Chris Bardsley

Here's a checklist to find niches and opportunities to be proactive in getting your pipeline moving. You can look at new customers and markets You can look at developing or changing your product or service You can do some combination of the two above. Read more in our latest article. https://buff.ly/3LaOf6U #agencygrowth #agencypipeline #agencysales #agencyleader #agencyprofit

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One of the first goals I set for Glide was to get to #1 on Google when you search “Web Design Chelmsford” Today, we’ve just smashed that!!!!! A year ago, I went from solo freelancing to launching Glide Marketing, so bought the domain name in Oct ‘23. We’ve outranked competitors who’ve been in business for over a decade. In our first month, we were sitting around positions 35-45 on Google’s search results page. Not where we wanted to be. 😂 If you don’t know, we’re a digital marketing agency but we just specialise in web design and SEO. PPC maintenance keeps me up at night, so I chose to avoid 🤣🤣 So, the bit you care about… How did we make it happen??? And how can you do the same??? 1️⃣ We wrote some bloody good content!!!!! The hours I/we’ve put in to come up with real, helpful and human written content have paid off. When spending a whole weekend behind the screen writing an article, you sometimes wonder if anyone will even read it and scrapping that idea crosses your mind. I’m glad I didn’t. Each day, users can spend 1-2 hours going through our How to Guides and Tutorials, all sending positive signals back to Google. 2️⃣ BACKLINKS!!!! We’ve acquired high quality links from relevant sources. I’m adding local citations here too - they’re local directory listings with contact and address details which match those on our site. 3️⃣ Built topical authority by applying a content strategy. We didn’t just cram in keywords; that doesn’t help - it hinders! Demonstrate you know the subject deeply and prove it. 4️⃣ Internal Links 🔗 There’s no point in doing all the above if your users and search engines bots can’t find your content! Link to the content via buttons, menus, and anchor text and your content can be found and indexed for the Googs. Now that we’re at the top though, the challenge is staying there and going for higher search volume keywords. If you’re a small business owner, this is what we do. If you’ve thought about investing in SEO, but conscious of the price and credibility, we can have an chat and explore what’s possible for you within your budget. #seo

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🚀 Ever felt lost in digital marketing conversations with all the jargon flying around? 🤔 Here is our Jargon Buster Guide https://lnkd.in/eTbvjRTv Let's demystify one on here today! 🤔 Website Usability Refers to how user-friendly a website is. Good usability helps visitors navigate and interact with a site more effectively. 🔍 Whether you're a seasoned pro or just starting out, understanding these terms can make a huge difference in how you manage and engage with projects. 🙋‍♂️🙋‍♀️ Now, it's your turn! What other digital marketing or project management phrases have you come across that sound like a different language? Drop them in the comments below, and we'll cover them in our next posts. Let's make this industry jargon accessible for everyone! #DigitalMarketing #ProjectManagement #BusinessJargon #ProfessionalDevelopment #LinkedInLearning

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🚀 Ever felt lost in digital marketing conversations with all the jargon flying around? 🤔 Here is our Jargon Buster Guide https://lnkd.in/eTbvjRTv Let's demystify one on here today! 🤔 URL (Uniform Resource Locator) The web address of an online resource exemplifies the path that leads to its exact location on the Internet. 🔍 Whether you're a seasoned pro or just starting out, understanding these terms can make a huge difference in how you manage and engage with projects. 🙋‍♂️🙋‍♀️ Now, it's your turn! What other digital marketing or project management phrases have you come across that sound like a different language? Drop them in the comments below, and we'll cover them in our next posts. Let's make this industry jargon accessible for everyone! #DigitalMarketing #ProjectManagement #BusinessJargon #ProfessionalDevelopment #LinkedInLearning

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Maximise ROI with the Power of Social Media 📈 For small and medium-sized businesses, social media delivers unmatched ROI without breaking the bank. 💼 ✅ Expand Your Reach to the right audience ✅ Build Brand Awareness and trust ✅ Foster Engagement with your community ✅ Drive measurable results for your business 📩 [email protected] 📞 01865 597598 Let’s discuss how we can elevate your brand and help your business grow. 🌟  #DigitalMarketing #SocialMediaSuccess #BloomBoxMedia

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🚀 Ever felt lost in digital marketing conversations with all the jargon flying around? 🤔 Here is our Jargon Buster Guide https://lnkd.in/eTbvjRTv Let's demystify one on here today! 🤔 Keywords Cannibalisation It occurs when multiple pages on the same website compete for the exact keywords, potentially diluting search engine effectiveness. 🔍 Whether you're a seasoned pro or just starting out, understanding these terms can make a huge difference in how you manage and engage with projects. 🙋‍♂️🙋‍♀️ Now, it's your turn! What other digital marketing or project management phrases have you come across that sound like a different language? Drop them in the comments below, and we'll cover them in our next posts. Let's make this industry jargon accessible for everyone! #DigitalMarketing #ProjectManagement #BusinessJargon #ProfessionalDevelopment #LinkedInLearning

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🚀 Ever felt lost in digital marketing conversations with all the jargon flying around? 🤔 Here is our Jargon Buster Guide https://lnkd.in/eTbvjRTv Let's demystify one on here today! 🤔 Keywords Cannibalisation It occurs when multiple pages on the same website compete for the exact keywords, potentially diluting search engine effectiveness. 🔍 Whether you're a seasoned pro or just starting out, understanding these terms can make a huge difference in how you manage and engage with projects. 🙋‍♂️🙋‍♀️ Now, it's your turn! What other digital marketing or project management phrases have you come across that sound like a different language? Drop them in the comments below, and we'll cover them in our next posts. Let's make this industry jargon accessible for everyone! #DigitalMarketing #ProjectManagement #BusinessJargon #ProfessionalDevelopment #LinkedInLearning

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The lifespan of a website is a topic that often comes up for us at Sixtwo especially when new PHP updates or updates in general are released. It often encourages clients to review their website, sometimes websites are so old that WordPress plugins are not compatible which sometimes forces companies to rebuild their website. Sadly, this can mean little time, budget or thought has gone into the rebuild and companies can be stuck with a website that could have had more potential. In a nutshell, our advice is always to review your website often, don't leave it so long, it may LOOK fine on the front end but the back end of the site could be brink of falling apart. In the long run, you won't save money and could be left with a rushed mediocre website.

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Do you want to see your business thrive? Contact us today to discover how our tailored strategies can drive your growth and success. Let’s make it happen together! Contact us for more information. www.evo-media.co.uk #evolutionmedia  #digitalmarketing #marketingagency #creative #marketingagencylife #digitalmarketer #marketingconsultant #socialmediaagency #WakefieldMarketing #WakefieldDigitalMarketing #WakefieldSocialMedia

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Are you umming and ahhing about joining the Visibility Challenge next week? This should help you decide if it's for you. This challenge isn't a social medias posting marathon. This is not 6 weeks of social post prompts. This is a challenge designed to get you thinking about how you use your time, what marketing activities are best for you and how you can leverage the resources you've already got to improve your results. Here's what the next 6 weeks look like........ And if you'd like to join us, the link is in the comments.

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Even on LinkedIn, the home of text-based content, short-form video (between 30-60 seconds) is hugely popular. But even though this content can lead to huge results for your business (more traffic, leads and sales), the majority of businesses still struggle to create it. Here's why (based on our recent waitlist/survey results)... ➡️ They can't find the time ➡️ They struggle to remain consistent ➡️ They don't know how to write scroll-stopping hooks ➡️ They didn't know how to come up with so many good ideas (except on the rare occasion that inspiration struck). This is why we've developed a brand new service —where you get consistent, lead-generating video content for just two hours of your time per month. It's designed for extra busy entrepreneurs who want to get their message out there and get more leads and sales. What about you? Are you investing in short-form video this year? #shortformvideo #videomarketing #leads https://lnkd.in/efVdA3jF

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When our website loads on the Home page, the main image is 130KB from an original size of 3MB. That’s a huge reduction and contributes to a Grade A site speed ranking. As well as the main image being compressed, graphics are minuscule in size. Your website needs images yes but they must be quick to load, fast to render and not there for purely aesthetic purposes. Slides on a home page - where 5 huge images carousel blithely - may look attractive but throttle loading. The UK is not quite finished with helpful types like me giving away free tips on avoiding Capital Image Tax.

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If I was only allowed to recommend 3 things to marketers right now, this is what I'd say👇🏼 Stop being safe. Take more risks. Don't put all your eggs in 1 basket. We are no longer in a world where you can plod along with 'grey', organic social media and wait for the leads to roll in. *ahhhh, those were the days!* 😅 On average it takes 8 touchpoints to get a conversation with a new prospect. 8 touchpoints, just for that first conversation. So.... Make sure your touchpoints are consistent. Make sure you reach your audience in different places. Make sure that what you share is MEMORABLE. ------ What's the most memorable piece of marketing you've seen recently? 💭 I'll go first 🙋🏻‍♀️ mine is in the comments ⬇️

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I dive back into the world of ⭐⭐⭐⭐⭐ reviews, exploring why they matter and the best ways to collect and use customer feedback to grow your business. Want to boost your reputation and attract more customers? Check out these tips and strategies! #CustomerFeedback #FiveStarReviews #BusinessGrowth #MarketingTips

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With so many estate and letting agencies' websites in your local area – how can you ensure yours stands out? ​ ​ Here is my checklist:​ Is it clear ​ What you do?​ Who you serve?​ What problems you solve?​ How you work?​ And finally, does your website content inspire action?​ ​ Need help? DM me or book a call with my team - link in the comments.

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