Valentine Hutchings

Do you know what atomization is? Do you know how it can help your content? In the latest episode of Content Amplified, Benjamin Ard sat down with Blair Romain, a content marketing expert, to dive deep into Content Atomization and Amplification. Full episode here: https://lnkd.in/gFSRuiZ6 Here are the top takeaways: 1️⃣ Understand Content Atomization → Break down comprehensive content into smaller, digestible pieces → Focus on key messages that resonate with your audience → Repurpose content across various channels to maximize reach 2️⃣ Amplify Your Content Effectively → Utilize multiple channels like LinkedIn, Twitter, and email → Leverage paid media to boost visibility and engagement → Refresh and update high-performing content to keep it relevant 3️⃣ Get Executive Buy-in for Big Content Pieces → Showcase the value of reusing content in terms of cost and impact → Present data to demonstrate the effectiveness of an integrated strategy → Plan one major content piece per quarter to ensure quality and depth 4️⃣ Measure Success with Integrated Campaigns → Integrated campaigns on 4+ channels outperform single/dual channel efforts by 300% → Mix long-form, video, blogs, infographics, and more to engage diverse audience preferences → Use insights and feedback from sales and customers to refine your content Tune in to the episode to hear more about Blair's unique approach to content strategy and how to push back against the constant demand for “new” content by leveraging what you already have. Thanks again, Blair!

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🚀 Did you know brands using video see 49% faster revenue growth? 📈✨ Don’t let your brand fall behind! Discover how impactful video content can transform your marketing strategy and drive results. 👉 Visit xwz.studio for a free consultation today! 🔗 #VideoMarketing #RevenueGrowth #BoostYourBrand #ProductVideos #UKCosmetics

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🚀 Did you know brands using video see 49% faster revenue growth? 📈✨ Don’t let your brand fall behind! Discover how impactful video content can transform your marketing strategy and drive results. 👉 Visit xwz.studio for a free consultation today! 🔗 #VideoMarketing #RevenueGrowth #BoostYourBrand #ProductVideos #UKCosmetics

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Running a Business in #London? Are you looking to elevate your digital marketing game and achieve better results? Join our exclusive Let's Talk Digital Marketing Webinar on 24th June! Discover how to craft a winning digital marketing strategy that will: - Boost your online presence - Attract more customers - Increase your sales Don't miss this opportunity to learn from experts and take your business to the next level! Register here: https://ow.ly/71Gz50ScSsT #DigitalMarketing #SmallBusiness #BusinessGrowth #MarketingStrategy #OnlineMarketing #Entrepreneurship #BusinessWebinar #MarketingTips #LondonBusiness #BoostYourBusiness #MarketingExperts #Webinar

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If you’re waiting weeks for 𝗱𝗶𝗿𝗲𝗰𝘁 𝗺𝗮𝗶𝗹 campaign results, change the game with Datitude’s direct mail solution. It’s targeted to perfection with everything to optimise and analyse campaigns in a single solution, including 𝙧𝙚𝙨𝙪𝙡𝙩𝙨 𝙞𝙣 𝙧𝙚𝙖𝙡-𝙩𝙞𝙢𝙚 🤩.   Why wait?  Check out Datitude’s game-changing solution today - link in comments.  Or call us on 020 3003 5000 to find out more.  #DirectMail #DataAnalytics #Marketing #CMO #DataDrivenMarketing

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Want to know which agencies are making waves in the world of social media marketing? Our latest blog post highlights the top 10 agencies that are setting new benchmarks with their innovative strategies and impactful results. From cutting-edge campaigns to data-driven insights, these agencies are leading the charge in transforming social media. 📈 Check out the full article to discover who’s making a difference and why they stand out! 👇 https://lnkd.in/exvMYkqc #TopSocialMediaAgencies #SocialMediaUK #UKMarketing #SocialMediaExperts #BestSocialMediaAgencies #MarketingAgenciesUK #DigitalMarketingUK #SocialMediaTrends #SocialMediaStrategy #Top10Agencies #UKDigitalMarketing #MarketingInsights #AgencySpotlight #SocialMediaInnovation #UKMarketingExperts

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The B2B Marketing UK Agencies Benchmarking Report 2024 is out! We’ve been ranked 25th in the top UK B2B marketing agencies list, up from 29th in 2023, plus sit in the top 10 for PR specialists and demand generation specialists, and top 15 for brand specialists. The report ranks agencies on each unique specialism, so it’s great to see ourselves sitting amongst such good company. Also in the report, you can hear from our CEO, Ben Fox, on pages 34 - 35 discussing B2B brands’ quest for the holy trinity in agency partnerships, and get to know us a bit better in our agency profile on pages 59 - 60. Download the report here: https://ow.ly/OnWV50SpYQW #UKABMR #B2BAgencies #B2BReport

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ICYMI: We've been shortlisted for 6 UK Search Awards! 🏆🏆🏆🏆🏆🏆 But, as we like to be transparent, we'll give you a little more insight into one of our nominations... Nepo Savers! 💰 Our strategy? We partnered with Wealthify to create compelling content to generate high authority links, boost keyword rankings & uplift traffic to their new Instant Access Savings product. After analysis, our idea was formed around disparities between adult children who receive savings from the ‘Bank of Mum & Dad’ vs those who don’t. 🤑 Our aim was to understand how this affected people’s finances. We found while the media were talking about adult children receiving money from their parents, they weren’t talking about the disadvantages for those who don’t (81% of the nation). Despite many challenges including delays in outreach because of the general election, traditional PR clashes & creating news-hooks without entering political news territory, we overcame them all. Our results? 📈 Achieved 62 backlinks (2.5x our target) 📈 Earned 31 pieces top tier and niche coverage for the research (1.8x our target) 📈 Increased organic clicks & impressions by 20.6% (2x our target) We delivered impressive results for Wealthify in a condensed time frame, smashing our objectives! 🔥 Keeping everything crossed for the big night! 🤞

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Reggie James adds comments to Artem Klimkin guide to trends disrupting the industry. Reggie’s brief comments talk about AI and the use in tech stacks of tools like Clay and RB2B to communicate your message at scale. #b2bmarketing #clay #techsales #saasmarketing #rb2b #ai

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With over 20 years of expertise, the Digital Presence team goes beyond delivering SEO services—we deliver results. Every client matters to us, and we take pride in creating tailored strategies that drive success. Backed by proven case studies, we’re here to elevate your online presence with a personalised approach that makes you feel like a partner, not a number. Let’s achieve greatness together — reach out today on 1300 867 726 🚀 #seoexperts #digitalmarketing #onlineresults #seostrategy #marketinggrowth #personalisedseo

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Evergreen content is like that comfy jumper you keep reaching for. It never goes out of style. 👚 By repurposing your best evergreen content, you can keep your marketing fresh and relevant, even when inspiration is running low. At Helen Squared, we help you build a library of content that keeps giving, saving you time and effort while still reaching your audience. Ready to turn your content into an evergreen powerhouse? Get in touch with a Helen to find out more! #Content #LegalMarketing #HelenSquared

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