Squirrels & Bears

Social media is no longer just a marketing channel—it’s where brands connect, engage, and grow. But with constantly changing algorithms and emerging trends, keeping up can be a challenge. As the year comes to a close, we’re looking ahead to the opportunities and challenges that 2025 will bring. To help you prepare, we’re excited to share our free ebook, "Social Media Playbook: The 2025 Guide to Algorithms, Trends, and Strategies. In this guide, you’ll find: • A breakdown of how to master platform algorithms for maximum impact. • The top five trends that will define social media in 2025. • Strategies to grow your brand and engage audiences in a fast-changing digital world. Let’s make 2025 your most successful year yet. Download your copy today: https://loom.ly/mCTpPOI #SocialMediaStrategy #ebook #SocialMediaGuide #SocialMediaEbook

Is your private equity firm’s marketing strategy on track? Much like running a marathon, staying ahead requires focus, consistency, and the right approach. At Squirrels & Bears, we specialise in tailored marketing solutions that help private equity firms enhance their digital presence and showcase portfolio achievements. Whether it’s refining your brand or crafting compelling narratives, we’re here to help you maintain momentum and achieve your goals. Ready to take your marketing to the next level? Visit www.squirrelsandbears.com to learn more. #PrivateEquity #PRAgency #MarketingAgency

Two of the most powerful tools at a leader’s disposal for building real accountability within their teams and organisations are feedback and follow-through. 🟢 Feedback ensures clarity. It’s the mechanism that aligns expectations, acknowledges progress, and identifies areas for growth. Done right, it’s not a one-way critique but a dialogue that strengthens trust and mutual respect. 🟢 Follow-through transforms words into action. It’s your commitment to ensuring that promises are kept, priorities are maintained, and accountability isn’t just talked about but lived. Together, feedback and follow-through create a framework for accountability that’s both practical and empowering. They signal to teams that leadership isn’t about control - it’s about consistency, collaboration, and shared success. Read more in the latest Acumen Development Consultants blog here: https://lnkd.in/dYHAPP9Q #acountability #feedback #followthrough

We’re excited to share that our pro-bono campaign collaboration with Coram has been featured in the Top 10 Charity Christmas Appeal Films for 2024 on UKFundraising.co.uk! The campaign highlights the immense challenges faced by nearly 12,000 young people transitioning out of the care system this year. By sharing authentic care leaver stories through powerful video content, OOH messaging (thanks to JCDecaux), and social media activations, we’re amplifying the voices of those who are often unheard. If this cause resonates with you, please consider supporting Coram’s Christmas Appeal here: https://loom.ly/dThrkUY. Read the full article here: https://loom.ly/dGdlbOs #ChristmasCampaign #SocialValue #Charity

Thrilled to see the Coram Care Leavers campaign included in Fundraising UK Ltd's top '10 charity Christmas appeal films for 2024' list. Such a lovely recognition for our Squirrels & Bears team and kudos to Karina and Matt for helping to shine a light on the contrasts between a care leaver’s reality and a regular 18-year-old’s experience. While turning 18 is typically a time of excitement and opportunity, for many care leavers, it marks the beginning of a challenging journey into adulthood without adequate support. More than one in ten care leavers aged 18 to 20 experience homelessness in the UK and thousands lose access to stable housing, education and financial assistance. Through helplines, advocacy, and housing support, Coram tries to provide care leavers with the tools and assistance they need to build secure and fulfilling lives. If this is a cause that resonates with you, please have a look at the Coram website and donate funds to help care leavers create a future they can count on: https://lnkd.in/enHrdk7J #CareLeavers #ChristmasAppeal #Charity

We’re excited to share that our client, 4C Associates, has been featured in Food Manufacture with the insightful article, “5 Strategies For Retailers And Manufacturers To Maximise Profits Over The Festive Period". Peter Hatfield, Director at 4C Associates, outlines expert strategies to help businesses turn the challenges of the holiday season—like intense consumer demand and supply chain pressures—into opportunities for long-term growth. From adopting a capacity-constrained approach to boosting operational efficiency, Peter’s advice is a must-read for retail and manufacturing leaders looking to make this holiday season a success. Read the full article here: https://loom.ly/B9HAkuE #Retail #Consumer #PRAgency #MarketingAgency

Great insights on the Single Customer View from Caroline 💡

Struggling to get journalists and editors to write about your business? You’re not alone. Breaking through the noise requires more than just sending a press release—it’s about strategy, timing, and building genuine connections. Many businesses miss out on media opportunities because of common mistakes like poor timing, overwhelming journalists with too much information, or sending pitches that are off-topic or too generic. These small missteps can make the difference between being ignored and getting noticed. With the right approach, your story can resonate with the right audience at the right time. Would you like to take your PR efforts to the next level? Let’s talk about how we can help your business get the media coverage it deserves. Visit our website to book a free PR call: https://loom.ly/kiiwiPs #PublicRelations #MediaStrategy #PRTips #PRAgency #MarketingAgency

Holiday campaigns are like Christmas lights—without the proper setup, they can blow up in your face. Launching a marketing campaign without a solid strategy is risky. You might light up for a moment, but the real magic happens when you’ve aligned your efforts with clear goals. This holiday season, let’s focus on strategy first. The results? A campaign that shines bright without the fireworks. #MarketingStrategy #HolidayCampaigns #PRandMarketing #PRAgency #MarketingAgency

Securing great press coverage is an achievement worth celebrating, but the true value lies in what comes next. Strategic amplification, thoughtful integration, and creative repurposing can turn a moment in the spotlight into a lasting force for growth. From building trust with your audience to empowering sales teams, leveraging media mentions effectively can drive meaningful, measurable results. Discover how to maximise the impact of your press coverage with actionable strategies in our latest blog: https://loom.ly/Xq3c4v0 Looking for support to get the most from your media coverage? We can help. #MarketingStrategy #PublicRelations #PRAgency #PressCoverage