Immerzo

🤔 What if the next big game trend isn't just a mechanic, but a meme? As gaming platforms like Roblox and Fortnite continue to thrive, the fusion of meme culture and gaming is becoming a game-changer! With the Own the Doge meme joining Roblox, we're witnessing how memes can transform into powerful intellectual property (IP) that captivates audiences. Here are some key trends fueling this movement: 🚀 Meme campaigns can achieve click-through rates (CTR) of up to 19%, compared to just 6% for traditional marketing methods, making memes a highly effective strategy. 💌 55% of individuals aged 13-35 share memes weekly, and 30% do so daily, highlighting how integral memes are to online communication and social interaction. 🛒 More than 60% of consumers are more likely to make a purchase from brands that incorporate memes into their marketing, demonstrating the direct impact of meme culture on buying behavior. 🚀 Meme culture is a launchpad for new creators, with many gaining visibility and fame through viral content in popular games. 💖 The rise of memes like Own the Doge emphasizes gaming communities uniting for charitable causes, blending fun with philanthropy. As we explore the potential of leveraging memes as IP in gaming, we want to hear from you! 👉 Which meme or pop culture trend do you think could be the next big thing to gamify? Let’s brainstorm! #Gaming #Memes #Roblox #Fortnite #UGC #Innovation #Marketing

🚀 Is Roblox the next opportunity for Brands, IP Owners, and Agencies? Exclusive Offer: Free Consultation for Brands, IP Owners, and Agencies We're unlocking exclusive insights from analysing over 50 Roblox games—both triumphs and lessons learned—to help bring your vision to life with proven strategies. In this FREE consultation, you'll receive: 🔍 In-Depth Research Analysis - Discover the key factors behind successful Roblox games. 📄 Customised Creative Brief - Tailored game concepts and growth strategies aligned with your brand. 🎮 Why Roblox? With millions of daily players, Roblox offers limitless potential for brand engagement. Immerzo is here to help you tap into this vibrant community. How to Claim It:  1️⃣ Like and Comment  “Roblox” in this post to receive a free sample of our research.  2️⃣ DM Us to secure one of the spots available! 🎉 Ready to Level Up? Drop your details below or message us directly. Let's explore what your brand can achieve on Roblox! #Roblox #GamingIndustry #BrandEngagement #freeresearch Immerzo

💸 Why Are Players Spending Billions on Roblox & Fortnite? 💥 In-game purchases have transformed the gaming economy, with players spending an astonishing $68 billion in 2023. From cosmetic skins to exclusive upgrades, these purchases are reshaping how players engage—and how brands connect with audiences. How does Roblox’s creator-driven economy compare with Fortnite’s high-stakes limited-time exclusives? And what does this mean for brands eager to make an impact in these digital worlds? Dive into the numbers and psychology driving these spending trends. 🕹️💰 🔗 Read the full article for insights on the future of in-game purchases! https://lnkd.in/epb9gXu2 #GamingEconomy #InGamePurchases #Immerzo #Roblox #Fortnite #DigitalRevenue

🚨 Attention Marketers! 🚨 If your brand is looking to make an impact on Roblox, mastering integration is crucial. At Immerzo, we’ve analyzed top trends, case studies, and game integrations to bring you our latest blog: Top 5 Strategies for Successful Brand Integration on Roblox. This blog offers practical strategies to help brands build immersive and authentic experiences within Roblox’s growing platform. 👉 Check it out here: https://lnkd.in/ezPnq-Gd Whether you’re just getting started or fine-tuning your approach, these insights will help elevate your brand’s metaverse marketing strategy. What are your thoughts? #Immerzo #MetaverseMarketing #Roblox #BrandIntegration #DigitalMarketing #Marketers #BrandedExperiences #immerzo

🚀 Exciting News! 🚀 Immerzo is LIVE! 🎉 We are proud to announce that our platform is now live! Ready to revolutionize your gaming and creator strategy? We've got you covered. Immerzo streamlines workflow for in-game activations on Roblox and Fortnite while also managing creators and influencers on social media, positioning itself as the all-in-one platform to reach young demographics. Reach and engage your audience where they are: 🎮 90% of Gen Z are gamers  🇺🇸 76% of US youth audiences have bought products promoted by influencers  📺 Live streams are the #1 most-watched type of gaming videos by kids 👉 Want to know more? Book a demo here: https://tally.so/r/3ND8VW #ImmerzoLaunch #GamingMarketing #Metaverse #InfluencerStrategy #BrandImpact #YouthMarketing #GameOn

Why Roblox and Fortnite are so effective to reach young demographics for marketers? Roblox and Fortnite have emerged as powerful platforms for #marketers aiming to engage with young demographics. Here are four compelling statistics that highlight their effectiveness: Massive Active User Base: Roblox boasts 65 million daily active users, while Fortnite has around 236 million monthly active users. These large and engaged #audiences provide marketers with vast reach potential. Young Demographics: A significant portion of users on both #platforms fall within the younger age brackets. For instance, 62% of Fortnite players are between 18-24 years old, while Roblox is particularly popular among children, with 23% of its user base being 9-12 years old. High Engagement Levels: In 2023, Roblox users accumulated over 58 billion hours of playtime, indicating a highly #engaged user base. Fortnite also sees substantial engagement, with users logging millions of hours monthly. Revenue Generation: Both platforms generate significant #revenue through in-game purchases. Fortnite made $4.4 billion in revenue in 2022, and Roblox generated $2.7 billion in 2023. These figures highlight the commercial viability of #marketing within these environments. 📊 At Immerzo, our platform streamlines and facilitates brand activations at scale with Roblox and Fortnite creators, providing robust analytics to measure the impact of each integration. We make it easy for brands to tap into these vibrant digital communities and create memorable experiences, saving time and money. Interested in learning more about how it works? Let’s connect! #Marketing #BrandStrategy #Roblox #Fortnite #DigitalMarketing #YouthEngagement #Immerzo #MetaverseMarketing #GamingMarketing #BrandActivation #MarketingStrategy #Analytics #DigitalCommunities

🚀 Exciting News! 🚀 We’re excited to welcome another popular Roblox creator to the Immerzo platform! 🌟 One of their hit games, Pet Race, is fun, engaging, and highly popular. Check out these impressive stats: 📈 Average Daily Active Users: 21K 📊 Monthly Players: Over 600K Gender Breakdown: Female: 10.1% Male: 78.4% Unspecified: 11.5% Age Groups: <9: 30.1% 9-12: 19.4% 13-17: 14.6% 18+: 35.9% Top Countries: United States: 19.4% Brazil: 7.5% Russian Federation: 6.0% United Kingdom: 5.1% Philippines: 5.0% Indonesia: 3.9% Vietnam: 3.5% Mexico: 3.0% Germany: 2.8% France: 2.5% This game is perfect for #brands in categories like Toys and Games, Educational Products, Apparel and Footwear, Food and Beverages, Technology and Gadgets, Entertainment and Media, Sports and Outdoor Activities, and Local and Regional Brands. With its diverse and predominantly young audience, Pet Race offers fantastic #opportunities for effective in-game branding and advertising. And that's not all—they are also about to release another exciting game! Interested in learning more? Get in touch today! #Immerzo #Roblox #PetRace #InGameBranding #Advertising #Marketing #GamingCommunity

🎮 Want to connect with Gen Z audiences? Meet them where they thrive — in gaming platforms like Fortnite! ❤️ Brands featured in Fortnite see a 55% increase in brand love from dedicated players 🎮 66% of Fortnite gamers engage with branded content in-game 🌟 50% of gamers believe brands shine brighter on Fortnite. At Immerzo, we specialize in streamlining large-scale activations with Roblox and Fortnite creators. Our platform offers robust analytics to measure integration impact, saving brands time and money while creating memorable experiences within vibrant digital communities. Interested in learning more about how it works? Let’s connect! #GamingMarketing #Metaverse #BrandEngagement #Fortnite #Roblox #Immerzo #DigitalMarketing

🚀 Exciting News for Marketers! 3D social platforms like Roblox and Fortnite are transforming the way we engage and convert audiences. 🌟 Immerzo features over 100 talented creators from Roblox and Fortnite, reaching a 70 million players. As we prepare for our official launch, we're excited to offer a free trial for brands looking to target their audience effectively. Connect with us today! 💡 Our case studies showcase remarkable success stories. In one example, a Roblox game with 300,000 monthly players saw 50% engagement with a 3D branded asset, resulting in an impressive 15% conversion rate. 📈 These platforms offer unparalleled opportunities for brands to forge meaningful connections with their audiences. Don't miss out on utilizing these cutting-edge engagement channels. #3DMarketing #Roblox #Fortnite #Engagement #Conversions #FreeTrial #MarketingInnovation

Why Collaborate with Roblox Creators? Higher Conversions Than Ads! Ever wondered why partnering with Roblox creators yields better results than traditional ads? Statistics reveal that branded content created by Roblox creators can achieve conversion rates up to 5x higher  than standard ads. This is because creators bring authenticity and trust, engaging their audience in a way ads can't match. Stay tuned for the upcoming launch of our platform to access a pool of vetted and popular Roblox creators! #MetaverseMarketing #Roblox #InfluencerMarketing #BrandEngagement Immerzo