offer is essential. 👉 Make sure your value proposition is clear so potential customers understand it 👉 Your landing page should have key elements like social proof to build trust. 👉 Make it easy for customers to enquire. If you miss these, your campaign may stall. ❌ Which can be worse than failure because you’ll keep spending without seeing real results. Take time to test and refine different offers to see what resonates best with your audience. ✅ A clear message and an optimised landing page can make a big difference. #leadgeneration #googleads #ppc #cro P.S. Follow for more content on lead generation through Google Ads.

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Want your website to convert better (in quality & quantity) - remove any bait and switch from your calls to action.   Offering something attractive, like a demo or a trial, only to lead buyers to a page describing something less attractive, like a discovery call, isn't going to improve your conversion rates on the page or in the pipeline. They will notice, and a fair few will abandon the process out of frustration and loss of trust. Be honest with your visitors about what you offer, and be consistent in the language that you use throughout the experience, as well as in what you deliver when people do take you up on it.   If you don't have a trial, demo, or other higher order conversion to offer, don't say you do. Your buyers are not stupid. They know that, in many cases, they will have to talk to sales to actually procure a solution to a problem - so if that's what you have to offer, say so. Consistent, honest language in CTAs typically increases both conversion rate and quality.

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We work with you to fulfil your vision and meet your GOALS! ⚽ 📞 01325 270646 📧 [email protected] 🌍 www.truthdigital.co.uk #branding #contentmarketing #digital #digitalmarketing #digitalmarketingagency #digitalmarketingconsultant #digitalmarketingservices #digitalmarketingsolutions #digitalmarketingstrategy #digitalmarketingtips #emailmarketing #graphicdesign #marketing #marketingagency #marketingdigital #marketingonline #marketingstrategy #marketingtips #onlinemarketing #socialmedia #socialmediamarketing #socialmediastrategy

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Are you frustrated with negative reviews and reputation issues holding you back? Net Branding can help improve your online image! We specialise in reputation management services that strategically target problematic results to boost positive reviews and visibility. Leveraging advanced techniques like content generation, link building, and social media campaigns, we can effectively reshape what potential customers see when they search for your business online. So if misleading or unfair reviews are costing you leads and revenue, contact Net Branding today. Let's work together to improve your online reputation and transform what the internet says about your brand!

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🔥 Your E-commerce SEO Game Plan {Part 2 of 3} Most brands make the mistake of jumping head first, into trying to make SEO improvements to their website, without taking a step back to first... analyse the performance of their website, market and key competitors. Unfortunately the Research and Analysis phase, is an area which is often overlooked, as it's critical to highlight any issues, and opportunity areas with your e-commerce store, so you can tailor the best SEO strategy for your business. That's why I believe doing a top-level SEO audit, is a must before you jump in like a headless chicken, and start making random SEO changes to your website.

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Today see's the launch of the Clear Channel UK Insight Store 💡 We've put all our brilliant research and insight into one place to make it super easy to access, whenever you need it. So, whether your looking for the latest consumer behavior, category case studies, or effectiveness studies, you'll find them all there on the Clear Channel website. Link in the comments below 👇 #outofhome #marketing #ooh

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Struggling to get the most out of your social media campaigns? You might be making these common mistakes. Need help fine-tuning your social media game? Get in touch with KAT Marketing for expert advice and tailored solutions. Give us a call on 01206 765544 #KATMarketing #SocialMedia #MarketingAgency

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Cut your link building costs in half! Tips on how to negotiate purchasing links in the Link Masters podcast. Pitchbox #seo #linkbuilding

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New week, new update from your host - JB 😎 So first thing—Amazon ad spend wins the popularity contest; Moz Local gets a shiny “upgrade” (allegedly); Google’s core update plays kingmaker (again); Google Maps makes local shops trendy; and CX vs UX solves an argument nobody was having. It’s a week of digital drama and revelations. Read the full update—and don’t forget to follow us for more expert tips and updates every week! 👍 Full update 👉 https://lnkd.in/guiNCgRd #belmoredigital #digitalmarketing #google #amazon #moz #googleupdates #contentstrategy #contentcreation #paidads #googleads hashtag#ppc #googlemaps #cx #ux

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Three things to help you generate leads and profit for your business. 👆 In-depth research for a competitive advantage ✌ Highly targeted campaigns to maximise reach 👌Data-driven approach to optimise campaigns for better results #GoogleAds #AdWords #PPC #digitalmarketing #SEM

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5 Benefits of Optimising Your Google Business Profile Are you making the most of your FREE Google Business Profile? Claiming and optimising your Google Business Profile is a must for dealerships looking to grow both online and offline. Here are 5 benefits of optimising your Google Business Profile to help accelerate growth and generate more qualified leads for your dealership. #GoogleBusinessProfile #Automotive #DigitalMarketing

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My top advice for businesses with large databases of unconverted leads: Use email and SMS remarketing to convert the leads you've already paid for. Look, you’ve already spent hundreds of thousands of pounds generating leads in the last few years. Now, it’s your time to reap the benefits by getting some lower-cost conversions through email and SMS. In our experience, it can cost you 80% less than what it does to convert a cold sale from digital marketing channels like Google and Facebook. The bottom line: Make sure you’re leveraging your database to the best of its ability. So, you start to get back some of the investment you’ve made in building it. But whatever you do… Don’t let an agency or somebody else take advantage of all that money you’ve spent by trying to charge you an inflated fee per sale. 😛

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