David Gale

Discover the importance of Local SEO for Welsh businesses and how it can boost online visibility and drive foot traffic. Learn more in this insightful article: @profiletree

1

This might be the best remarketing ad I’ve ever seen 👀 - I bought from Boody about 6 months ago - They’ve left me alone because they know I don’t need more of their products just yet - remarketing to me daily since that initial budget would be a waste of budget! - Then just at the right time they come up in my Instagram stories with a suggestion to refresh my top drawer 👀 - And they give me a nice little discount so sweeten the deal 🤑 Nicely executed Boody!!! #customerretention #marketingstrategy #metaads

39

18 Comments

**SEO Budget Constraints** Are budget constraints holding your SME back from investing in SEO? 💰 Don't let financial limitations hinder your online growth potential! At Marketing Success 4 U Ltd, we understand the challenges of SMEs and offer tailored SEO solutions that deliver results without breaking the bank. Our cost-effective strategies are designed to maximise your ROI and increase your online visibility within your budget. Let's explore how we can help your business thrive in the digital landscape. Contact us today for a free consultation! https://lnkd.in/efDXZ4a5 #SEO #SME #BudgetFriendly #GrowYourBusiness

6

The Advertising Standards Authority's (ASA) rules surrounding social media ads; an industry that is constantly in flux, are pretty murky…🤔 Two reels and four TikTok's were removed, as they were deemed to have breached the ASA's rules ❌ And 50 complaints were reportedly received re; the posts not being clearly labelled as ads. But to play devil's advocate, if the founder, synonymous with their brand, posts about their own products, i𝘯 𝘤𝘰𝘭𝘭𝘢𝘣𝘰𝘳𝘢𝘵𝘪𝘰𝘯 with the brand's account, should it really still require #ad? Just to give 𝘢𝘣𝘴𝘰𝘭𝘶𝘵𝘦 clarity to the consumer that they are speaking about a product they have an affiliation with. Well yeah...I mean, they own the brand 👀 It feels slightly backwards and mirky, considering so many brand owners use organic social as a positive and productive way to naturally connect and engage with their community 🤝 And a shame for them to be punished for authentic and purposeful conversation. It's distinctly different to sponsored content. Perhaps this should promote there to be more onus on 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫 insights and education surrounding the topic of advertising..? 💡 What do you think? #socialadvertising #ads #socialmedia

9

2 Comments

If your product or service is high ticket, you don't want to exclude any purchasers from your Remarketing. Instead, let the great comments roll in and do some heavy lifting for you. We've had a Remarketing Ad running now for months for a client with a simple 10% discount to a 30-day audience made up of website visitors and FB/IG engagers and it fluctuates between a 14-20X ROAS every month. The Ad has nearly 1K likes and tons of great comments as shown below. All of these little signals not only give social proof but also give your Ads a little boost with the algorithm. #facebookads #instagramads #socialmediamarketing #coaching

4

Old SEO colleagues / connections... Can anyone recommend a really amazing technical/BAU link acquisition agency? Sounds a little old school, I know, but being in the theatre-industry means not being short for amazing content-led ideas and creatives for when we get cracking. What we ARE in short-supply of is for a creative ground-up "someone" to support with what we don't have time for at the moment - everything from link reconfigs where production info has changed and there is a genuine benefit for the customer to replacing it, to creative approaches to securing placements where we should already be being seen. May be seen as more grey-hat these days but still fundamentally critical to great SEO. Again - we aren't looking for someone who can run PR-led creative content link building - just someone/an agency that works closely on some of the older building blocks that many contemporary creative agencies skip over in favour of the fun! Bonus points if you/the agency were around in 2012 time and know the importance of why it's still key to ensure our technical bed of links and placements are maintained and grown, wider than the PR-led one offs and reactive/proactive PR approach (which I fully am and standby also, but will be covered in a new content and amplification strategy).

11

24 Comments

Expert View: SEO for Non-Technical CEOs - Part 2 Fiona Bowyer, Marketing Director at The Marketing Centre, is back with the second instalment of her Expert View: SEO series. Many SME CEOs understand the importance of SEO, but navigating its complexities can be daunting. This series empowers leaders to unlock SEO success, even without a technical background. https://bit.ly/3KCSms6 #SEO #digitalmarketing #ceotips #leadership

7

2 Comments

A quick one to save you some good money: brightonSEO video bundle is 50% off until Sunday - the talks will be released on Monday (including Rory Sutherland's keynote) I wanted to see so many more talks in real life but couldn't watch them all while in Brighton. Gladly the videos are here to save me 🤓 The first talks I'll watch from next week: ⚡ Nicolas Piquero - Leveraging semantic relationships to create smart topical meshes ⚡ Chester Ming-Shu Yang - Netflix ads: the game changer - who needs YouTube? ⚡ Emilia Korczynska - How to produce 100s of posts with programmatic SEO without programming Actually, if you order now (or over the weekend), you can get April + October 2024 videos for the same price you'll pay for April videos from Monday.

17

3 Comments

A heads up for my local automotive connections… A quick Google search of car dealerships local to me in Yeovil shows just how many businesses aren’t utilising Google Posts and are missing out entirely! Whether your a single family run dealership or a multi-franchise dealership, you absolutely SHOULD be using Google Posts regularly. If time is the issue, check out our Google Business Profile Management Services. #localSEO #Yeovil #MotorTrade

3

I've mentioned the insights from Mark Ellaway and the team at Bigfork Limited before. This report is well worth a butchers. Two takeaways that chimed with me are that '75% of B2B buyers prefer a rep–free sales experience.' and that what buyers really want from a website is information to help them buy!

3

Looking for a new way to advertise your dealership? Facebook Automotive Inventory Ads helps you target in-market buyers with dynamic stock ads! Read our guide below on how you can get set-up in no time. 👇

1

If you’re looking for some inspiration in SEO or social media, I’m speaking on the search panel at Propeller’s upcoming event, The Roadmap to Digital Success on Thursday 10th October. Learn how search has changed for better or for worse, with myself and speakers from The Telegraph and Vodafone. Message me if you’d like to come! #seo #seouk #contentmarketing #digitalmarketing #socialmedia #searchmarketing #organicsearch #digimatt

31

5 Comments

Is your website not performing as well as you'd hoped? Feeling like you're missing out on potential customers? At DigiWise UK, we’re here to change that. Our expert SEO strategies are designed to elevate your online presence, drive more traffic, and turn visitors into loyal customers. Don't let your website lag behind—transform it into a powerful business asset. Get in touch with us today and let’s unlock your website’s true potential! 🚀 #SEO #DigitalMarketing #DigiWiseUK

1

In the ever-evolving UK marketplace, identifying your target audience is not just a nice-to-have, it’s a necessity. Learn why identifying your target audience is crucial for your business' success > https://lnkd.in/dbBqD4mr #Marketing #MarketingStrategy #TargetAudience

3

🚨Struggling with engagement? When was the last time you updated your email marketing strategy? ✅Update your customer lists ✅Create personalised email campaigns ✅Boost customer engagement Read our blog ‘Making the Most of Email Marketing’ to find out more: https://buff.ly/3lZPnND #EmailMarketing #DigitalMarketingPeterborough

2

🚗 Exciting News for Car dealers in the UK! 🚗 Google has just rolled out Vehicle Ads in the UK, offering a groundbreaking way for Car dealers to reach potential buyers. 🚙💼 This new ad format just like AdFeeder is designed to showcase your inventory in shopping ad format, making it easier than ever for customers to find the exact vehicle they are looking for. Key Benefits of Google Vehicle Ads: 🔍 Enhanced visibility for your vehicle listings in Google search results. 📈 Increased lead generation with direct access to interested buyers. 🚀 Streamlined user experience with detailed vehicle information upfront. 💡 Advanced targeting options to reach the right audience at the right time. For automotive dealers, this means more exposure, more clicks, and ultimately, leads to more sales. Now is the perfect time to leverage this innovative ad format and drive your sales forward. 🔧📊 #GoogleAds #VehicleAds #DigitalMarketing #AutomotiveIndustry #UKBusiness #Innovation #LeadGeneration #SEO #MarketingStrategy #AutoDealers #GoogleMarketing Feel free to reach out if you have any questions or need assistance in setting up your Vehicle Ads campaign!

6