Savanta

Within the financial services sector, high street banks have significantly increased their Brand Love scores.   Nationwide jumps an impressive nine places in our league table this year, pushing the bank to 6th place overall. We also saw NatWest rise 8 place, Barclays UK rise 4, and Lloyds Banking Group +3.    Impressive scores all round, but what's driving love for this category? Read the full article here: https://lnkd.in/euHjd6hX

We recently conducted a poll for Healthwatch England to explore the public’s understanding of NHS dentistry. The results reveal significant gaps in awareness: A staggering 68% of the public mistakenly believe they are entitled to register with an NHS dentist in the same way they would with an NHS GP. Additionally, 1 in 5 people reported challenges in accessing clear information about NHS dental fees. These findings highlight the urgent need for clearer, more accessible communication from the NHS on this matter, particularly around entitlements and cost. Read Healthwatch's recommendations to the Government and NHS here: https://lnkd.in/emPWs_uy Or, if you'd like to view the full report, including all the findings, you can do so here: https://lnkd.in/eDhHx9mq

GAIL's continues to gain ground, with an impressive 20% increase in Brand Love since last year.    The bakery has struck a chord with UK consumers, who are increasingly associating the brand with 'premium', 'treat', and 'guilty pleasure' (BrandVue, 2024)   This article dives into the UK's most loved coffee shops & cafes, looking at the power of loyalty schemes, Starbucks' performance, and techniques to unlock new revenue streams.   Read the full article here: https://lnkd.in/eGRKbzp5

📈 GB Business Confidence Rises in Q3 2024 📈   Our latest MarketVue Business Confidence Index shows a positive shift in GB business sentiment, with the index rising from 38 in Q2 to 42 this quarter. Key highlights:   - Growth: Small businesses and start-ups see confidence boosts. - Regional Leaders: London and Southeast regions now lead with +6 point increases. - Top Sectors: Education and Business Services show the largest confidence gains.   Explore the full article for insights on the latest trends shaping UK business confidence.   Read more here 👉 https://lnkd.in/eEcVYAxz   #BusinessConfidence #Savanta #UKBusiness

🚀 Boost your B2B brand tracking with Byron Sharp’s Think, Feel, Act theory! Want to be top-of-mind for decision-makers? Build emotional connections and turn interest into action? With 53% of UK businesses increasing marketing budgets, now’s the time to refine your strategy. Learn more about how Savanta’s insights can help your brand stand out: https://lnkd.in/eh-vGjnu #Savanta #B2BMarketing #BrandTracking #MarketingInsights #BusinessStrategy

🌿 In this year's Most Loved Financial Services report, Aviva is a notable star. The surge in brand love is driven by its growing reputation as both expert and socially responsible leaders in the finance sector (BrandVue, L3M August) Has its public support for The Wildlife Trusts sown further seeds of trust and admiration among environmentally conscious consumers? Check out the full article here: https://lnkd.in/ewFBAS-r #Savanta #BrandVue #BrandLove #Insurance #FinancialServices

The public house is as British as it gets, so it’s not surprising that so many of the UK’s most loved eating out brands are in the pub & bar category.   With Toby Carvery and J D Wetherspoon stealing diners’ hearts, brands like Miller & Carter and The Alchemist struggle to maintain their premium appeal.   Find out what else sets apart the most loved eating out brands in our latest article: https://lnkd.in/ejUWYySY

Savanta’s Spooky Soiree 👻 Our Charities & Volunteering Committee teamed up with our Social Committee to lay on a fun-filled Halloween fundraiser in support of The Listening Place 🧡 There were freshly made pizzas, cocktails, a raffle, and some classic Halloween games for Savanteers to enjoy throughout the night, and show their competitive side. This was our first year hosting the Halloween fundraiser and it went down a storm – everyone had a great time and we fundraised just over £800 for our Charity of the Year whilst we were at it! Thanks to all of our colleagues who came along, and congratulations to our raffle winners! 🏆 #Savanta #LifeatSavanta #SpooySoiree

Gen Z is rethinking alcohol.. and you're invited to find out why in our upcoming webinar:   ↠ Bottoms up & budgeting: what drives Gen Z’s alcoholic consumption?   Join Josephine Hansom & Louis Devane-Waters as they explore the latest data on Gen Z’s spending habits, economic outlook, and evolving approach to alcohol – helping you understand what Gen Z really want from drink brands.    Tuesday, 12 November | 10:00 GMT | Register here: https://shorturl.at/kSEg4

McDonald's vs. KFC UK & Ireland - who's loved more?   We asked 96,000 consumers for their thoughts on hundreds of eateries in the UK, then ranked them according to how loved they are.    Get the top 100 (+ expert analysis) here: https://lnkd.in/emwGyPVE