Deborah Womack

Get ready to build, learn, and work with the power of AI on 25th September. It's our newest global digital event, #GeminiAtWork! (EMEA Version) Register today and prepare to explore transformative #generativeAI use cases, learn about the newest product announcements, and more.

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Explore the intersection of cloud, AI, and climate change in our latest blog post. ☁️ Discover insights from COP29 and learn how technology can drive sustainability efforts. #COP29

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What Capabilities do you want from Partners? Prioritise what you want from partners Watch Video 5:10 https://rb.gy/dnclso #partneringstrategy #partnerselection

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What Capabilities do you want from Partners? Prioritise what you want from partners Watch Video 5:10 https://rb.gy/dnclso #partneringstrategy #partnerselection

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What Capabilities do you want from Partners? Prioritise what you want from partners Watch Video 5:10 https://rb.gy/dnclso #partneringstrategy #partnerselection

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What Capabilities do you want from Partners? Prioritise what you want from partners Watch Video 5:10 https://rb.gy/dnclso #partneringstrategy #partnerselection

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What Capabilities do you want from Partners? Prioritise what you want from partners Watch Video 5:10 https://rb.gy/dnclso #partneringstrategy #partnerselection

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Update from CIM | The Chartered Institute of Marketing (CIM): Global Professional Marketing Framework (GPMF). Great news for marketers! The Chartered Institute of Marketing just announced an updated initiative promoting excellence in our field: Global Professional Marketing Framework (GPMF): This innovative framework sets a global standard for marketing knowledge & skills. It helps you: Upskill & stay relevant. See the key skills & capabilities expected from professionals. Demonstrate your expertise: CIM membership + GPMF knowledge = powerful career boost! It’s a framework I have always used in my own career to see where the gaps are and also shared with many aspiring marketers looking to progress. Explore the GPMF here https://lnkd.in/em3Q5SWv #MarketingExcellence #CIM #GPMF #ProfessionalMarketing #EthicsInMarketing

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Join Gartner's live webinar to explore the three critical design areas that will change the marketing function of tomorrow and what marketing leaders should do today to prepare. Gartner for Marketing & Communications | #GartnerMKTG #Marketing #CMO

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How is technology shaping our brains and changing consumers? Find out more here: https://lnkd.in/ex4jhnMh #consumerhabits #technologyconsumers #buyingprocess #consumertrends

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So...if businesses don't change but it's people who do, how can you improve your odds to join the minority whose transformations don't fail? Read on as we unpick the fundamental ingredients for success.

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Generative AI has the potential to revolutionise the way brands and marketers engage with their customers. However, consumers say greater personalisation must not come at the expense of privacy. #DigitalMarketing #GenerativeAI #ArtificialIntelligence https://bit.ly/4cSK1Nz

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Looking to 2025, what are the major trends influencing CMOs strategies? Join this expert led webinar to hear the key findings from Gartner’s ‘CMO Leadership vision 2025’ research which captures the state of marketing as we move into the year ahead, looking at three key priorities to deliver marketing excellence in 2025. We’ll break down why these themes are the most pressing, how they should shape CMOs’ priorities and the key actions CMOs should take. #GartnerMKTG #CMO #Leadership #Communications

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Join me at The Great ABM Debate on 17 July for a session that will get to the heart of where ABMers stand in today’s GTM landscape 🎯 If you’re an ABM practitioner looking for fresh and provocative perspectives on the state of the landscape, look no further. I’ll be among the panel of debaters exploring the topics below: 💡 ABM’s soft success in aligning Sales and Marketing is undervalued in most organisations 💡 Improved Sales and Marketing cooperation through ABM makes no difference to GTM alignment 💡 If the next CMO must deliver GTM alignment, it needs to be an ABM marketer Let’s talk ABM. Join the debate here: https://lnkd.in/ehxF746J #TransmissionB2B #TheGreatABMDebate #MarketingEffectiveness

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