About
With over 10 years of experience in tech marketing, I currently lead and own the…
Articles by Ina
Contributions
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How can Twitter threads help you tell a compelling brand story?
Use the search field or hashtags to discover topics that you have an expertise in. You'll only be able to speak confidently about something if you have the lived experience and data to back up your opinions. On Twitter, people are looking for personal opinions but earning trust comes with time. Use Twitter threads to take your audience on a journey and help them see why you are a thought leader in a particular space.
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What are the steps to becoming a marketing manager?
Test and iterate. Marketing managers need to set clear goals for all campaigns so that you can test different channels and find out what works best. By setting goals from the beginning, you'll be able to measure the success of a campaign or channel in a straightforward way and can report back to the business on what works and what doesn't. This helps you stay innovative whilst making data-driven decisions.
Activity
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It’s hard to put into words how much of an honor and privilege it has been to be part of the AWS Startups team. ❤️☁️ This group of incredibly…
It’s hard to put into words how much of an honor and privilege it has been to be part of the AWS Startups team. ❤️☁️ This group of incredibly…
Liked by Ina Yulo Stuve
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A week in the life of a travel and lifestyle editor (me!) – and what a week: - Kicked off filming a video about my favourite boutique hotels in…
A week in the life of a travel and lifestyle editor (me!) – and what a week: - Kicked off filming a video about my favourite boutique hotels in…
Liked by Ina Yulo Stuve
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Launching a program with a bang is one thing, but closing it with style is an art. tonight Intel Ignite said goodbye to London. Their impact on the…
Launching a program with a bang is one thing, but closing it with style is an art. tonight Intel Ignite said goodbye to London. Their impact on the…
Liked by Ina Yulo Stuve
Experience
Education
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Activities and Societies: Ateneo Softball Varsity, Ateneo Association of Communication Members, Asia-Pacific team in Big League Softball World Series, Manila team in South East Asian Youth Baseball and Softball Tournament, Collegiate Society of Advertising, Ateneo Student Exchange Council
• Graduated Cum Laude (top 10% of class)
• Valedictorian Candidate
• Minor in Hispanic Studies
• Finalist for European Studies Program Award
• Finalist for Ambrosio Padilla Award for students who excel in athletics and academics
• Captain of Ateneo Softball Varsity
• Dean's List -
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Projects
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Communication Effectiveness of Virgin Atlantic campaign
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Prepared and presented an analysis of a case study on the Communication Effectiveness of a Virgin Atlantic campaign. Communication strategies had to be proposed as solutions based on research gathered such as market data, product information and consumer data.
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Walt Disney Corporation Brand Audit
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Working as part of a team, we made an in-depth analysis of the Walt Disney Corporation. After, we presented strategic recommendations in order to strengthen the company's brand equity. For this project, my team won the award for Best Presentation.
Honors & Awards
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WeAreTheCity Rising Star Winner 2018
WeAreTheCity
The Rising Star awards were introduced to showcase the UK pipeline of female talent below management and to create female 100 role models across different industries and professions.
The awards were entered by 1,250 individuals were judged by a panel of 54 independent judges with over 35,000 public votes received. The awards were kindly sponsored by The Times & The Sunday Times and supported by 3M, Accenture, Aon, Barclays, Bloomberg, Cancer Research UK, CMI Women, Edit Development…The Rising Star awards were introduced to showcase the UK pipeline of female talent below management and to create female 100 role models across different industries and professions.
The awards were entered by 1,250 individuals were judged by a panel of 54 independent judges with over 35,000 public votes received. The awards were kindly sponsored by The Times & The Sunday Times and supported by 3M, Accenture, Aon, Barclays, Bloomberg, Cancer Research UK, CMI Women, Edit Development, EPAA, Jessica Huie Public Relations (JHPR), Jobbio, Kier, Lloyds Banking Group, Lloyd’s, Northern Trust, PedalSure, Reed Smith, Royal Navy, SAGE and Sodexo. -
Women in FinTech Powerlist 2016, 2017, 2018
Innovate Finance
The list celebrates the contribution of female talent that increasingly plays a crucial role in the development of the FinTech sector.
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Cum Laude
Ateneo de Manila University
top 10% of graduating class
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Director's List
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Top 2% of applicants of the Ateneo College Entrance Test, 2007
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Best Speaker
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Awarded Best Speaker at European Diplomacy final conference which was staged in a Model United Nations (MUN) fashion
Languages
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English
Native or bilingual proficiency
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Filipino
Native or bilingual proficiency
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Spanish
Professional working proficiency
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Norwegian
Elementary proficiency
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This is an important update from Amazon Web Services (AWS) For far too long University researchers have been unable to access significant compute…
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Proud moment for AudioStack! We’ve met the rigorous standards of the Amazon Web Services (AWS) Foundational Technical Review (FTR) and are now AWS…
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