MeasureMinds Group

🧐 𝗜𝘀 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲'𝘀 𝗯𝗼𝘂𝗻𝗰𝗲 𝗿𝗮𝘁𝗲 𝗵𝗶𝗴𝗵𝗲𝗿 𝘁𝗵𝗮𝗻 𝘆𝗼𝘂'𝗱 𝗹𝗶𝗸𝗲? A high bounce rate can be a frustrating challenge for website owners and digital marketers. 𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝗮 𝗳𝗲𝘄 𝗸𝗲𝘆 𝗿𝗲𝗮𝘀𝗼𝗻𝘀: 💡 Slow-loading pages drive users away. 💡 Poor mobile experience frustrates mobile users. 💡 Deceptive meta tags set false expectations. 💡 Intrusive ads or pop-ups overwhelm visitors. 💡 Technical errors like 404s lead to immediate exits. 💡 Unoptimised content fails to engage users. ✅ 𝗣𝗿𝗼 𝘁𝗶𝗽: Not all bounce rates are bad—some pages are meant for quick actions! 📖 𝗪𝗮𝗻𝘁 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲? Check out our article on the 12 common reasons for high bounce rates. 🔗 Article link in the comments! 👇

𝗛𝗼𝘄 𝗱𝗼 𝘆𝗼𝘂 𝗺𝗲𝗮𝘀𝘂𝗿𝗲 𝗽𝘂𝗿𝗰𝗵𝗮𝘀𝗲 𝗶𝗻𝘁𝗲𝗻𝘁 𝗶𝗻 𝘁𝗵𝗲 𝗵𝗼𝗹𝗶𝗱𝗮𝘆 𝘀𝗲𝗮𝘀𝗼𝗻? Alex Cruz, CEO of PenPath, shared powerful strategies for tracking and leveraging purchase intent this holiday season. He covered: 💡 How to measure Purchase Intent for higher ROAS 💡 Setting up tracking to ensure accuracy 💡 Key differences between eCommerce analytics and GA4 💡 Real-life use cases to boost conversion rates If you missed it, don't worry! The 𝗿𝗲𝗰𝗼𝗿𝗱𝗶𝗻𝗴 𝗶𝘀 𝗻𝗼𝘄 𝗮𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲 𝗼𝗻 𝗼𝘂𝗿 𝗬𝗼𝘂𝗧𝘂𝗯𝗲 𝗰𝗵𝗮𝗻𝗻𝗲𝗹, and the 𝗳𝘂𝗹𝗹 𝘄𝗿𝗶𝘁𝗲-𝘂𝗽 𝗶𝘀 𝗹𝗶𝘃𝗲 𝗼𝗻 𝗼𝘂𝗿 𝗯𝗹𝗼𝗴. 📖 𝗥𝗲𝗮𝗱 𝘁𝗵𝗲 𝘄𝗿𝗶𝘁𝗲-𝘂𝗽: https://lnkd.in/gTTHSdYr 📹 𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗿𝗲𝗰𝗼𝗿𝗱𝗶𝗻𝗴: https://lnkd.in/gUr2CwkG   💬 What's your biggest challenge with measuring purchase intent this holiday season? Let's discuss below! 👇

🤔 Can on-page SEO still boost organic traffic? There are countless things you could do in the name of on-page SEO, but putting effort into the right factors can go a long way. 𝗛𝗲𝗿𝗲'𝘀 𝗵𝗼𝘄 𝗼𝗻-𝗽𝗮𝗴𝗲 𝗦𝗘𝗢 𝗰𝗮𝗻 𝗺𝗮𝗸𝗲 𝗮 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝗰𝗲: 💡 Ensure search engines understand your content better for improved visibility. 💡 Enhance the user experience by creating a well-structured site that users love to browse. 💡 Boost ranking potential by focusing on key elements like meta tags, content quality, and internal linking. That's why we've put together a tried & tested On-Page SEO Checklist to help you get the best results.. 💬 Find the article link in the comments to explore more! ♻️ If you found this helpful, please repost and share it with your network!

𝗔𝗿𝗲 𝘆𝗼𝘂𝗿 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝗹 𝗹𝗶𝗻𝗸𝘀 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗵𝗲𝗹𝗽𝗶𝗻𝗴 𝘂𝘀𝗲𝗿𝘀? Internal linking is one of those things SEOs know they should do, but often it's done without much strategy. It's easy to fall into habits that 𝗺𝗮𝗸𝗲 𝘀𝗲𝗻𝘀𝗲 𝗮𝘁 𝗳𝗶𝗿𝘀𝘁 𝗴𝗹𝗮𝗻𝗰𝗲: ➤ Repeating the same anchor text over and over. ➤ Adding as many links as possible to boost coverage. ➤ Linking anything that seems relevant. Internal linking can make or break the user experience. It can also decide how Google sees your site's structure. So 𝗰𝗵𝗲𝗰𝗸 𝗼𝘂𝘁 𝘁𝗵𝗲𝘀𝗲 𝟭𝟱 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 that could be limiting your internal linking effectiveness and what to do instead... Which of these internal linking practices do you use? What else would you add to this list? Enjoy this? ♻️ 𝗥𝗲𝗽𝗼𝘀𝘁 it to your network and follow @MeasureMinds Group for more!

𝗧𝗵𝗶𝗻𝗸 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺 𝗚𝗧𝗠 𝗰𝗹𝗶𝗲𝗻𝘁 𝘁𝗲𝗺𝗽𝗹𝗮𝘁𝗲𝘀 𝗶𝘀 𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱? Think again! 💡 At 𝗚𝗧𝗠𝟰𝘄𝗮𝗿𝗱, 📊 Markus Baersch explained how to build custom GTM client templates quickly and why they’re so effective for: ➤ Transforming incoming requests into powerful event models. ➤ Enhancing data privacy and accuracy in server-side tracking. ➤ Running robust tracking without relying solely on GA4 clients. Missed his session? Watch it on YouTube or read the blog write-up now! 📰 𝗥𝗲𝗮𝗱 𝘁𝗵𝗲 𝗯𝗹𝗼𝗴: https://lnkd.in/g9PFNXfY  📹 𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗿𝗲𝗰𝗼𝗿𝗱𝗶𝗻𝗴: https://lnkd.in/gsuvprqk 💬 What challenges have you faced with server-side GTM? Let’s discuss in the comments! 👇 #googletagmanager #gtm #digitalanalytics #webanalytics

𝗖𝗼𝘂𝗹𝗱𝗻’𝘁 𝗮𝘁𝘁𝗲𝗻𝗱 𝗚𝗧𝗠𝟰𝘄𝗮𝗿𝗱 𝗹𝗶𝘃𝗲? In her 𝗚𝗧𝗠𝟰𝘄𝗮𝗿𝗱 session, Mayra V. explored powerful ways to use GTM templates for privacy, performance, and scalability: 💡 Improving privacy by stripping PII from page URLs. 💡 Optimising performance with Core Web Vitals monitoring. 💡 Achieving scalability through HTML5 data attributes. For your convenience, we've consolidated her session into an article and published the recording on our YouTube channel. 📰 𝗥𝗲𝗮𝗱 𝘁𝗵𝗲 𝗯𝗹𝗼𝗴: https://lnkd.in/gv3jjQT3 ▶️ 𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗿𝗲𝗰𝗼𝗿𝗱𝗶𝗻𝗴: https://lnkd.in/gjqD5Th9 💬 How do you leverage GTM templates? Share your ideas in the comments! 👇 #gtm #googletagmanager #digitalanalytics #webanalytics

⏰ 𝗧𝗵𝗲 𝗰𝗼𝘂𝗻𝘁𝗱𝗼𝘄𝗻 𝗶𝘀 𝗮𝗹𝗺𝗼𝘀𝘁 𝗼𝘃𝗲𝗿! In just 60 minutes, Alex Cruz, CEO of PenPath, will share powerful insights on mastering purchase intent this holiday season. 𝗧𝗵𝗶𝘀 𝘀𝗲𝘀𝘀𝗶𝗼𝗻 𝘄𝗶𝗹𝗹 𝗰𝗼𝘃𝗲𝗿: 💡 How to effectively measure Purchase Intent and leverage it for higher ROAS 💡 Setting up tracking correctly 💡 Differences between eCommerce analytics and GA4 💡 Real use cases for better conversion rates 💡 Interactive Q&A with Alex Cruz 📝 𝗦𝗲𝗰𝘂𝗿𝗲 𝘆𝗼𝘂𝗿 𝘀𝗲𝗮𝘁:  https://lnkd.in/gs6rYZx3 📥 [Read our LinkedIn newsletter for more details and join us now!] 📥 #googleanalytics #ga4 #ecommerce #digitalmarketing #cro

Prepare your #DigitalAnalytics implementation for #BlackFriday by attending our free webinar. Alex Cruz from PenPath will be going through the following: - Dive into the fundamentals and relationships between (Purchase Intent) PI and ROAS. - Learn best practices for accurate PI tracking setup. - Understand differences in tracking PI across #eCommerce platforms and GA4. - Explore PI applications tailored by product type and pricing. - Get answers to your specific questions on PI and tracking methods. If you’re an ecommerce business, this is a must-attend to prepare yourself for Black Friday. You’ll find: 🔵 Actionable Checklists 🔵 Insights on Metrics 🔵 Funnel Optimization Strategies Finally, we will be announcing our GTM template competition. The winner gets £1,000 so stay tuned for details!

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗹𝗲𝘃𝗲𝗿𝗮𝗴𝗶𝗻𝗴 𝗚𝗧𝗠 𝘁𝗼 𝗶𝘁𝘀 𝗳𝘂𝗹𝗹𝗲𝘀𝘁 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹?🤔 Matteo Zambon, Founder of Tag Manager Italia, joined GTM4ward to share his experience with GTM Templates. In his session, he broke down: ➡️ The journey of GTM templates: from creation to improving GTM efficiency. ➡️ Why publishing a GTM template is a big opportunity for your brand and growth. ➡️ Improvements the GTM Community Template Gallery needs to enhance user experience. If you missed his live talk at 𝗚𝗧𝗠𝟰𝘄𝗮𝗿𝗱, we've got you covered! 📰 Read the write-up: https://lnkd.in/gPxR9hbq ▶️ Watch the recording: https://lnkd.in/g53Vce32 Have you explored the GTM Community Template Gallery? What features do you think are still missing? Drop your thoughts below 👇 (Repost for others ♻️) #gtm #webanalytics #digitalanalytics

How can you measure purchase intent during the busiest shopping season? Alex Cruz, CEO of PenPath, will show you how in our upcoming webinar on 12th November. 𝗛𝗲'𝗹𝗹 𝗰𝗼𝘃𝗲𝗿: 💡 Understanding purchase intent and ROAS 💡 Setting up PI tracking correctly 💡 Platform differences: eCommerce vs. GA4 💡 PI use cases: vary by product type and price point 💡 Q&A/Interactive session 𝗔𝘁𝘁𝗲𝗻𝗱𝗲𝗲𝘀 𝘄𝗶𝗹𝗹 𝗹𝗲𝗮𝘃𝗲 𝘄𝗶𝘁𝗵: ↪ Actionable checklists ↪ Insights on key metrics ↪ Clarity on optimising their funnels for the holiday season. We'll also be announcing the winners of our 𝗞𝗹𝗮𝘃𝗶𝘆𝗼 𝗚𝗧𝗠 𝘁𝗲𝗺𝗽𝗹𝗮𝘁𝗲 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻! Join us to set your campaigns up for success this holiday season. 📝 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗵𝗲𝗿𝗲: https://lnkd.in/gs6rYZx3