CONNECTKI ADTECH COMPANY

💭 ¿Qué pasa cuando equivocarse parece el fin del mundo? En el marketing digital (y en la vida), los errores son inevitables. Pero hay algo que muchos no dicen: equivocarse no es sinónimo de incompetencia, es parte del proceso de crecimiento, aprendizaje y optimización. 📌 Pero, ¿qué pasa cuando un cliente no lo entiende? Trabajar con clientes tóxicos puede ser desgastante. 👎 Comparaciones con otros más "económicos". 👎 Expectativas irreales de resultados inmediatos. 👎 Humillaciones cuando algo no sale como esperaban. La verdad detrás de un equipo profesional: Lo que no se ve es que, detrás de cada campaña, hay: ✔️ Horas de análisis para entender su negocio y mercado. ✔️ Creatividad y estrategia para hacer que su marca destaque. ✔️ Innovación constante para adaptarse a un mundo digital cambiante. ❗️ Lo que realmente contrataste: Cuando eliges una agencia como la nuestra, no contratas resultados mágicos, sino: 🔑 Un proceso probado y estratégico. 🔑 Un equipo que invierte su experiencia para construir algo duradero. 💡 Entonces, ¿cómo podemos educar al cliente? 1️⃣ Hablar de expectativas reales desde el inicio. 2️⃣ Explicar que el marketing digital es un viaje lleno de pruebas y aprendizajes. 3️⃣ Recordar que los errores no son fallos definitivos, sino datos valiosos que nos guían. 👉 Un cliente que confía en el proceso permite que florezca el verdadero potencial de su inversión. 👉 Un cliente tóxico puede ahogar a su propio equipo antes de ver resultados. 🔗 Si buscas un equipo que trabaje contigo, no para ti, hablemos. Porque el marketing es colaboración, no imposición. P.D.: ¿Te has encontrado con clientes difíciles en tu carrera? Comparte tu experiencia. ¡Hablemos de cómo podemos construir relaciones más sanas y productivas en el mundo del marketing! #marketingdigital #pymes #connectki

🚀 ¡Falta poco para el EMMS Digital Trends 2024! 👉 Inscribite GRATIS aquí: https://lnkd.in/dQ6mP8rW 🟣 ¿Qué pasó en el marketing digital este año? 🟡 ¿Qué tendencias marcarán el 2025? 🟣 ¿Qué estrategias están impulsando las ventas de marcas como Danone, Sodimac o Hiper ChangoMas? 🟡 ¿Qué nos enseñarán líderes globales como Google, Meta, Canva y Metricool? 💡 Además, grandes expertos como Ismael El-Qudsi y Pedro SEO compartirán sus insights exclusivos. 📅 Cuándo: Del 26 al 28 de noviembre 🌎 Dónde: 100% online y gratuito 🎯 Por qué asistir: Es el evento más grande de marketing digital en Latam y España, con más de 30.000 asistentes esperados. 🔗 La agenda completa ya está disponible en el sitio, ¡no te la pierdas! 🙌 Desde Connectki, estamos listos para acompañarte en este evento único. ¿Te sumás? #Connectki #EMMSDigitalTrends #MarketingDigital #TendenciasDigitales #Marketing2025 #MarketingAutomation

🌟 CTV News: Freevee's Exciting Transition to Prime Video! 📺✨ As Freevee transitions into Prime Video, Prime members can now enjoy a seamless entertainment experience without any content loss. This integration brings all your favorite original shows like "Jury Duty" and "Bosch: Legacy" under one umbrella, enhancing accessibility and clarity. 🚀With the addition of an ad-supported option, Prime Video becomes even more versatile, catering to diverse viewer preferences. However, the journey of Freevee had its challenges, primarily due to its overlapping content and minimal promotion.📺 This move eliminates the confusion, streamlining Amazon's offerings for a more cohesive viewing experience.🎬 This shift reflects Amazon's strategic approach to optimize its streaming services, making Prime Video a one-stop destination for premium and ad-supported content. 💡 #PrimeVideo #StreamingInnovation #CTVadvertising #CTV

🌟 Case Study Alert: How a Local Retailer Boosted Sales with CTV Advertising 🌟 In the ever-evolving landscape of advertising, one local retailer decided to switch gears and embrace CTV advertising to maximize reach and impact. 📺 Facing declining traditional TV viewership, they partnered with Connectki, a top CTV advertising company, to target their ideal audience more effectively. 🛠️ \*\*Challenge:\*\* The retailer needed to reach highly targeted viewers who were most likely to engage with their products. Traditional TV ads weren't cutting it, resulting in low conversion rates. 💡 \*\*Solution:\*\* By leveraging Connectki's programmatic advertising solutions, the retailer delivered personalized video ads directly to viewers on smart TVs and streaming devices. This approach allowed them to target specific demographics and interests, ensuring their message resonated with the right audience. 📈 \*\*Result:\*\* The retailer saw a 35% increase in online store visits and a 20% boost in sales within the first month. This success story highlights the power of CTV advertising in driving real business results. 🚀 Ready to elevate your ad strategy? Explore CTV advertising today! 🌍 #CTVAdvertising #AdTech #Connectki # #digitaladvertising #ctv #connectedtv #ott #overthetop #programmatic #programmaticadvertising

🚀📺 Adapting to Change: How OTT Can Thrive in the Evolving Streaming Landscape! 📊💡 Consumer behavior is changing, and it's essential for companies. As competition heats up in the connected TV market, here are some strategies OTT can implement to regain its footing: 👉 Enhance User Experience: Focus on creating a seamless interface that keeps viewers engaged and encourages longer watch times. 📺 👉 Exclusive Content Partnerships: Collaborate with content creators to offer unique programming that attracts new audiences. ✴️ 👉 Diversify Advertising Options: Adapt to the rise of programmatic advertising by providing more flexible and targeted ad solutions for marketers.🎯 👉 Invest in Data Analytics: Use viewer data to refine ad placements and improve engagement metrics for advertisers. 🤓 By embracing these strategies, OTT Content Producers can navigate the evolving landscape and strengthen its market position. What are your thoughts ? Let's discuss! 🌟📺 #digitaladvertising #ctv #ctvadvertising #connectedtv #ott #overthetop #programmatic #programmaticadvertising #Connectki

💡 Navigating the Future of Programmatic Advertising in a Cookie-Free World! 🚀 As we navigate the evolving landscape of programmatic advertising, the decline of third-party cookies raises essential questions. With estimates suggesting that US programmatic display ad spend will hit $148.8 billion in 2023—up 16.5% from last year—it's clear that this sector remains vital. 📈💰 Key trends to watch include: - 🏠 In-housing programmatic campaigns: Transparency is driving brands to manage their campaigns internally. - 🔍 First-party data solutions: With privacy-first initiatives taking center stage, brands will need to find effective ways to gather and use data. - 📺 Growth of Connected TV (CTV): US CTV spend is projected to rise significantly as more consumers turn to streaming. Incorporating 🤖 AI into strategies will also be crucial for staying ahead. The future of programmatic advertising is bright, but it requires adaptability and a keen focus on emerging trends! 🌟📊 #ProgrammaticAdvertising #DigitalMarketing #digitaladvertising #ctv #ctvadvertising #connectedtv #ott #overthetop #programmatic

🚀 Engaging Independent Voters: Strategies for Political Campaigns! 🗳️📊🤝 Navigating the complex landscape of political advertising can be challenging, especially when it comes to reaching independent voters. Here's a step-by-step approach to effectively engage this crucial demographic: 1. **Understand Independent Voter Behavior:** Recent data shows that independent voters give 🧐 4% more attention to political ads compared to average viewers. This insight is vital for crafting targeted messages. 2. **Tailor Messages:** Develop unique ad content that resonates with independent voters. Highlight key issues that matter to them, focusing on common ground rather than party lines. 🎯 3. **Leverage Data Insights:** Utilize analytics 📊 to identify which platforms independents frequent. With the rise of streaming services, CTV ads can be particularly effective. 📺 4. **Test and Optimize:** Run A/B tests 🔍 on different messages and channels to see what works best. Monitor engagement and adjust strategies accordingly. 5. **Build Relationships:** Create opportunities for genuine engagement through community events or discussions. This fosters trust and connection. 🤝 By implementing these strategies, campaigns can effectively capture the attention of independent voters, driving meaningful engagement and support. 🗳️✨ #PoliticalAds #IndependentVoters #digitaladvertising #ctv #ctvadvertising #connectedtv #ott #overthetop #programmatic #programmaticadvertising #Connectki

🚀📺 Navigating the Evolving Landscape of Programmatic Advertising in CTV! 📊✨ The role of programmatic advertising in CTV is evolving rapidly, especially as Roku faces increased competition. Here are some insights and practical tips to navigate this landscape: - Market Shift: Roku's share of programmatic ads has dropped from 53% to 37%. This decline highlights the need for advertisers to diversify their strategies across multiple platforms. - Competitive Landscape: Platforms like Samsung TV Plus and Amazon Fire TV are gaining ground. Understanding where your audience is spending their time can help you adjust your ad placements effectively. - Ad Spend Growth: Programmatic CTV ad spending is projected to rise significantly. Embrace programmatic solutions to ensure your campaigns reach the right viewers at the right time. - Engagement Metrics: Monitor how different platforms perform and adjust your strategies accordingly to maintain viewer engagement. By staying informed and adaptable, you can maximize your advertising impact in this competitive environment! 🌟💡 #ProgrammaticAdvertising #digitaladvertising #ctv #ctvadvertising #connectedtv #ott #programmatic #fast

🚨 Major Shift in CTV Advertising! 📉 Roku’s Decline in Ad Share Sparks New Opportunities! 🚀🔍 Roku's declining ad share has caught the attention of advertisers everywhere. With its programmatic ad share dropping from 53% to 37% in just one year, the landscape is shifting dramatically. Here’s what it means: - Increased Competition: Platforms like Samsung TV Plus and Amazon Fire TV are gaining traction, making it harder for Roku to hold its ground. - Market Saturation: A crowded CTV market means advertisers are spreading their budgets across multiple platforms rather than relying solely on Roku. - Changing Ad Strategies: With a rise in programmatic advertising, brands are looking for diverse options to reach their audiences effectively. As advertisers, staying informed about these shifts is crucial for optimizing your strategies and maximizing reach. Let’s adapt and thrive in this evolving environment! 🌟📊 #Advertising #CTV #digitaladvertising #ctvadvertising #connectedtv #ott #overthetop #programmatic #programmaticadvertising

The future of programmatic advertising on CTV is bright! 🚀 And there's never been a better time to explore its potential. Imagine a world where your advertisements reach the right audience, precisely when they're most engaged. That's the promise of CTV advertising, reshaping how we connect with consumers. As video content consumption rises, CTV platforms are becoming indispensable for advertisers aiming to stay competitive. These platforms offer advanced targeting, real-time analytics, and flexible optimization, all while ensuring your message reaches the viewers who matter most. Ready to harness the power of CTV? Partner with top advertising platforms to take your campaigns to new heights. Let's drive innovation together! 🚀 #CTVAdvertising #ProgrammaticInsights #connectki