Hanan Gibson

This week there is a great initiative from The Hatch Lab and Star Digital - Social Media Thursdays. Social media is crucial for SMEs in Ireland to remain competitive because it offers an accessible platform to engage with customers, build brand awareness, and drive growth. In an increasingly digital marketplace, social media provides the opportunity to reach a wider audience at a fraction of the cost of traditional marketing methods. For owner-managers, upskilling in social media is essential as it empowers them to harness these tools effectively, respond to customer needs in real-time, and stay ahead of industry trends. By mastering social media, SMEs can foster stronger customer relationships, enhance their market presence, and ultimately secure a competitive edge in the fast-paced business landscape. This is an incredible opportunity so make sure to check it out.

Top rules for successful dropshipping in the UK | BritBound Freelance Guru https://lnkd.in/eV39ca8n Discover the essential strategies and guidelines to thrive in the competitive world of dropshipping within the UK market. From product selection and supplier relationships to marketing tactics and customer service, we break down the key rules that can lead to dropshipping success. Whether you’re a beginner or an experienced entrepreneur, these insights will help you navigate the intricacies of running a profitable online store. #majorhaider  #britboundfreelanceguru #tiktokban   #youtubeautomation  #amazonkdp  #amazonfba  #howtosellonebay  #workfromhomejobs  #onlinelearning  #freelance  #freelancer  #digiskills  #upwork  #fiverr  #freelancingwork  #blogging  #beingguru  #howtobeafreelancer  #hishamsarwar  #freelanceprojects  #digitalmarketinginurdu  #socialmediamarketing  #learndigitalmarketing  #learncopywritin

TikTok UK Shop Guide | Complete Guide to Start Selling on TikTok Shop in 2024 https://lnkd.in/efuiFjcy Are you ready to take your business to the next level with TikTok Shop? In this comprehensive guide, we'll walk you through everything you need to know to start selling on TikTok Shop in the UK. Whether you're a seasoned seller or just getting started, this video has got you covered! #tiktokshopuk  #tiktokshopguide  #TikTokSelling2024 #ecommercephotography  #socialcommerce  #tiktokmarketing  #majorhaider

Influencer-Collective: Your Strategic Influencer Marketing Partner Frustrated with influencer campaigns that fail to deliver results? Seeking a team that truly understands the intricacies of your brand and can navigate the complex landscape of influencer marketing? Look no further. Influencer-Collective is a UK-based agency that specialises in cultivating genuine connections between brands and influencers. We know that one-size-fits-all campaigns simply don't work in today's nuanced digital landscape. That's why we meticulously select influencers who not only align with your brand's values but also resonate deeply with your target audience. Our Approach: Strategic Partnerships: We move beyond superficial collaborations, fostering meaningful and lasting partnerships between your brand and a carefully curated network of influencers. Targeted Audience Engagement: We focus on building a loyal community of brand advocates through authentic, engaging content that sparks conversations and drives action. Data-Driven Strategies: We leverage comprehensive analytics to monitor campaign performance, optimise strategies, and deliver measurable results that impact your bottom line. Whether you're a growing start-up or an established industry leader, Influencer-Collective has the expertise and experience to elevate your influencer marketing efforts and drive your brand's success. Let's schedule a consultation to discuss how we can tailor a bespoke influencer marketing strategy that aligns with your specific business goals. #InfluencerCollective #InfluencerMarketing #SocialMedia #Strategy #ResultsDriven

Last week we analysed over 100 jewellery brands with different performance rates and audience sizes (from a few hundred followers to 200k), trying to understand what are the things that make some brands stand out while others get stuck in the <1k follower loop. 6 out of 9 images that UK-based jewellery businesses with over 50k followers post on Instagram showcase products in an environment where some sort of a human element is visible. When it comes to UK-based brands with less than 1k followers, this number is significantly lower: 2 out of 9. I did exactly the same experiment in 2021, but on a slightly smaller scale, and the results were pretty shocking: Test group with <1k followers posted 0.7 model images out of 9. Test group with 1k-5k followers posted 2 model photos out of 9. Test group with >5k followers posted 5 model photos out of 9. The trend is clear: content containing human element is one of the secret ingredients in the high-performing brand success formula. Take this as a sign!

What's going on in social media? Sit down, we'll tell you!  Social buzz is back and we've added more people to the team!  We're starting off light but next week will be packed!  1. Instagram is cracking down on the content they're suppressing. You might even get a nice little message telling you they will be pushing the original video instead of yours. Please be mindful when uploading other people's content. Try stitching or remixing with your thoughts to help your reach! 2. 8 TitkTok creators are serious about the TikTok ban. How would you feel if you've built your entire brand on 1 platform and it could be gone in a year? 3. IS Instagram trying to gaslight us. Are they the problem or is it us??  Share Social Buzz to your story and tune in next week because Social Buzz IS BACK!!!! #houstonsocialmediamanager #socialmediaupdates

Thinking of Launching Your First TikTok Influencer Campaign with an Agency? We speak with clients all the time who are new to TikTok campaigns and there are naturally similar problems that they are aiming to tackle between them. So, here are some key points to consider before you make your selection... Understand the Costs: 💸 Get a clear breakdown of budget allocation to ensure you're getting the best value. Influencer Alignment: 🤝 Make sure the agency's choice of influencers aligns with your brand values and target audience. Content Authenticity: 🚫 Avoid overly scripted or unnatural promotional messages. A good agency will guide you through this. Performance Metrics: 📉 Understand what success looks like to you and how it will be reported. Communication Expectations: 🔄 Discuss how often you will receive progress reports and in what format. What is going to do the trick to keep you or your boss happy? Choose the right one: 🕵️‍♂️ Ensure they have direct experience specifically with TikTok campaigns. #TikTokMarketing #InfluencerMarketing #BrandStrategy #SocialMediaMarketing #DigitalMarketingTips #CAP #MCN #Wesconnex

Did you know that you can engage a full marketing team including a videographer, photographer, graphic designer, copywriter, and social medial marketing strategist for the price of a single unskilled part-time staff member? Think of your investment in our digital marketing agency as hiring a team of experts for the weekly price of one unskilled part-timer. With us, you get comprehensive services from seasoned pros in social media, SEO, content creation, and so much more. Don’t settle for less - maximise your budget and see the real value in professional targeted marketing strategies that drive results. #ThinkTankDigitalMarketing #marketingagency #socialmediamanager #socialmedia