Heather Offord

At High Leigh Conference Centre, receiving the Herts Responsible Food Award has affirmed our commitment to health and sustainability. But more importantly, it has ignited our drive to innovate, break new ground, and lead by example. I challenge every business to consider how they, too, can make a positive impact. Together, we have the opportunity to make Hertfordshire a model for responsible, sustainable food practices that inspire other regions to follow suit. If you're a local food business looking to boost your eco-friendly credentials or simply want to learn more about sustainable practices, the Herts Responsible Food Award is an ideal opportunity. Participating in this program not only highlights your commitment to healthier, more sustainable food practices but also aligns you with the growing consumer demand for responsible choices. To every food business in Hertfordshire: I strongly encourage you to apply for the Herts Responsible Food Award. The process is simple, but the impact is profound. Together, let's build a healthier, more sustainable future for Hertfordshire. Ambition Broxbourne Hertfordshire Chamber of Commerce Hertfordshire County Council Hertfordshire Futures

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Book a 60 minute consultation call to start your journey to survive and thrive in your hospitality business. Let's work together and make your business thrive. https://lnkd.in/e6EgAQPQ #hospitalityconsultancy #surviveandthrive #hospitalitycoach

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Are you looking for help with your: ✔️ Occupancy Uplifts ✔️ Business Growth ✔️ Sales and Marketing That's not all I can help with. Let's not forget: ✔️Customer Experience / Loyalty ✔️ People Development ✔️ Interim Support With over a decade of expertise in the retirement living and care sector, Commercial Acceleration Ltd is here to help invigorate your community sales velocity and fill those vacant units. Occupancy growth is a key priority for many retirement living and care providers. Our team has extensive experience driving occupancy increases through strategic marketing, lead generation, sales enablement, and customer experience initiatives. We use data-driven approaches to identify opportunities to boost move-ins and reduce turnover. Some of the occupancy growth strategies we've successfully implemented include: ✔️Revamping the sales and marketing funnel to attract and convert more qualified leads ✔️Enhancing the customer journey to improve move-in rates and resident satisfaction ✔️Upskilling the sales team through targeted training and coaching ✔️Leveraging digital channels and analytics to optimize marketing and sales efforts Get in touch to see how we can help boost occupancy and drive sustainable growth for your retirement community! #CareSector #LaterLiving #RetirementPlanning #OccupancyGrowth

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FREE information to help you run your business more effectively, efficiently and profitably. How could your business benefit?

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TODAY ❗ At Your Business Expo - Bedford. FREE Business advice and support from experts to help you in your business. #Ai #MicrosoftCopilot #Profit #Efficiency #automation #marketing #BusinessAutomation #Productivity #FreeSupport #Experts

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So the The National Hotel Marketing Conference is tomorrow! That went quickly! Looking forward to some great subjects being discussed and catching up with some great #HotelMarketing peers. See you all soon 📅 #NHMC2024 #HotelMarketingConference #MarketingConference #HotelAgency

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Every wally deserves a chance. Every wally deserves to be heard! This week, as is usually the case at the Chelmsford Breakfast Business Club , I was involved in several discussions on a wide range of topics, with my networking colleagues. One of these focused on the challenges of working with groups of people (committees, maybe?) and why some groups are trickier than others. We concluded that those made up of individuals from similar backgrounds, or whose membership might, in an ideal world, be more open-minded, are the most challenging. Hmmm, this is unfortunate. We decided and felt that the more closed a group, the more the organisation they represented was missing out. If we assume, the organisation is working towards a common purpose, diversity of viewpoint, opinion and background is crucial. Here are a few key reasons why: Enhanced Creativity and Innovation. Diverse groups bring variety. This variety can lead to more creative and innovative solutions because team members can approach problems from multiple angles. The combination of different viewpoints often sparks new ideas that a more homogenous group might not generate. Better Decision Making. Diverse teams tend to make better decisions because they consider a wider range of perspectives and are more likely to cast their net wider for information and influence. This comprehensive approach reduces the risk of consensus, where the desire for harmony leads to poor decision-making. Improved Problem-Solving. Teams with diverse members can draw on a broader range of experiences and knowledge, which is invaluable in problem-solving. These teams can assess and tackle challenges more effectively by compounding their varied expertise and approaches. Social Responsibility and Reputation. Embracing diversity is a key aspect of corporate social responsibility. Organisations that prioritise diversity are often seen as more ethical and socially responsible. This positive reputation can enhance their public image and appeal to customers, clients and new members. Diversity among groups working towards a common purpose, enriches the team's collective capabilities where individual members’ views and ideas are given a forum. Everyone feels more comfortable when participating, even if individual viewpoints aren’t fully embraced by others. In turn, this promotes a more inclusive and respectful environment, and enhances an organisation’s effectiveness. Everyone deserves a chance. Everyone has a voice. Nobody will hang around if they feel they cannot add some value to a collective, group or organisation. “When you find yourself on the side of the majority, you should pause and reflect.” – Mark Twain Thank you for reading. Enjoy your day! #Collaboration

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This is taken from our new member survey....completed by every local business owner we meet to discuss a membership Its a shame that only 23% have the objective of selling. Because building a sellable business doesn't mean you have to sell it. Its the creation of a set of systems, people and processes that generate profit without you doing everything. And by doing so, will give you the option to sell if you ever decide to. Old Bond Store is an investment of time and money to spend a day a week in an environment and community where asset creation is the priority over the day to day noise and distractions of business ownership. If you can work from anywhere. Don't waste it. #workonnitin #smallbusiness #entrepreneurship #oldbondstore #clubworking

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🌟 Turn positives out of negatives with our latest blog. How do you deal with negative reviews in your business?  Read our top tips on how to deal with negative reviews to find out more: https://lnkd.in/eXn-59Ss #customerreviews #reviewplatform #secretshopper

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We discussed a LOT in our recent Complete Experience workshops in colaboration with ASVA : Association of Scottish Visitor Attractions and this time around one question in particular has stuck with me. ❔ What values do you hold your visitor attraction to ❔ We have discussed being environmentally conscious for an age but we know that seems to impact our purchasing decisions less than we expect (or maybe just that we survey select that as more important than we actually behave when ££s are on the line). What other values might drive us to revisit or resist a place we love?

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From Eco-Conscious to Profit: The Positive Impact of Sustainability on Scottish Accommodation. This final blog in this sustainability series outlines how sustainability positively impacts the bottom line for accommodation owners. Making it a win, win, win for visitors, community and accommodation businesses. #tourismaccommodation #sustainability #tourismconsultant #marketing #charteredmarketer #fellowocharteredmarketet https://lnkd.in/esjGYSe6

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Catering Continues to Grow 🚀🍽️ CATERING served up the best results for September, according to The Garden Centre Association (GCA)’s latest Barometer of Trade (BoT) figures! 📊✨ The numbers speak for themselves: catering saw an impressive +18.16% growth compared to the same month in 2023. And it’s not just catering—food hall/farm shop sales are also thriving, coming in fourth with a +12.13% increase. 🛒🥕🍞 This growth highlights how important food offerings have become for garden centers. It’s no longer just about plants; it’s about creating a whole experience where customers can enjoy freshly prepared meals and local produce. 🌸🥗🌱 With trends leaning toward sustainable and locally sourced options, it’s exciting to see the industry innovate and grow in ways that go beyond traditional expectations. Here’s to even more success in the coming months! 🌟🌻 https://lnkd.in/eP3C6xJE #GardenCentre #CateringGrowth #CustomerExperience #GardenCentreTrends #RetailGrowth

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From Eco-Conscious to Profit: The Positive Impact of Sustainability on Scottish Accommodation For Scottish Tourism Accommodation, embracing sustainable practices is not only a responsible choice but also a strategic one, paving the way for long-term success and resilience. By adopting eco-friendly approaches, these accommodation businesses can differentiate themselves in a competitive market, attract eco-conscious guests, and enhance the overall guest experience. The opportunities for sustainability are abundant, from utilising renewable energy sources and sourcing local produce to implementing waste reduction measures. This blog will explore eight ways that prioritising eco-friendly initiatives can lead to heightened customer satisfaction, cost savings, and a positive impact on the community, ultimately contributing to the long-term success and resilience of accommodation across Scotland.  https://lnkd.in/esjGYSe6

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Your Business Expo.............. If Carlsberg Group did local business exhibitions! When your expo shows are critically acclaimed by an experienced event professional such as Steve Lloyd, you know you are hosting great events. If you want to get the most out of your exhibition booking. Engage Exhibition Mastery to ensure you are fully prepared to maximise the opportunity. Preparation is not just a key. It's the master key to a successful show. It's more than just ordering a couple of roller banners and a bag of sweets. It's about understanding your audience, your goals, and your potential. And that's where Exhibition Mastery comes in. #yourbusinessexpo #miltonkeynesbusiness #miltonkeynes #expo #exhibition #businessexhibition

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Safety isn't just a checklist item – it's a priority. Discover our tips and advice for planning a safe event in our latest blog: https://lnkd.in/dXJZTrBu #SafeHire #EventSafety #EventProfsUK

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