Zappar

Bring your Christmas Cards to life during the festive season 🎄 With AR you can add an extra layer of personalisation to your cards whether its for friends and family or important clients and customers: ❄️ A heartfelt video message 🎶 Festive music or carols 🎨 3D holiday scenes that burst to life (like ours 😉 ) We put together a quick Zappar Christmas Card in Designer our no code AR tool, to show how AR enhanced cards not only spread cheer but also leave a real impression. The Zappar Christmas Card experience utilises 🎅 Image tracking 🎅3D Models ("Old fashioned wooden door" (https://skfb.ly/oowME) by Marsy is licensed under Creative Commons Attribution (https://lnkd.in/gdWq3CF). 🎅Particle effects 🎅360 scenes 🎅Visibility toggles for the game mechanic 🎅Screen UI 🎅Custom launch screen Wishing you all a very Merry Christmas and a Happy New Year! 🌟🎅 #AugmentedReality #ARMarketing 

From texture mapping to e-commerce flows, this is an awesome example of how AR can transform the user shopping experience. 🛍️ #AugmentedReality #GenerativeAI #Mattercraft

As 2024 comes to a close, we’re reflecting on Zappar’s proudest XR moments of the year 🎉 ⚡ Studio Z — our in-house creative powerhouse — brought unforgettable AR experiences to life for global brands including Nestlé, LEGOLAND, UGG, and Disney. ⚡ Zapworks continued to break new ground, introducing location-based AR through our exciting new Immersal integration with Mattercraft. This innovation opens up new possibilities for immersive, location-driven experiences. ⚡ Zapvision has made waves, partnering with iconic brands like KitKat, Quality Street, and Ketel One, alongside long-term partners like Unilever and Bayer, to help us scale our accessible QR solution to make packaging more inclusive consumers who are blind or have low vision. ⚡ Zapbox — the ultimate iPhone accessory for high-quality mixed reality — introduced PCVR streaming, joining Open Brush and WebXR support. Proof that you don’t need a big budget to unlock big tech experiences! 🚀 Join us in celebrating a year of pushing XR boundaries, and here’s to even more innovation, creativity, and accessible tech in 2025! #AR #XR #Innovation

🚀 Take Your Commercial Projects to the Next Level with Zapworks Our new and improved customisation features are designed to give you even more control over your AR experiences, ensuring they align perfectly with your brand: 🎨 New Launch Screen Options in Designer Upload a custom image and adjust the background and text colours of your project’s launch screen to keep your branding front and centre. 🔗 Customisable Publishing Settings Tailor the URLs your audience sees by editing the Display URL and hosting location in publishing settings. (Pro license required for Display URLs, Enterprise for domain hosting.) #Designer #Mattercraft #AugmentedReality 

How can your packaging turn customers into brand advocates (and maybe a squad of micro-influencers)? Nestlé’s #CiniMinis cereal nailed it by transforming an everyday cereal box into an interactive at-home experience. By scanning a code and snapping a picture CiniMinis customers become stars of the experience creating a fun, shareable moment that connects consumers to the brand while they enjoy the product. The payoff? Stronger relationships, organic social buzz, and a whole lot of brand love. 💛 The trick is simple: make your packaging irresistible. If it grabs attention and says, “This is worth a scan!” your audience will take action. But don’t stop there—deliver an experience that’s entertaining, useful, or just plain cool. Delight them, and you’ll open the door to valuable first-party data, increased sales, and customers sharing their excitement online. It’s proof that packaging can do so much more than hold a product. Ready to rethink your next unboxing moment? 🚀 #StudioZ

We’re at Immersive Tech Week on Thursday and Friday. If you’re there – let us know! Connor O'Brien will be flying the Zappar flag, if you want to chat about your immersive tech strategy, let us know in the comments below or reach out to Connor direct. See you in Rotterdam! #immersivetech #ITW2024

🌍 Location-based AR is redefining audience engagement From interactive outdoor ads to enriching cultural tours, geolocation-powered AR bridges the gap between the digital and physical worlds, creating unforgettable experiences. 📍 In our latest blog, we highlight 5 powerful ways to leverage location-based AR, including: ✅ Enhancing the retail experience ✅ Bringing cultural and educational tours to life ✅ Making your world a playground ✅ Empowering the workforce ✅ Urban Planning Ready to bring your brand to life in the real world? https://lnkd.in/ef7a6bxC #AugmentedReality #LocationBasedAR

Think PC VR is out of your budget? Think again. To coincide with the Steam Autumn Sale we’re giving you the opportunity to get your hands on a Zapbox + Half-Life: Alyx for just €99*— a deal you won’t want to miss! With Zapbox, you can transform your iPhone into a cutting-edge VR and MR headset, complete with two fully tracked controllers. When paired with a gaming PC (NVIDIA GTX 1060 or later GPU required), you’ll have everything you need to dive into legendary games like Half-Life: Alyx and experience the immersive world of PC VR. Here's how the offer works: 1️⃣ Use code FREEALYX at checkout on the Zapbox website to get an instant discount equivalent to the current price of Half-Life: Alyx on Steam. 2️⃣ Head over to Steam to purchase Half-Life: Alyx separately before the sale ends on Dec 4. #PCVR #HalfLifeAlyx #VRGaming #Zapbox

Its now even easier to get started with our templates in Mattercraft 🎉 Our project templates have been given a fresh design that makes it easier to get started with the right project. Choose between: 👉 Templates: Ready-to-go setups that provide a solid foundation for your projects. 👉 Examples: In-depth projects ideal for breaking down, learning, and exploring more advanced functionality. Now you can quickly find the perfect starting point—whether you’re building from scratch or learning from the pros. #WebXR #Mattercraft

It’s always a privilege to collaborate with our partner brands in advancing the conversation around accessible packaging. Today, Darren Tan and Martin Stahel joined Nestlé at Tesco's headquarters for their International Day of Persons with Disabilities event to showcase one of the latest additions to the Accessible QR (AQR) family—KitKat. #accessibility #XR