Ingredient Communications

Everyone is talking about AI in the food industry, so we commissioned SurveyGoo to conduct a survey and ask consumers what they think about it. It generated some fascinating findings! We've published a press release that goes into more detail about what they told us (link below), and what this means for the food and beverage industry. As always, we would love to hear your thoughts on this topic! #AI #ArtificialIntelligence https://lnkd.in/d8sp-sVi Image credit: Omurali Toichiev/Shutterstock

At some point in the future, we’ll all stop talking about the potential of artificial intelligence (AI). It will eventually become an established and intrinsic part of our lives.   But we’re not there yet.   For now, AI is a novelty. Probably for a few more years at least, it will evolve in ways and at speeds that continue to amaze us – and frighten us.    AI certainly has the capacity to be a positive development. But at this stage of its journey, it's not unreasonable to feel apprehensive about the uses to which it might be put.     At Ingredient Communications, we’re excited about the opportunities AI brings, particularly in enhancing research and content creation. But we also believe in using it responsibly.   That’s why we’ve developed 10 principles to guide our AI usage – ensuring it’s transparent, safe and ethical.   Find out more in our new blog post on AI principles – link in comments below ⬇️     (Image credit: Mike_shots/Shutterstock)   #AI #PR #Marketing #B2B #Ingredients #IngredientCommunications

It's now less than three months until the start of Food Ingredients Europe 2024. Do you have PR plans in place? If not, don't worry – we're here to help. Visit https://lnkd.in/dBw2Jprb

It's now less than three months until the start of Food Ingredients Europe 2024. Do you have PR plans in place? If not, don't worry – we're here to help. Visit https://lnkd.in/dBw2Jprb

It's less than three months until the start of Vitafoods Europe. Do you have PR plans in place? If not, don't worry – we're here to help. Visit https://lnkd.in/dWZk4Q_P

Every year we run a consumer research project in collaboration with SurveyGoo. Our most recent survey focused on attitudes towards vegetarian and vegan products. We're now giving away the complete findings from the survey as a free download. Simply head over to our website using this link and follow the instructions: https://lnkd.in/dtHcwuA

Satisfaction levels among vegetarians have fallen sharply in the past five years, according to research we conducted with SurveyGoo. What could be behind this trend? We'd love to hear your thoughts in the comments below 👇 #veganuary #plantbased #vegan #vegetarian

Our consumer research, conducted in partnership with SurveyGoo, shows a big gap between satisfaction levels among vegans and vegetarians. Would love to hear people's views on this. #veganuary #vegan #vegetarian #plantbased