Venture Stream

Exciting news - we're hosting our first LinkedIn live masterclass! 🗓️ Thursday 17th October ⌚ 1pm - 2pm In this free, one-hour webinar, our Head of SEO Ian Ferguson will discuss the new frontier of SEO and content strategy, including: 📈 Recent algorithm updates: everything you need to know about August’s core update and what we’re seeing so far 🤖 How to use AI for SEO: how to utilise artificial intelligence to streamline your workflow, with examples of ideal usage cases and when NOT to use AI 🤝 Helpful content explained: how to diagnose traffic drops and identify new opportunities with advanced site features Ian will also hold a Q&A session at the end, so submit your questions for him in the comment section! #webinar #seo #seowebinar

What does Google mean by Helpful Content and E-E-A-T, and what's the difference between the two? Our Head of SEO, Ian Ferguson, talks you through these important guidelines in the clip below. Watch the full webinar here 👉 https://lnkd.in/eu6Z7rYa #seo #eeat #helpfulcontent

Shopify vs Magento: which is the better ecommerce platform? 🤔 It's one of the most hotly debated topics in ecommerce, and if you're considering a website migration in 2025, you won't want to miss out on this one. Read our full comparison here 👉 https://lnkd.in/eT46_-XR #shopify #magento #ecommerce

🎄Venture Stream Christmas Party 2024 🎄 We had a lovely time yesterday at our Christmas party, which began in the office with Secret Santa and Andy's annual quiz (congrats to the winning team!), before heading to Pitcher & Piano for food and drinks. Wishing everyone a happy Christmas and a relaxing break! #christmas #christmasparty #christmas2024

Today’s Shopify Edition is a little different. There aren’t any big, new, shiny products. No headline chasers. This is The Boring Edition. Everything we are sharing today is about small, but significant platform improvements. Things that optimize the platform, improve performance and make everything we already have is the best it can be. We have 150+ updates to products you already use day to day. Here are a few highlights from The Boring Edition: - Sidekick is now available to all merchants in English. Sidekick is trained to know all of Shopify and designed to know the specific context of your store so it can give you personalized recommendations. Now you can go into your Shopify admin and open a chat window to start working with Sidekick. - Shop Campaigns are now available for all merchants in the US & Canada. You can run ad campaigns targeting new and existing customers at a set price, and only pay when a customer converts. - Customer Account Extensions are here. That means you can add features to customer accounts, like loyalty programs, wishlists, and post-purchase offers, without touching code. - Role-based access controls are rolling out, making it super simple to scale user permissions as your business grows. - Tax and duties can now be included in the product price when using Managed Markets. No more sticker shock at checkout. Including taxes within the product price makes the shopping experience feel local, which is the norm especially in Europe. This update will improve conversion and reduce abandoned carts - Shopify's cart loads up to 50% faster, boosting checkout conversion. We’ve optimized our infrastructure for faster loading. Accelerated checkout buttons now load up to 58% faster on the product details page too. - Chat apps can now be added to checkout for Plus merchants. Add chat apps to the Checkout and Thank You pages to provide real-time customer support at the most critical point of the buyer journey. This isn’t the big shiny Edition. This is The Boring Edition. Literally. Explore the Winter ’25 Edition and see why The Boring Edition is actually anything but that.  https://lnkd.in/eR9wwMZ6

New achievement unlocked: Shopify drove record-breaking sales on Cyber Weekend. 🔓 Shopify is transforming Black Friday for ecommerce businesses - swipe through the stats below to see how 👇 Read Shopify's article: https://lnkd.in/de-6Zcx5 Discover our Shopify development services: https://lnkd.in/eg_kJdhe #shopify #blackfriday #cyberweekend

A huge thank you to the North East Marketing Awards for having us last night, and congratulations to all of the winners! 🏆 It was great to catch up with other local businesses and witness first hand the marketing talent we have here in the North East. #NEMA2024 #NorthEastMarketingAwards #NorthEast

Email marketing is one of the most effective ways to engage consumers in the health and beauty industry.💄 But where does your brand stack up against the competition? While industry benchmarks aren't the be-all-and-end-all of success, they can be really useful for gaining insights into how your business is performing. Using Klaviyo's 2024 Benchmark Report, we've compiled all of the key email benchmarks for beauty brands in our latest blog, as well as our tried-and-tested tips for boosting open rate, conversions and more. Read it here 👉 https://lnkd.in/eSEDh3tX #emailmarketing #klavito #healthandbeauty

Our office looking lovely and festive! 🎄

It's nearly time! Are you ready for the largest celebration of marketing in the North East? Have you... - Planned your outfit? 💃 🕺 - Booked a taxi? 🚕 - Got your tickets? 🎟️ - Practiced your surprised face? 😲 We can't wait to welcome you to the St James Park tomorrow evening. Find out everything you need to know about the night at https://lnkd.in/e53c_gZk including our fantastic host Ingrid Johnson and our awards charity Business Beats Cancer North East ® See you there! Huge thanks to our sponsors: Nigel Wright Recruitment, nesma, Drummond Central, Northern Print Solutions