The International Franchise Show

Celebrating Innovation in Franchising: Katie Bullon Named Finalist for Creative Entrepreneur of the Year 2024 🌟 We’re thrilled to share that Katie Bullon of activ Marketing, was named a finalist for the prestigious Creative Entrepreneur of the Year 2024 at the Great British Entrepreneur Awards & Community (GBEA)! 🏆 Katie’s journey is a true testament to how creativity, ambition, and a forward-thinking approach can transform industries. From starting as a franchise partner of activ Marketing in 2008 to acquiring the entire franchise network and becoming CEO in 2021, Katie has led activ Marketing with a vision to revolutionize the franchise model—especially by embracing the digital-first world. As a mother of three, Katie sought a business model that would offer flexibility and success. Her innovative strategies and commitment to empowering franchise partners have helped activ Marketing™️ - The Marketing Agency Franchise become a dynamic force in the digital marketing space. 🔑 Key highlights of Katie’s journey: Transforming the franchise model: By introducing cutting-edge digital marketing strategies and restructuring franchisee support. Championing creativity: Katie has shown that franchises can be both structured and flexible in the digital era. Empowering franchise partners: Through innovative solutions, Katie has empowered her partners to thrive in an ever-evolving market. This recognition by the GBEA not only celebrates Katie’s success but also underscores the growing potential of franchises to innovate and succeed in today’s digital landscape. As Katie Bullon continues to push boundaries in franchising, we invite you to join us at The International Franchise Show in 2025, where activ Marketing and other industry leaders will showcase how franchising can drive growth in an increasingly digital-first world. 📈 Be inspired by Katie’s journey and explore how the right tools and strategies can shape the future of your business! #Franchising #Innovation #DigitalMarketing #CreativeEntrepreneur #FranchiseSuccess #InternationalFranchiseShow2025 #GBEA2024 #Entrepreneurship #BusinessGrowth

Throwback to the The International Franchise Show event in London, exhibiting at the Andrew Walters / Kildling Children's Pavilion with Swimtime UK where Adam Lovelock 🥥 and I caught up for a chat. https://lnkd.in/egkXwSNT

Already looking forward to this one, it's going to be HUGE show for More Than Loft Ladders, you won't be able to miss us 👀

2 exciting new openings locally! In spite of all the negativity in the media, some businesses are growing and thriving and I think it’s important to shout about these to preserve balance. 2 such businesses continue to expand and have made openings in Reading this week. The Massage Company opened their Reading site on Wednesday this week. I found about this possible site at The The International Franchise Show earlier this year and have been looking forward to this for some time. Congratulations Elliot Walker Walker and team for your continued growth and best wishes to the new franchisees. I’ve already purchased my first massage! Buzz Gym have now opened in Reading East. It’s a great site, full of amazing equipment and an impressive functional space. I got my first workout there today and managed to bump into the main man Adam Stowell Buzz Gym whilst there. Considering it looked like a building site a few weeks ago, the whole team had done an incredible job to turn it round and get open so quickly. Congratulations to Adam, Andy Stowell , Peter Stowell FCIB , Touria (Tee) Koudoua and the whole team. The gym is easily accessible from Wokingham, Winnersh, Earley, Woodley or East Reading so would highly recommend getting down to try it out as this does represent exceptional value! It’s been a very long week so really looking forward to blowing off some steam at the National Fitness awards this evening. Good luck to all the nominees. Who’s in Leicester tonight?

What makes a compelling #BrandActivation? ⚡️ A successful franchise brand activation is intentional, unique, and leaves a lasting impression. Here’s what we’ve learned from standout brands at The Franchise Show that have mastered live event activations: 🔹 Shell Shell impressed attendees by showcasing their franchise opportunities with a spacious, inviting booth. Their layout included plenty of open space for networking, comfortable seating, and a design that stayed true to their refreshed logo and vibrant colors. This approach proved that simplicity can shine—sometimes, the best setups let visitors feel at ease while engaging with your team. Lesson? A striking booth is great, but it’s your people who create the magic. 🔹 Pan-n-Ice Pan-n-Ice turned heads with their bright pink and blue branding, creating a bold and exciting atmosphere. What really set them apart was their live product demonstrations, which drew attendees in and kept them engaged. The combination of vibrant visuals and an interactive experience showcased the power of using your product to connect with your audience! 🔹 easyJet easyStorage easyJet easyStorage stood out with its focused, minimalist approach to branding. By committing to a single bold color—something they’re well known for—they created a clean and memorable presence. This shows that keeping your design simple and impactful can make a lasting impression. Lesson? Consistency and clarity can be just as powerful as complexity. What elements catch your attention at business events? Let us know 👇🏼 #FranchiseOpportunities #Entrepreneurship #BusinessGrowth #GlobalFranchises #FranchiseShow #FranchiseSuccess

The International Franchise Show is just 4 months away — your chance to explore and evaluate the top franchise opportunities from around the globe. 🌎 When you invest in a franchise it gives a prime opportunity to skip the risks that come with a small business and tap into a business model that is: - Strategically branded - Pre-planned for success - Tried, tested, and refined From food and fitness to tech, there are countless opportunities to suit your goals and interests. Don’t miss out on this chance to take your entrepreneurial journey to the next level, tickets are free, grab them here: https://lnkd.in/eJshbz9X #FranchiseOpportunities #Entrepreneurship #BusinessGrowth #GlobalFranchises #FranchiseShow #FranchiseSuccess

New Article: Cultural Considerations in International Franchising: Lessons from the World’s Leading Brands 🗺️ ✨ Expanding your franchise internationally? In our latest article, we dive into how global brands successfully navigate cultural differences to thrive in new markets. Ready to learn how cultural considerations can make or break your international franchise success? Read the full article below 👇 #Franchising #GlobalBusiness #CulturalAdaptation #InternationalExpansion #BusinessStrategy 4o mini

The International Franchise Show Returns to ExCeL London on April 11th & 12th, 2025! 🌟 Join thousands of entrepreneurs and business owners at this must-attend event, where you'll discover over 250 exhibitors, 60 insightful seminars, 1-2-1 expert advice, interactive features, and much more! This is the UK’s premier event for connecting with the largest range of franchise brands, giving you the knowledge and tools you need to start your franchise journey. This year, we’re expanding our global reach, bringing even more British and international franchises together under one roof. Our focus is on strengthening international partnerships and creating the largest and most exciting franchise event the UK has ever seen. Secure your FREE ticket now via the event below! 👇 🧡 #Franchise #IFS25 #InternationalFranchiseShow #IF2025 #FranchiseShow #StartaFranchise

🎙️✨Podcast Feature: The Franchise Marketing Show Our Event Director, Simon Chicken shared the remarkable journey of our event on The Franchise Marketing Show Podcast. From its early days as a simple showcase of ideas to becoming the ultimate one-stop shop for finding your dream franchise, the transformation has been extraordinary. No matter which sector you’re exploring—be it healthcare, food & drink, or beyond—we bring together some of the best franchise opportunities out there. ✨ The countdown is on! In just 4 months, on 11th & 12th April 2025, hundreds of top international brands will be ready to connect with you. 📍 Excel London Secure your FREE ticket now via the link: https://lnkd.in/ec_sCMnG #Franchise #ifs25 #InternationalFranchiseShow #IF2025 #FranchiseShow #StartaFranchise

Throwback to the The International Franchise Show event in London, exhibiting at the Andrew Walters / Kildling Children's Pavilion with Swimtime UK where Adam Lovelock 🥥 and I caught up for a chat. https://lnkd.in/egkXwSNT