Platform Six

Google’s New Brand Customisation for Performance Max Campaigns! 🎨 Google now allows advertisers to customise brand elements like logos, colours, and fonts in Performance Max campaigns. This new feature, rolling out across accounts, helps businesses maintain consistent branding across Google’s ad placements, including YouTube and display. 👉 Why it matters: Advertisers gain greater control over brand identity in ads, improving both performance and brand consistency. Keep an eye on how this affects your campaigns' reach and engagement! #DigitalMarketing #PerformanceMax #Branding #GoogleAds #AdCampaign

🚀 Google Tests New AI Tool for Big Advertisers 🚀 Google's latest Search Bidding Exploration tool is stirring up conversation in the ad world! This AI-powered tool, now in beta, aims to uncover low-traffic yet valuable search queries. It’s designed for advertisers using tROAS bidding and broad match keywords in campaigns with unlimited budgets. The tool adjusts targets and broadens keyword matches to help larger advertisers expand reach beyond traditionally high-performing terms. But, there’s a catch: this tool currently only suits campaigns without budget constraints, so limited-budget advertisers won’t see this feature—at least for now. Will it deliver game-changing insights? We’ll be watching how it performs and whether Google eventually opens this up to a broader audience. 🔍

Video is king when it comes to engagement. We help clients reach their audience with YouTube Ads that capture attention and drive action. Find out how YouTube Ads can work for your business: https://lnkd.in/e_K2EkSK. #YouTubeAds #DigitalEngagement #PlatformSix

🎃 Trick or Treat? Don’t let your recruitment process be a nightmare! 👻 At Platform Six, we’re here to take the fright out of hiring. With targeted advertising, we help businesses reach the right candidates and save big on recruiter fees. No tricks, just results! Ready to turn your recruitment process into a treat? Check out our recruitment success stories at https://lnkd.in/eU_uUYYN #HappyHalloween #RecruitmentAdvertising #PlatformSix #SaveOnFees

Paid Search isn’t just about visibility, it’s about driving real results. Learn how our strategies for Paid Search and Shopping can increase your traffic and conversions: https://lnkd.in/ez4EutjK. #PaidSearch #GoogleAds #PlatformSix #ECommerceMarketing #Conversions

Did you know we can save your business up to 90% on recruitment costs? Our digital ad strategies are a cost-effective way to fill vacancies quickly. Find out more: https://lnkd.in/eAbN5hyQ. #RecruitmentSavings #DigitalRecruitment #PlatformSix #BusinessEfficiency #CostSavings

Programmatic advertising offers precision targeting and optimised ad spend. Find out how our programmatic strategies can connect your business with the right audience: https://lnkd.in/ezUmFSqX. #ProgrammaticAds #PrecisionMarketing #Targeting #DigitalMarketing #PlatformSix

Looking to engage your audience through video content? With YouTube ads, we help you reach viewers at the right moment. Check out how we can support your YouTube ad strategy: https://lnkd.in/ePP68xKU. #YouTubeAds #VideoMarketing #DigitalAdvertising #PlatformSix #VideoStrategy

Dear anyone who works at WHOOP Can you please look at the frequency caps on your YouTube and META placements. I am not exaggerating when I say I see your adverts around 10 times a day... every day... I can’t help but feel personally attacked, It’s borderline torture... Our DM's our open if you need any help. #whoop #digitalmarketing #Youtube #META #fitness

Tired of paying high recruitment fees? Our tailored recruitment advertising strategies help you attract top talent while cutting costs. Learn how we’re revolutionising the recruitment process: https://lnkd.in/eAbN5hyQ. #RecruitmentMarketing #CostEfficientRecruitment #DigitalRecruitment #PlatformSix #BusinessGrowth