Elms Creative Ltd

Developing a bespoke WordPress website requires several critical phases, each playing a vital role in its overall success. The process starts with an initial consultation and planning stage, where clients and agencies work together to define project goals, target audiences, and required functionalities. At this stage, they agree on timelines, and budgets, and produce a detailed project brief to steer the entire development journey. If you’d like to gain deeper insight as a client, our latest blog article explores how this can be achieved in greater detail: https://lnkd.in/ee8hbawu #webdesign #webdevelopment #wordpressdevelopment #wordpressthemes #themedevelopment #projectplanning #designbrief #developmenttimescales #websiteplanning #creativewebsolutions #blog #article #bournemouthwebagency #elmscreative

Close the gap between SEO and audience intent. Discover how Google Trends, digital PR, and behaviour analysis can enhance brand performance. Prioritising audience needs will transform your approach to SEO strategies, driving both immediate and sustained brand success. With AI now embedded into Google’s ranking system, the algorithm is evolving to assess content with human-like precision. Interested in leveraging Google Trends effectively? Read the full article here https://lnkd.in/g84wPWn3 #audienceresearch #googlesearchinsights #googletrends #brandperformance #businessperformance #marketresearch #searchanalytics #datadrivenmarketing #performancemetrics #digitalmarketingtools #marketingtips #onlinetips #elmscreative

Google cautions websites about error pages creating "black holes" that may permanently exclude content from search results. In a recent episode of Google’s “Search Off the Record” podcast, an SEO issue was highlighted that can cause web pages to vanish from search results. Allan Scott, from the Google Search team, discussed “marauding black holes” caused by clustering similar-looking error pages. For more details, you can read the full article here: https://lnkd.in/eih5qig5 #googlenews #googlepodcast #blackholesexplained #searchresults #404error #pagenotfound #scienceandspace #techandastronomy #podcastdiscovery #weberrors #webdevelopment #elmscreative

Google's CEO, Sundar Pichai, finds it challenging to express concerns for the web ecosystem, stating that Search will undergo significant changes in 2025. The AI industry as a whole is founded on Google's research breakthroughs, particularly transformers, which were later open-sourced. Without these, the AI industry would not exist in its current form. For further insights into the CEO's perspective, you can read the full article: https://lnkd.in/eeCSfmsX #googleupdates #sundarpichai #searchrevolution #aiindustrytrends #websearchevolution #googleceo #futureofsearch #aiinsearch #sundarpichaileadership #searchchanges2025 #searchengineoptimisation #seo #elmscreative

Surprising findings is 15% of Google searches are driven by just 148 terms. Additionally, 56% of searches are for generic terms, while long-tail queries make up only 3.6% of search demand. This is just one of many fascinating insights from a new analysis of nearly 332 million queries across over 320,000 unique terms, released today by Rand Fishkin of SparkToro using data from Datos. To explore this data in more detail, you can read the full article here: https://lnkd.in/gJX_wAei #googlesearches #searchterms #limitedterms #datainsights #genericterms #searchanalytics #datadriven #keywordresearch #googleanalytics #searchtrends #datos #elmscreative

The new year is approaching, and it’s the perfect time to embark on an exciting new business venture. Challenges are inevitable, but by following these steps, you can tackle them with confidence and focus on what you do best: growing your business. Small Business offers an excellent guide covering everything you need to know to start a business in the UK: https://lnkd.in/e6bjNEEh #ukbusiness #essentialbusinessguide #uksmallbusiness #smallbusinessuk #britishbusiness #ukentrepreneurs #ukbusinesssupport #smallbizuk #businessgrowthuk #ukstartupsuccess #smallbusiness #elmscreative

Google has revised its Business Profile guidelines for service-area businesses offering age-restricted products. Businesses selling alcohol, cannabis, weapons, or similar items are now required to have a physical storefront to retain their Google Business Profile. For further details on this update and its potential impact on your business, you can read the full article here https://lnkd.in/eMq5UQqE #google #googlemybusiness #googlebusiness #agerestricted #servicearea #agerestrictedproducts #businessvisibility #localseo #restrictedproducts #serviceareabusiness #elmscreative

Bluesky is gaining traction as publishers report engagement rates three times higher than on rival platforms, drawing attention from media outlets and developers. A recent blog post by the decentralised social network highlights its growing role as a traffic source for online publishers, featuring data and testimonials from prominent news organisations that have observed increased engagement and conversions. If you haven’t explored Bluesky yet, this could be a compelling reason to start: https://lnkd.in/edzAKmNC #bluesky #socialmedia #socialmediaplatform #engagementmatters #trafficsource #publisherinsights #platformgrowth #socialmediatrends #digitalengagement #socialtraffic #elmscreative

With just four weeks until Christmas Day, this is a prime opportunity for retail sales and boosting revenue, especially for businesses catering directly to the retail market. A key tip for maximising sales during the festive season is to schedule promotions well ahead of time. Proper planning ensures your marketing materials and offers are ready to go live at the most effective moment. We’ve published a blog featuring tips on how to enhance your business during this period. If you’re interested, you can find the full article here https://lnkd.in/eSk-FbE4 #retailshopping #businesstips #increaserevenue #businessideas #businesstactics #ukbusinesses #retailsuccess #businessgrowth #smallbusinessuk #revenueboost #entrepreneurship #ukretail #blog #article #bournemouthwebagency #elmscreative

PHP 8.4 was released this month, introducing property hooks, HTML 5 support, and the ability to chain methods on new without requiring additional parentheses — a significant update! As expected with new versions, this release brings features, improvements, and deprecations. Notably, 2024 has introduced adjustments to PHP’s release cycle, aligning the end of security updates for all supported versions with the year's end rather than the original GA anniversary. If you’re a developer working with PHP, you may find this worth exploring https://lnkd.in/dXev5gZi #php #php8_4 #phpfeatures #phpimprovements #webdevelopment #webdeveloper #webcoding #phpupdate #learnphp #phpprogramming #codinglife #devcommunity #elmscreative