Odyssiant

Odyssiant

Software Development

Alton, Hants 103 followers

Odyssiant is a buyer journey management platform that progresses your customers through their buying journey.

About us

Odyssiant is a powerful platform that combines buyer journey mapping with content intelligence to deliver high-quality, conversion-ready leads. By identifying the Marketing Qualified Opportunities (MQOs) from the Marketing Qualified Leads (MQLs), Odyssiant enables marketing teams to hand over leads to the sales function that are most likely to convert. The platform reveals buyer readiness, ensuring that marketing and sales teams can align their efforts effectively to qualify and convert the most engaged leads, boosting overall impact on revenue. Benefits Enhanced Lead Qualification: Uses journey scoring to assess buyer intent and readiness, ensuring only high-quality, conversion-ready leads are passed to sales teams. Personalised Journey Mapping: Tailors each buyer journey, aligning content precisely with the needs and readiness of prospects at every stage. Increased Sales Impact: Empowers teams with insights that strategically drive higher engagement, improving the rate of lead conversion and revenue outcomes. Integrated Content Intelligence: Goes beyond standard metrics to provide actionable insights, enabling content strategies that directly support qualification goals.

Industry
Software Development
Company size
2-10 employees
Headquarters
Alton, Hants
Type
Privately Held
Founded
2013
Specialties
Marketing Software, Content Marketing, Audience Journey Planning, Content Strategy, Content workflow, Content Analytics, and ai

Products

Locations

Employees at Odyssiant

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