Molly Horncastle

Our latest whitepaper is live, packed with insights to help you elevate your digital marketing game! Deep dive into strategies that drive performance, boost engagement and maximise ROI. Download Edition Two 👉 https://lnkd.in/eQFhHv7g #MarketingAgency #MarketingInsights

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Struggling to get the most out of your social media campaigns? You might be making these common mistakes. Need help fine-tuning your social media game? Get in touch with KAT Marketing for expert advice and tailored solutions. Give us a call on 01206 765544 #KATMarketing #SocialMedia #MarketingAgency

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In November, we generated 9.1M organic views on our Instagram account @artworth_brothers. Here’s what we learned 📱Reels Dominate Engagement With 91.5% of our views coming from reels, it’s clear that short, engaging video content is where the audience’s attention lies. Investing in visually captivating reels pays off significantly in terms of reach, interaction and follower growth. 📈Consistency is Key Consistently publishing content keeps the algorithm working in your favor. Regular posting not only builds momentum but also signals to the platform and your audience that your account is active and relevant. At Artworth we post 1-2 times per day. 👥Know Your Audience Understanding what resonates with your audience is crucial. By analyzing which types of content generate the most interactions, you can refine your strategy to deliver exactly what your followers want to see. 🎣Strong Hooks Drive Views Capturing attention within the first few seconds of a reel is critical. Analyze the "views over time" and "view rate past first 3 seconds" metrics of published reels and implement leanings into new videos. 📊Data-Driven Decisions Lead to Growth Regularly reviewing metrics like views, interactions, and follower demographics allows you to make informed decisions about future content. Data insights turn guesswork into strategy, leading to more impactful outcomes. 👉To our Instagram account: https://lnkd.in/eMeCfUmC

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The phenomenal Laura Cazabon from Star Digital is running Social Media Thursdays again next Thursday 22nd August. If you have ever asked yourself "which social media platform is the most effective for reaching my specific target audience, and how can I leverage it to maximise engagement?" "How can I create and implement a social media strategy that aligns with my business goals and increases sales?" "What are the best practices for creating content that resonates with my audience and drives more interaction on platforms like Facebook, Instagram, or LinkedIn?" Then sign up here for clear and impactful, expert advice: https://lnkd.in/eGfXejem

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Welcome to part one of the eBook 'Powerfully Practical PR', dedicated to a beginner-friendly approach to PR ✨ We dive into the 'What', 'Why' and 'Where' to start with PR, helping you create those initial objectives and targets. And to grab yourself a 2 for 1, if you buy a copy of our eBook this week you will also get a free downloadable to further boost your PR knowledge! 🧠 Download Powerfully PracticalPR today 👉 https://lnkd.in/ecGr5HCE #PR #eBook #PowerfullyPracticalPR

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🚀 Navigating influencer marketing: How to find the perfect partnership 🚀 In the ever-evolving world of digital PR and marketing, finding the right influencers can elevate your brand to new heights. But with so many influencers out there, how do you find the perfect match? We’ve got you covered! In our latest blog, account manager, Lucy Wilson, shares her step-by-step guide to help you navigate the influencer marketing landscape effectively.🤝

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We are incredibly excited to announce Brand Narrative Media! A consultancy-led production service, designed to help you craft a compelling story for your brand. We will help you create a narrative that resonates with your audience and sets you apart in the market. Find out more about Brand Narrative at brandnarrative.uk #brandnarrativemedia #storytelling #brandstorytelling

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🚀Yesterday, Sisters and Seekers did their first TikTok Shop Live🚀 But this isn’t just about one successful live - it’s part of a bigger trend. More and more big brands are realising the incredible potential of TikTok Shop to scale, engage, and sell like never before💪 With its unique blend of real-time connection, viral potential, and seamless shopping experience, TikTok is proving to be the ultimate platform for brands looking to stay ahead of the curve🌍 At JGS LIVE, we specialise in helping brands take the leap and thrive on TikTok Shop - your brand could be next!!

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Online Masterclass: Unlocking Culture to Redefine Social in 2024. From insights about the current social media landscape to the cultural nuances influencing it, this session explores strategies, tips and practical frameworks that can help brands unlock cultural intelligence to drive results on social - and beyond. Join Our Head of Client Services & Production Natalie Grey, Head of Strategy Joseph McElligott and Head of Partnerships Alexander Frey as they dive into the topic and share our best (and tested) practices to support brands in navigating the complexities of the current marketing scenario. Watch now: https://lnkd.in/egA7De8T #SocialMedia #Culture #Intelligence #Data #Marketing #MarketingAgency #Webinar

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Conceptual influencer briefings – are they about branded messaging or the creative freedom of an influencer? It's actually both. Our Influencer Manager Sophie Marshall and Associate Creative Director Charlie Frank discuss the relationship we have at Digital Natives with connecting our brand and influencers' content desires, through a conceptual brief. #socialagency #influencer #influencermarketing #socialmarketing

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Advertisers have the responsibility to fight stereotypes in their messaging & ensure representation. When people see themselves represented, they feel heard, seen & valued, leading to stronger connections with brands, as they feel part of the narrative. ❓ Looking for the key to making your audience feel identified with your ads? 💡 Our top tip: Harness tools that uncover their interests & backgrounds, shaping messages that resonate with their unique experiences. #HappyPride #AdsBeyondLabels

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“Sustainability should be something you do. It shouldn't be something that you campaign around.” Learn more about how marketers can improve sustainability within their own company in the latest episode of our Sustainability in Digital Advertising series, with special guest Michelle Carvill, Director of Carvill Creative - Digital and Social Media Agency, and Co-Founder of 'Can Marketing Save The Planet'. 👉 Check out the full episode: https://lnkd.in/ejtbj5es #sustainability #sustainablemarketing #netzero #greenmedia #carbonemissions #adtech #advertising

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POV: You finally discovered how content marketing can boost your brand's online presence 🌐. Creating valuable and consistent content enhances customer engagement and builds trust. Tips: 1. Know your audience, 2. Use storytelling, 3. Stay consistent. Share your thoughts or visit insignalmedia.co.uk for more insights! #insignalmedia

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New for #Suffolk businesses Digital Trends in Social Media https://lnkd.in/dAfz2quf The course will look at building brands, digital marketing acquisition, conversion and retention, social media strategies and much more.

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How can you best use events to build your brand profile? In partnership with FirstEvent and Campaign UK, our special podcast episode covers why events should be a part of your wider content plan to increase brand awareness and better your public perception. Listen here 🎧 https://lnkd.in/eSKYa3Ws #ad #eventprofs #immersivecontent #experiential #eventmarketing

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Tired of spending hours trying to think of creative business content? Keep forgetting to make time to schedule your posts? At 100 Pound Social, we can enhance your online presence with minimal effort required from you. Sign up today and you’ll receive high-quality content created by your dedicated UK-based Content Creator and Editor — who specialise in writing for companies in your sector. They’ll get to know your company inside out to ensure your posts are unique to YOU. We’ll ensure your posts are published at the right time of day to reach your audience, giving you maximum visibility and an increased chance of engagement. From £100 a month with a 20-day money-back guarantee, there’s nothing to lose. Join a demo today to see how it works: https://bit.ly/3vtSAh8 #100PoundSocial #SocialMediaManagement #ContentCreation #DigitalMarketing #OnlinePresence

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