Golddust Marketing

Golddust Marketing

Advertising Services

Lichfield, England 475 followers

Golddust Marketing: Strategic, Creative and Authentic Marketing Consultancy for Social Care Suppliers.

About us

Golddust Marketing: Strategic, Creative and Authentic Marketing Consultancy for Social Care Suppliers. We know marketing and are passionate about social care. Founded and continue to run Re-engage, Lichfield a charity to tackle social isolation among older people in the region. Are multi-award winning - including being headed up by Support Staffordshire's Voulenteering Support for the Over 65's winner, the SLTC Young Professional of the Year and also the Future Face of Sales, Marketing and Communication for the Greater Birmingham Chamber of Commerce. Have a wealth of board-level experience – UK and internationally - in creating and implementing projects that stand out and deliver. Are members of the Chartered Institute of Marketing. We specialise in supporting Social Care Technology providers and other companies that sell into care homes and home care providers to maximise return on investment for any budget. Often potential clients believe marketing has an element of ‘emperor’s new clothes’ about it. They have previously used an unqualified consultancy that promises marketing shortcuts and quick fixes. The problem is they tend to have a nasty habit of proving to be nothing more than costly detours and worthless dead ends. We don’t blame you for being bewildered. If it’s not thought-through, managed, reported on and continually refocused we agree that clients are rightly underwhelmed by marketing. But that’s not what Golddust Marketing is about. We want to work with you to understand you and your businesses needs and aspirations, then support you to GO AND MAKE IT HAPPEN. We have almost 2 decades of proven experience and can't wait to show you case studies and let you speak to our valued customers.

Website
http://www.golddust.marketing
Industry
Advertising Services
Company size
1 employee
Headquarters
Lichfield, England
Type
Public Company
Founded
2016
Specialties
marketing consultant, marketing strategy, digital marketing consultant, and event and exhibition consultant

Locations

Employees at Golddust Marketing

Updates

  • Taking our own advice from this month's blog, Golddust Marketing will be taking a break over the Christmas period. Our Out of Office will be on from Friday 20th December, and we'll be returning to the coalface, refreshed, bright-eyed and bushy-tailed on Thursday 2nd January. It's been a strange year for Golddust Marketing, due to Hannah's passion for social care, and the immense (not to mention quick) growth of Grace Cares, which has exceeded all expectations from the original plan of action. But fear not! Golddust Marketing isn't going anywhere. We'd like to thank all our clients, suppliers and general good eggs for your support throughout 2024. It's been an amazing journey, watching the businesses we work with going from strength to strength - and there's certainly more to come in 2025. So, let's pour ourselves a large eggnog, deck the halls and have an amazing Christmas and New Year! Love always, Hannah & the team

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  • As we wave goodbye to 2024 (and wonder where it went), it’s time to sharpen your pencils and plan for a golden 2025. Here are three must-dos for your marketing strategy: 1. Be Real and Be You 🥰 Authenticity isn’t optional anymore. Your audience can spot a fake faster than Santa spots a mince pie. Share your brand’s personality - stories, quirks, and values. Real connections build trust, and trust builds business. 2. Get Your Data Ducks in a Row 🦆🦆🦆 Guesswork is so last year. Whether it’s email performance, web traffic, or social engagement, let the data guide you. Numbers don’t lie - and they’ll help you spend your budget wisely (more cake, less coal). 3. Call Hannah for Some Golden Marketing Advice ☎ Honestly, this one’s a no-brainer. Whether it’s strategy, content, or a little festive inspiration, Hannah’s got the Midas touch. Start 2025 with clarity, creativity, and a plan that actually works. Go on, make 2025 a golden year!

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  • December: a month of glittering lights, endless mince pies, and festive cheer - or so it seems. Behind the sparkle, many of us are juggling year-end deadlines, Christmas shopping chaos, and the looming pressure of “making the most” of the season. Sound familiar? If you’re feeling more frazzled than festive, you’re not alone. Sadly, we see this every year - the December burnout hits hard as businesses sprint to the finish line, trying to tie up projects while planning for the year ahead. Add in the personal pressures of Christmas, and it’s no wonder so many feel overwhelmed. So, how can you keep your cool while the world rushes around you? Our latest blog, Festive Frazzle: Understanding and Overcoming End-of-Year Burnout, unpacks the reasons why stress peaks at this time of year and, more importantly, shares practical tips to help you prioritise, focus, and even enjoy the season without burning out. From setting boundaries and managing expectations to simply breathing (yes, that really helps!), we’ve got you covered. Take a moment, grab a cuppa, and remember - you don’t have to do it all. Let’s wrap up the year on a high note, without the frazzle. 👉 https://lnkd.in/eYePEb5W

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  • As the year wraps up, we’re reflecting on what’s worked and what hasn’t for our businesses. And we want to hear from YOU! 🎉 What have you done differently this year that’s made a real difference to your business growth? Maybe you finally nailed your social media strategy, invested in some game-changing tools, or started working with an accountability partner (hint: Hannah 😉). Whatever it is, we’d love for you to share your tips and success stories with us! Here at Golddust Marketing, we’ve found that focusing on regular planning sessions and fresh, creative ideas has been our secret to smashing goals. 🏆 Now it’s your turn to inspire and be inspired! Drop your success stories in the comments below 👇 and let’s celebrate what’s worked this year. 🎉 Let’s make 2025 even bigger and better - together. 🚀 #SmallBusinessGrowth #SuccessStories #GolddustMarketing

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  • 📱✨ Happy National App Day! ✨📱 We LOVE an app that helps you work smarter, not harder - don’t you? 🙌 Whether it’s keeping your projects on track, organising your day, or streamlining your finances, there’s an app for that! Here at Golddust Marketing, we’re big fans of tools that boost productivity and keep small businesses ticking like a dream. From project management champs like Trello and Asana, to invoicing lifesavers like Xero and QuickBooks - these little icons pack a BIG punch. 💪 So, we’re curious: what’s your go-to app for business success? Share your recommendations in the comments and help other small biz owners discover their next game-changer! 💡 Oh, and if you need help turning that app-powered productivity into stellar marketing results, you know where we are. 😉 #NationalAppDay #SmallBizTools #GolddustMarketing

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  • 🌟 Who’s keeping you on track? 🌟 Running a business is tough, isn’t it? There’s always something to do, and those big plans for growth somehow end up at the bottom of the to-do list. It’s easy to say, “I’ll get to it next week,” but what if next week never comes? Enter Hannah 💡! Her monthly accountability sessions are here to turn procrastination into progress. Imagine having someone in your corner who actually holds you to account, keeps you focused, and helps you tick off those big goals - without breaking the bank. These sessions are all about giving your business the direction it needs to thrive in 2025. Think of it as your monthly dose of motivation and strategy, with a sprinkle of Hannah’s golden marketing magic! ✨ 💬 So, business owners: who’s holding you to account? If the answer isn’t Hannah, it should be! Let’s get your business moving in the right direction - starting now. 🚀 #GolddustMarketing #BusinessGrowth #Accountability #MarketingStrategy

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  • Running a small business is a juggling act, and marketing often gets pushed to the bottom of the to-do list. Sound familiar? You’re not alone. Many small business owners struggle with knowing where to start or finding the time to dedicate to their marketing strategy. The result? Missed opportunities, inconsistent messaging, and that nagging feeling you could be doing more to grow your business. But what if you could start 2025 with a clear focus and a plan tailored to your goals? Enter Hannah’s Brain Pick – the ultimate kick-starter for your new year marketing. In a one-to-one session, you’ll have the chance to tap into Hannah’s expertise and tackle the marketing headaches holding you back. From identifying your audience to exploring new channels or refining your existing efforts, this isn’t a cookie-cutter approach. It’s all about your business and what works for you. Whether you need clarity, direction, or just a fresh perspective, a Brain Pick could be the solution to kick off the year with confidence. Let’s turn that mountain of marketing confusion into a roadmap to success. Book your Brain Pick today and make 2025 your best year yet! https://lnkd.in/dTf_JS32

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  • Heads up! Marketing is more than just social media posts and email campaigns – it’s a complex machine that needs all its moving parts working in harmony. Without a clear strategy, you risk wasting time, money, and resources on efforts that don’t deliver results. 🤷 Businesses often face unique marketing pain points: competing priorities across teams, disconnected campaigns, and a lack of cohesive messaging. Add in the pressure to stay ahead in a competitive market, and it’s easy for your marketing to lose direction. That’s where a robust marketing strategy comes in. 👍 Starting 2025 with a well-defined plan ensures your goals are aligned, your audience is targeted, and every effort contributes to measurable results. From overarching strategy to actionable plans, Hannah offers the expertise to help your business hit the ground running. Whether you’re looking to streamline your campaigns, break into new markets, or strengthen your brand’s presence, a tailored marketing strategy is the key to success. Don’t let 2025 be another year of scattered efforts. Book your session with Hannah today, and let’s craft a strategy that ensures your marketing delivers maximum impact. https://lnkd.in/dTf_JS32

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  • Black Friday is tomorrow! 🛍️ Are you offering your customers something special? If so, make sure you’re fully prepared. Can your team handle the demand? Are your systems ready? And, importantly, have you priced your offers correctly? Underselling your products or services just to “fit in” with Black Friday deals could leave you worse off in the long run. Your reputation is at stake, so ensure every promise you make is one you can deliver on. A happy customer today can become a loyal customer tomorrow!

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