Happy Christmas to everyone from all of us at Freshbat 🎄 Thanks to all our wonderful clients, partners and our wider network for supporting us this year. Wishing you all a happy and healthy start to 2025 🎉
Freshbat
Marketing Services
London, London 668 followers
Growth Marketing for Established SMEs | Growth Marketing & Digital Marketing Services
About us
Freshbat is a culture-first marketing agency for established SMEs. Our clients include HAYNE, GrillaTech, The Red Tree, 54 Bit Studios, Greenscreen London, Accuracy Matters and 1st Class Accounts amongst others. We exist predominantly to become the external marketing ‘Champion’ for every client we work with, cheering them on every step of their marketing journey 👏 We help our clients to achieve their goals with the best potential outcomes for everyone in the business by identifying marketing strategies that not only take care of your prospects and clients, but also get your whole team behind a marketing-first culture in your business. We provide everything established SMEs need to achieve the next level of growth, which includes: Branding services ✔️ Vision, Mission, Values, Purpose ✔️ Brand Playbook ✔️ Positioning ✔️ Value Proposition Marketing Strategy ✔️ Marketing Audit ✔️ Market Research ✔️ Persona Development ✔️ Key Messages ✔️ Marketing Mix Digital Marketing ✔️ Email Marketing ✔️ Blogging & SEO ✔️ Web Content ✔️ Social Media Management Employer Branding ✔️ Employer Brand Strategy ✔️ Recruitment Marketing There isn’t much point in investing in marketing if you’re not tracking your ROI. So here are some of our recent client results: 🙌 A London-based accounting firm increased monthly new clients from 29 to 50 (+72%) 🙌 A sales consultancy increased LinkedIn engaged by 675% YoY 🙌 An editorial agency had a 4% cold email conversion rate (compared to an industry average of 1%) We're always keen to partner with SMEs of all sizes who want to develop their marketing and embed a marketing-first culture. Contact us: 📧 [email protected] Our work: → https://freshbat.com/our-work/ Access the latest insights: → https://freshbat.com/blog/ Find us on: 👋 LinkedIn: https://www.linkedin.com/company/freshbat-marketing 👋 Instagram: https://www.instagram.com/freshbatmarketing/ 👋 YouTube - https://www.youtube.com/@freshbatmarketing/
- Website
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https://freshbat.com
External link for Freshbat
- Industry
- Marketing Services
- Company size
- 2-10 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 2021
- Specialties
- Marketing strategy, Branding, Employer branding, Content strategy, B2B marketing, Digital marketing, Email marketing, Blogging, Content marketing, Strategic marketing, Social media strategy, Marketing performance, Positioning, Social media management, Recruitment marketing, Social media recruitment, Visual identity, and SEO
Locations
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Primary
Get directions
London, London, GB
Employees at Freshbat
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Sarah Harrison
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Nick Silverstone
Fractional/part-time or interim executive director support. As an experienced MD/Business leader I am passionate about growing businesses through…
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Catherine Storey 💫
Getting Marketing Sh*t Done | Growth Marketing Strategy for Established SMEs | Marketing Agency Delivering Results-Focused Branding, Digital…
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Bethany Oakes
creative growth marketing
Updates
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Another lovely testimonial from one of our clients that we supported with some event collateral. Well done Beth and Lucia! 👏 Although a lot of the work we do is digital, there's still a place for offline marketing and having polished, on-brand printed assets is hugely valuable at events and exhibitions. If you're planning on attending exhibitions next year and need help with maximising your ROI, get in touch.
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Here are our seven predictions for what's going to be trending in B2B marketing in 2025 🔥 1️⃣ Personalisation and account-based marketing 2️⃣ AI and automation 3️⃣ Short-form content that a 5-year old could understand 4️⃣ Omnichannel consistency 5️⃣ Videos and interactive lead magnets 6️⃣ Thought leadership 7️⃣ New ways to measure attribution and campaign success Find out more about why we think it's going to be essential to embrace these marketing trends in your 2025 marketing strategy 👉
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Lack of visibility of your go-to-market costs vs. the additional revenue marketing and sales activities generate significantly impacts your ability to make strategic decisions for growth when it comes to marketing activities. To solve this, we're starting to report on a new metric that brings a lot of clarity to the mystery that is marketing ROI: Go-To-Market Efficiency. In a nutshell, it's expressed as a percentage and identifies how much new annual recurring revenue (ARR) you generate for every £1 spent. Swipe to see how to calculate it and what the gold standard is → Have you heard of this metric or used it before? We'd love to hear how you're tracking marketing ROI and the challenges you're facing 👇
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Time is short. Christmas is coming. You need to create some content ASAP and you're willing to do it by any means necessary... You open your browser in the hope that AI has advanced enough by now to create some half-decent content. Which tool are you going to try first?
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Struggling to work out what your key messages are? Wondering where you're supposed to connect with your ideal clients? The answer to these questions lies in creating your ideal client personas. If you're not sure how, make sure you download our free client persona worksheet - it'll walk you through all the steps you need to take to identify your ideal clients to inform your marketing strategy. Link in comments ⬇️ #marketingstrategy #socialmediamarketing #contentmarketing #b2bmarketing
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A study by MDG found that 60% of consumers are more likely to contact a business that has high quality images, maybe it's time you invested in professional photography for your business 📸 High quality images humanise your brand, but that's not the only reason professional photography is worth every penny: 🌟 Builds credibility & trust – Polished images make your brand look authentic and reliable, helping clients feel confident in choosing you. 🌟 Boosts engagement – Compelling visuals grab attention and keep potential clients engaged. 🌟 Strengthens brand identity – Custom photos showcase your unique personality, creating a memorable brand experience. 🌟 Increases conversions – High-quality images help clients picture themselves using your product/ service, leading to more sales! Say cheese! 😁 Catherine Storey 💫 Ready to elevate your brand? Let’s talk about how high-quality visuals can take your marketing to the next level. 👉 Book a call with us today (link in comments!) #marketingstrategy #socialmediamarketing #contentmarketing #b2bmarketing
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Some exciting news here at Freshbat... 🎉 We’re beyond excited to welcome Bethany Oakes our new Performance Marketing Manager, to the team! With over a decade of expertise in growth marketing under her belt, Beth brings a wealth of knowledge and creativity to the table. But here’s a fun fact: her passion for marketing is rivaled only by her lifelong love of horseriding - 20+ years and counting! Meet Margot, her equine partner in adventure 🏇. We can’t wait to see how Beth’s fresh perspective and innovative ideas will elevate the experience for our clients. Big things are on the horizon! 🤩 Welcome aboard, Beth! 📩 Want to connect? Reach out to her at [email protected]. #marketingstrategy #socialmediamarketing #contentmarketing #b2bmarketing
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Our clients are seeing amazing results across different channels, from social media to website visits. Check out some of the results from October 📈 Want results like these for your business? Drop us a message and we'd love to chat. #marketingstrategy #socialmediamarketing #contentmarketing #b2bmarketing