“Fiona is a strong marketing leader who has successfully scaled Boomi EMEA marketing efforts. She has a great understanding of the entire marketing mix and how to tailor it to each unique market in EMEA. Strong leader within the marketing team--always willing to share her expertise with other team members.”
About
An international marketing leader, with 30+ years’ experience in IT, predominantly…
Activity
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Quoting leaders who attended our Boomi booth: ▶️“The best way to engage someone on a booth” - Group CIO ▶️“This was the most fun and valuable…
Quoting leaders who attended our Boomi booth: ▶️“The best way to engage someone on a booth” - Group CIO ▶️“This was the most fun and valuable…
Liked by Fiona Giles
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🎥 Lights. Camera. Action. AI. 🎬 Discover Boomi’s vision for a more connected world! Check out this documentary and explore how Boomi is redefining…
🎥 Lights. Camera. Action. AI. 🎬 Discover Boomi’s vision for a more connected world! Check out this documentary and explore how Boomi is redefining…
Liked by Fiona Giles
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I’m hugely excited to this week start at Red Hat as Field Marketing Manager, UKI Partner Ecosystem. Thanks Charlotte Counsell for adding me to your…
I’m hugely excited to this week start at Red Hat as Field Marketing Manager, UKI Partner Ecosystem. Thanks Charlotte Counsell for adding me to your…
Liked by Fiona Giles
Experience
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Education
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Brunel University
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Fantastic international business degree which allowed me to experience living and studying in both US and European Colleges, including:
- 1 month studying in Osnabruck, Germany (living with German family learning the language).
- 1 month in Poland - studying and field trip.
- 6 month exchange with Kutztown University, Pennsylvania, USA
My final 10,000 word dissertation looked at the decision to locate "Euro" Disney in Paris, analysed the results less than a year after…Fantastic international business degree which allowed me to experience living and studying in both US and European Colleges, including:
- 1 month studying in Osnabruck, Germany (living with German family learning the language).
- 1 month in Poland - studying and field trip.
- 6 month exchange with Kutztown University, Pennsylvania, USA
My final 10,000 word dissertation looked at the decision to locate "Euro" Disney in Paris, analysed the results less than a year after opening and made recommendations for improvement. I visited both the Paris and Florida parks and spent time with Disneyland Paris Management, gained permission to run surveys in the park and at home and had the opportunity to share my findings with them afterwards. -
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Recommendations received
27 people have recommended Fiona
Join now to viewMore activity by Fiona
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Huge congrats to our partners Hilton, Boomi and Pure Storage for their recent recognition by the folks at B2BMX for this year's Innovator Awards.…
Huge congrats to our partners Hilton, Boomi and Pure Storage for their recent recognition by the folks at B2BMX for this year's Innovator Awards.…
Liked by Fiona Giles
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Looking forward to hearing the Convex Insurance and Boomi story at Gartner SYM in Barcelona on Monday with Andrea Read and Ann Maya. Please join…
Looking forward to hearing the Convex Insurance and Boomi story at Gartner SYM in Barcelona on Monday with Andrea Read and Ann Maya. Please join…
Liked by Fiona Giles
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Boomi Partners - What's Going on In Bengaluru November 18th ? If you haven’t heard, or registered, Boomi is having another in-person Partner…
Boomi Partners - What's Going on In Bengaluru November 18th ? If you haven’t heard, or registered, Boomi is having another in-person Partner…
Liked by Fiona Giles
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Excited to announce that Boomi is a premier sponsor at the Gartner IT Symposium/Xpo in beautiful Barcelona! Join us to explore how our solutions can…
Excited to announce that Boomi is a premier sponsor at the Gartner IT Symposium/Xpo in beautiful Barcelona! Join us to explore how our solutions can…
Liked by Fiona Giles
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LinkedIn newsletters offer significant value to your brand's content strategy. Enhance engagement, establish expertise and nurture meaningful relationships with your audience by providing valuable insights directly to their inbox. Our top tip? Select topics that reinforce your role as a thought leader in your field. For example, our client The Parkside Hotel & Spa recently shared a piece highlighting work-related travel and must-visit attractions in Victoria, enriching the experience for their business travel guests. Check out the newsletter at https://bit.ly/3JAmEep. #marketingtips #socialmediatips #marketingmanagers #contentstrategy
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🚀 Boost Your Marketing Strategy: Is your content effectively guiding your audience through the buyer’s journey? 🛤️ Our latest blog explains how to map content to each stage of the buyer’s journey, ensuring you’re delivering the right message at the right time. 📊 Whether you’re building awareness, nurturing leads, or driving conversions, our guide is packed with actionable tips to help your small business grow. 💡 👉 Read more: https://lnkd.in/gc9pH6Td #MarketingStrategy #SmallBusinessGrowth #ContentMarketing #BuyersJourney #MacInnisMarketing
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