Max Niehusen

I went to the horse riding lesson today. 🏇 Here's what it taught me about iGaming: Dealing with the iGaming market as a young operator is akin to learning how to ride a horse: Newbies struggle to develop their balance, confidence, and control. Fresh adepts also require adapting to unexpected movements, and they gradually build skills through experience. P.S. Not everything has to be a perfect analogy. I was mainly focused on riding, not comparing it to my daily work! 😂 Do you have hobbies that fit these analogies? #turbostars #turboplatform #turbogames #turbosportsbook #igamingsolutions #instantgames

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🌟 Welcoming Newcomers to the iGaming Online Casino Industry 🌟 One of the most frequent questions I get from newcomers to the iGaming industry is, "How many people do we need, and which positions should we fill? How much money do we need to start?" My response usually involves a few counter questions to gauge their background and expectations: 1. Experience Level: Do you have experience in related fields like marketing, forex, or other businesses? 2. Why iGaming?: Understanding the motivation behind choosing the iGaming industry is crucial. It often appears easier than it really is. Are you prepared for the challenges ahead? 3. Budget and People: These two factors are closely connected, and here’s how: Key Insights for Starting Your iGaming Venture 🔹 Choosing a Partner Company: - For your first brand, especially without prior experience, partnering with a reputable company is essential. This partner should provide a full suite of services including platform, CRM, CMS, frontend, design, affiliate platform, marketing, customer support and licensing (a white label solution is a great start). - This approach reduces risk, lowers initial investment, but also means lower initial earnings. 🔹 Utilize Available Tools: - Learn and leverage the tools provided by your partner company to understand how the industry works. This hands-on experience is invaluable. 🔹 Key Positions: - Product Manager: Invest in a product manager with substantial experience. They will be your liaison with the partner company, ensuring your product meets market needs and is up to standard. - Affiliate Manager: This person will drive your business growth. Though you can explore affiliate marketing on your own, hiring a professional will save you time and money in the long run. Your budget and ROI will be directly influenced by the quality of people you hire. It's a smarter move to invest in experienced professionals from the industry rather than trying to navigate it on your own. Welcome to the iGaming world! 🚀 Let's connect and discuss more about how to make your venture a success. #iGaming #OnlineCasino #IndustryNewcomers #BusinessTips #StartUpAdvice #PartnerCompany #AffiliateMarketing #ProductManagement #InvestInPeople Feel free to reach out if you have any questions or need guidance on your iGaming journey!

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Is Content still king? 👑 That would be a big YES for me, especially with sports betting and casino affiliates in the iGaming sector ✅ Talking from experience, 'great content' translates to 'useful content'. This is content that resonates with your users, boosts engagement and drives more conversions. So how do you write useful content for affiliate websites? You need to: 👉 Know your players - put yourself in the shoes of the user! 👉 Create engaging, informative and entertaining content 👉 Optimise for Sports and Casino keywords - do your research, but don't go overboard with the keywords 👉 Calls to Action - they need to be clear and compelling to encourage them to sign up 👉 Latest trends - stay up-to-date with the latest news so you can share this info with your users What are the advantages of following these points? You are guaranteed to drive traffic to your websites and boost conversions 🚀 Content is the lifeblood of marketing. Whether it's ad copy, SEO tactics, or product descriptions, everything revolves around content ✍️ Come visit Revpanda during NEXT.io at booth L26. Barb Tasci and I will be happy to discuss the above with you in more depth. #SportsBetting #CasinoAffiliate #CopywritingTips #iGaming #iGamingMalta

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The latest issue of Infinity Gaming Magazine is out now! Check out all the IGA (International Gaming Awards) 2025 Finalists, with the Awards ceremony taking place on 19th January, the night before ICE Barcelona 2025 kicks off, and while you are there, read my latest article on pages 40 - 41 in the Infinity Gaming Magazine: https://lnkd.in/djTfd_q titled: Integrating Digital Twins and Blockchain Technology - for Immersive Player Experiences. #InfinityGamingMagazine #Gaming #ICEBarcelona #Digital #DigitalTwins #Blockchain #technology #immersive #intraverse #metaverse #AugmentedReality #casino #sportsbetting #poker #esports #IGA

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LATIN AMERICA IN FOCUS: Slow licensing in Brazil, new regulatory appointments, Mexican iGaming buzz and more. For a FREE sub to GGB NEWS use code GGB180 https://lnkd.in/ewT53v6i

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This is the next thing. This is how small slot companies can rival big slot companies. This is how big slot companies can grow X5. This is it. Are you doing anything about it? #casinogames #casinogaming #casinos #casino #slots #slot #videoslots #youtubebranding #branding

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Top 10 𝗺𝗲𝗿𝗰𝗵 in iGaming according to my very subjective opinion: 𝟭. 1Win 𝟮. Boomerang Partners 𝟯. GR8 Tech 𝟰. Melbet 𝟱. V.Partners 𝟲. Relax Gaming 𝟕. Soft2Bet 𝟖. Campeon Affiliates 𝟗. G.Partners 𝟏𝟎. Chilli Partners I've taken into account the quality of products, how well it is branded and overall how much stuff I have received. Hence, these observations are quite biased. I'm ready to change my opinion during SBC Lisbon. What are you favourite merches?

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SlotCatalog is now featured on Affiliate Roulette! 🚀 Big thanks to Affiliate Roulette for providing a platform where affiliates and affiliate managers can connect, grow their online reputation, and build long-term partnerships. Check it out here: 👉 https://lnkd.in/dB4BmdGp #AffiliateMarketing #iGaming #CasinoAffiliates #AffiliateManagers #SEO #CasinoTraffic #SlotCatalog #AffiliateRoulette

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Why a White Label Solution May Not Always Be the Best Choice: Pros and Cons of Building Your Own Online Casino 🎰 In iGaming, choosing between a custom-built casino and a White Label solution can significantly impact your long-term success. While White Label platforms offer quick entry, here are key factors where a custom approach may provide a competitive edge: 1. Control Over Unit Economics   A custom casino allows for granular management of LTV and CAC, providing better flexibility in optimizing profit margins. 2. Deeper Integration Customization 🔧   With a custom solution, you can tailor API integrations with game providers and payment systems to create a unique user experience, which is harder to achieve on standard White Label platforms. 3. Advanced Risk Management ⚖️   Building from scratch lets you implement comprehensive risk protocols, such as anti-fraud and KYC/AML systems, offering greater control over compliance. 4. Optimized Licensing Costs 💸    Custom projects enable you to adjust licensing fees based on market needs, allowing for more efficient cost management. 5. Scalability and Tech Adaptability 🚀    Custom development supports the integration of new technologies like AI and blockchain, offering greater scalability than many White Label solutions. Launching a custom casino requires investment, but it can deliver a unique market position and long-term growth potential. #iGaming #WhiteLabel #OnlineCasino #RiskManagement #BusinessGrowth #Technology #CXO

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Tournaments, as a part of User Journey in Сasino Operators, and how they are tipycally arranged.  All of them have some advantages and can be used by Operators for activities, Players engagement and overall Financial results Growth. Casino Operators can hosts 3 types of tournaments: 1) Networks - tournaments organised and financed by the game provider. Any Casino Operator that the Game Provider cooperates can take part in such a tournament. The main Feature of this type of tournament is that the conditions are not adapted to a specific market, and thats not a good story. For example, the minimum bet in a tournament may be too high for a market where people have a low income. Or some missions within a tournament is based on Turnover, that also not in a favour of low income regions. But this tournaments are easy to participate for Operators. On the early stages of Casino Operators growth or for some small regions - good thing to have! 2) Local tournaments - tournaments that Operator initiate on Operators' side, but conduct on the Game Provider's tournament tool. This type of organisation is optimal. Unfortunately, not all Game Providers have a advanced tournament tool with interesting mechanics, or the ability to customize the tournaments for a specific market. Still, this tournament type might give Casino Operators pretty good, customised approach for bringing fun to the players and engage them to play more and have cool time within the games. Getting some nice prizes and of course - promote GAMES from some specific Game providers.  This tournament type is financed in a shares between Casino Operators & Casino Game Providers. 3) Manual local tournaments. The third type of tournaments that Casino Operators often conduct. Responsibility for organising such a tournament is entirely with the Casino Operators. The teams prepare the design, Terms&Conditions, landings, etc.  These type of Tournaments if 100% for the Casino Operators cost, but allow to have as much mechanics and missions and prize pool verity as it can be. Let's Grow Together! #casino #casinooperators #slots #livegames #tournaments #casinogameproviders #Revenue #GGR #Turnover #promotions #engagement

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Post 8: Conclusion: Teamwork is the Key to Success In the previous posts, I have detailed the key departments that play vital roles in the successful operation of an online casino. Each department, from Customer Support to the Analytics Department, contributes uniquely to the growth and prosperity of the casino. Overview of Departments: 1. Customer Support: Focuses on resolving player issues and ensuring high service quality. 2. Marketing and Promotion: Strategies for attracting and retaining players through various channels, including affiliate marketing and ad campaigns. 3. Technical Department: Ensures platform reliability, develops new features, and protects player data. 4. Finance Department: Manages financial operations, processes deposits and withdrawals, and ensures regulatory compliance. 5. Legal Department: Protects the casino’s interests, handles licensing, and ensures compliance with legal norms. 6. Analytics Department: Collects and analyzes data for informed decision-making, forecasts trends, and assesses player needs. Importance of Each Role: Each of these departments performs critical functions that contribute to the overall success of the casino. Customer Support ensures player satisfaction, Marketing attracts new users, the Technical Department guarantees platform reliability, the Finance Department manages cash flows, the Legal Department protects the casino’s interests, and the Analytics Department provides data for strategic planning. Teamwork: Effective collaboration between these departments is crucial to the success of an online casino. Without coordinated efforts and teamwork, it’s impossible to achieve high service levels, competitiveness, and financial stability. In the modern world of online gambling, the importance of teamwork and efficient management of each department cannot be overstated. By working together, professionals in various fields enable the casino to attract and retain players, respond swiftly to market changes, innovate, and ensure high levels of security and service. Stay tuned for more insights on how online casinos operate and achieve success. #OnlineCasino #Teamwork #iGaming #CasinoLife #GamingIndustry #CustomerSupport #Marketing #TechTeam #Finance #Legal #Analytics #BusinessGrowth #Success #Strategy #Innovation #PlayerExperience

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A Must have for a successful iGaming business in Africa, operators can leverage the expertise and services of Ocean Gaming Consult Ltd. 1. Regulatory Compliance: Licensing Assistance: The company can assist in acquiring necessary licenses and ensure operators comply with local laws and regulations, avoiding legal pitfalls. 2. Market Research Industry Insights: With up-to-date knowledge of the iGaming industry trends, Ocean Gaming Consult Ltd can provide valuable market research tailored to specific regions. Target Audience Analysis: They can help operators understand the demographics and preferences of local players, enabling more targeted and effective marketing strategies. 3. Payment Solutions Local Partnerships: Ocean Gaming Consult Ltd has connections with local payment providers and can facilitate partnerships, ensuring operators integrate widely accepted payment methods. Secure Payment Systems: They can recommend and help implement robust security measures to protect transactions and user data. 4. Technology and Infrastructure Mobile Optimization Guidance: Ocean Gaming Consult Ltd can provide insights on optimizing platforms for mobile devices, crucial for regions with high mobile phone penetration. Technical Support: They can assist with technical setup and maintenance to ensure the platform performs well under varying internet conditions. 5. Marketing and Customer Acquisition Localized Marketing Strategies: The company can help tailor marketing campaigns to resonate with local cultures and languages. Promotional Campaigns: They can design effective bonus and promotion strategies that appeal to local players, enhancing player acquisition and retention. 6. Customer Support Multilingual Support Setup: Ocean Gaming Consult Ltd can assist in setting up multilingual customer support to cater to diverse language needs. Customer Service Training: They offer training for customer service teams to ensure high-quality support is provided through various channels. 7. Partnerships Facilitating Local Partnerships: Leveraging their local knowledge and connections, Ocean Gaming Consult Ltd can facilitate partnerships with local businesses, telecom companies, and payment providers. Affiliate Programs: They can help design and implement effective affiliate marketing programs to broaden the operator’s reach. 8. Responsible Gambling Policy Development: The company can assist in creating and implementing responsible gambling policies, ensuring operators promote safe and sustainable gambling practices. 9. Innovation and Adaptability Trend Analysis: Ocean Gaming Consult Ltd keeps abreast of the latest trends in the iGaming industry and can provide insights and recommendations for innovation. 10. Networking and Knowledge Sharing Industry Connections: Ocean Gaming Consult Ltd’s network can be invaluable for operators seeking to connect with key players in the African iGaming market. https://lnkd.in/ddjZyB85 Geoffrey Namanya

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2025 is just around the corner! 🚀 We at BetStarters predict even more operators embracing turnkey solutions for rapid market entry 🗝️ What trends do you see shaping the iGaming space next year? 🤔 #Trends #2025Trends #iGaming #iGamingMalta

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Discover the essential strategies and expert insights from the team at Digital Fuel for successfully launching and managing your online casino with this step-by-step guide from Digital Fuel Performance. #igaming #onlinecasino #casino #Igamingmarketing #casinomarketing

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