Oli Hills

The B2B Marketing UK Agencies Benchmarking Report 2024 is out! We’ve been ranked 25th in the top UK B2B marketing agencies list, up from 29th in 2023, plus sit in the top 10 for PR specialists and demand generation specialists, and top 15 for brand specialists. The report ranks agencies on each unique specialism, so it’s great to see ourselves sitting amongst such good company. Also in the report, you can hear from our CEO, Ben Fox, on pages 34 - 35 discussing B2B brands’ quest for the holy trinity in agency partnerships, and get to know us a bit better in our agency profile on pages 59 - 60. Download the report here: https://ow.ly/OnWV50SpYQW #UKABMR #B2BAgencies #B2BReport

7

As we prepare for 2025, now is the time to refine your PPC and video marketing strategies. 🎯 Our latest blog breaks down how a free PPC audit and video marketing review can help you: -Maximise your ROI -Create content that drives engagement -Stay ahead of the latest trends Check out the full post below to learn more about how we can help you optimise for success in 2025. 📣 #PPC #VideoMarketing #DigitalStrategy #2025Marketing

1

Great session with these two today reviewing client opportunities across ad platforms including Google, Facebook, Instagram, LinkedIn and more… if you’re not combining social ads with search ads (& SEO), you could be missing out MASSIVELY. If you'd like to see if we can improve your performance, feel free to get in touch with me direct or book a call via our website: https://lnkd.in/gtNAyag4 #ppc #socialads #digitalmarketing #googleads #linkedinads #metaads #facebookads #instagramads #digitaladvertising

20

3 Comments

🌟 Join PPC Geeks co-founder Dan as he explores the essentials of creating a successful marketing strategy. Perfect for digital marketing managers and brand owners in the UK looking to align their strategies with business goals. 📊 #MarketingStrategy #DigitalMarketing #BusinessGrowth

5

🌟 Join PPC Geeks co-founder Dan as he explores the essentials of creating a successful marketing strategy. Perfect for digital marketing managers and brand owners in the UK looking to align their strategies with business goals. 📊 #MarketingStrategy #DigitalMarketing #BusinessGrowth

8

🌟 Join PPC Geeks co-founder Dan as he explores the essentials of creating a successful marketing strategy. Perfect for digital marketing managers and brand owners in the UK looking to align their strategies with business goals. 📊 #MarketingStrategy #DigitalMarketing #BusinessGrowth

4

🌟 Join PPC Geeks co-founder Dan as he explores the essentials of creating a successful marketing strategy. Perfect for digital marketing managers and brand owners in the UK looking to align their strategies with business goals. 📊 #MarketingStrategy #DigitalMarketing #BusinessGrowth

2

🌟 Join PPC Geeks co-founder Dan as he explores the essentials of creating a successful marketing strategy. Perfect for digital marketing managers and brand owners in the UK looking to align their strategies with business goals. 📊 #MarketingStrategy #DigitalMarketing #BusinessGrowth

7

🌟 Join PPC Geeks co-founder Dan as he explores the essentials of creating a successful marketing strategy. Perfect for digital marketing managers and brand owners in the UK looking to align their strategies with business goals. 📊 #MarketingStrategy #DigitalMarketing #BusinessGrowth

1

You can repurpose one episode into 5-10 different bits of content. With engaging content, social media promotion, and exclusive content, you can attract a wide audience of potential customers who tune into your podcast each week. Check out winteraudio.co.uk to learn more or message us to have a chat. 🤩 #PodcastPromotion #BusinessVisibility

2

The Value in Measurement report from JICMAIL and DMA (Data & Marketing Association) UK is available and is an informative and interesting read for anyone looking to understand effective cross channel measurement for marketing campaigns. Staggeringly 65% of respondents still report a misalignment on measurement and reporting across channels. That's a crazy figure but does highlight challenges of measuring each marketing channel fairly. The report provides recommendations on how to create an aligned view for looking at performance. You can access the report at the following link. I would thoroughly recommend https://lnkd.in/ehXasu4C #jicmail #dma #paperplanes #measurement

13

1 Comment

What are our Lancashire audience ready to buy? In-market segments are groups of users on the Reach online network who are actively browsing, researching or comparing the types of product or service you sell. By using in-market segments we can target specific user groups, ensuring your ad only appears in front of those most likely to take notice. Our top 20 in-market segments based on what our Lancashire users are browsing, researching or comparing. #lancashire #lancashirebusiness #marketing #advertising

5

1 Comment

Do your current PPC bid strategies match your campaign objectives? Like any decision in PPC, the most effective management choices are often the most well-researched. With budgets being stretched, it's more important than ever to ensure your bidding strategies are aligned with your campaign objectives. Whether you’re looking to bring in a new audience demographic, increase your online visibility as a brand, or maximise your ROAS for a specific campaign, there’s always a PPC bid strategy designed to help you succeed. Choose your strategy confidently with these key points: 🎯 What are PPC bid strategies? 🎯 Primary bid strategies  🎯 Bid strategy tips Scroll for the short version👇 Read the full article for more detail: https://lnkd.in/eFguTGF5 #bidstrategies #googleads #ecommerce

10

Today, Keen as Mustard Marketing Ltd joined forces with our friends over at Insight Platforms to launch the first Insight Awareness Index 🏆. 📣As a specialist marketing agency we tell our supply-side clients that focusing solely on lead generation is risky, when 95% of customers aren't ready to buy (Ehrenberg Bass). Awareness is recognised as one of the top marketing challenges in data and insights. However, we've lacked a way to measure the success of long-term growth activities—until now.   Introducing the Insight Awareness Index - the first-ever awareness ranking for data, research and insight companies. Our combined databases of 20,000 industry professionals around the world will help us review the market and identify rising stars - and find out how they got there. Plus, we're going to do it every year.   Want to help determine the most famous data, research or insight company? Complete our short survey via the link below. You’ll be the first to receive our report which will be published in Q4 2024. Mike Stevens Iosetta Santini Norbert Sari Simon Chadwick Dan Quirk Stewart Tippler https://lnkd.in/gakzFKEh

33

6 Comments

Should be another good one! Join me and my fellow guests from Sky Media UK and Zipcar plus our experts from Tug as we delve into the advancements in Targeting and Measurement that make up Brandformance #brandmeasurement #digitalmarketing

6

Inside of The Google Ads Ecom Academy, we do weekly Q&A calls In our most recent call, I covered, in detail ⤵️ → Product feed optimisation → TOF marketing → Nurturing leads with a long sales cycle → Advertorials → Maximising data capture (email opt-ins/phone numbers etc) → Introducing older 'traditional' businesses to Google Ads → Optimising search term data → Leveraging Google Ads scripts We host calls like this every Sunday 3 PM UK BST These calls are reserved for paying members of the academy, but this week I've decided to answer questions for anyone in my network If you have a question, you'd like me to cover in this weeks live Q&A: DM me the word: Q&A And I'll send you the link to submit your question! #googleads #ppc #mentorship #academy

5

Need to level up on your audience insight? 🕹 Check out the next instalment in our 26PMX retail realities series which focuses in on how to unlock and get more from your customer data to ultimately get the performance gains. So sign up and get some intel to prep you for Q4 and beyond - all from the comfort of your own home, desk or commute! 🗓 Date: 12th September 2024 ⏰ Time: 10:00 AM - 11:00 AM What To Expect: - Major performance boosts through audience insights - Fast AI-driven audience segmentation - Unlocking hidden value in first-party data - Practical strategies for immediate Q4 success Who you'll hear from: A squad of the smart minds at MSQ, InfoSum and SQREEM Technologies 🔗 Sign up now! Link in the comments. #RetailWebinar #AudienceInsights #AI #FirstPartyData

18

2 Comments