“Катерина - очень креативный и ответственный сотрудник! Ее идеи достойны Канских львов, а их воплощение всегда на наивысшем уровне. Рекомендую обращаться с Катерине Бажан за идеями мероприятий "под ключ" - не пожалеете.”
Kate Bazhan
Kyiv, Kyiv City, Ukraine
10 тис. послідовників
500+ контактів
Загальна інформація
• Total work experience in communications and marketing – 10+ years, including
…
Внески
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You're planning your next conference. How can you make it more eco-friendly?
For our events we implemented zero paper approach. No printed brochures or agendas were at the event and expo area. All of them were moved to e-space of our application and website. The same approach we encoureged with our sponsors which were included into the initiative and their e-brochures were accesible through qr code and in the event app. The same approach no-business cards policy were havily promoted in the nurturing for participants so the contact exhacnge were managed through the app as well. No go even futher - we collaborate with the hotel to arrange only re-usable materials for our coffe breaks. Linen napkins, china cups and plates.
Діяльність
Досвід
Освіта
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National University
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Management of media organizations, PR and communications
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Ліцензії та сертифікати
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Brand Management: Aligning Business, Brand and Behaviour
University of London, London Business School
Дата видачіІдентифікатор кваліфікаційного сертифіката BPBQGQFTKTAG -
Leading People and Teams Specialization
University of Michigan
Дата видачіІдентифікатор кваліфікаційного сертифіката FB36TKRZNM6S -
Leading Teams
University of Michigan
Дата видачіІдентифікатор кваліфікаційного сертифіката SJJRNG8SQH6F -
Managing Talent
University of Michigan
Дата видачіІдентифікатор кваліфікаційного сертифіката 4BL555RJMBJZ -
Meta Social Media Marketing Specialization
Meta
Дата видачіІдентифікатор кваліфікаційного сертифіката 9DNSSZX46FJE -
Viral Marketing and How to Craft Contagious Content
University of Pennsylvania
Дата видачіІдентифікатор кваліфікаційного сертифіката 6LPBMKSL5YH9
Курси
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Advertising: promotional products, trends and innovations
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Content marketing for B2B
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Cooperation of professionals
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Digital marketing conference 2012
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Digital marketing conference 2013
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Digital marketing conference 2014
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Generate and manage leads
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Marketing automation systems
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New methods of efficient marketing - gamification of reality
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Work in goals
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Проєкти
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Middle East customers’ visit
9 top and middle managers from Middle East state company came to Dnipropetrovsk to visit Interpipe production facilities. As a travel manager, I booked the flights and hotels (through travel agency), prepared evening programme (under the supervision of division head; locations, entertainment, catering), organized the event logistics (travel with the guests at 3 mills in 3 different cities, response to their additional requirements on-site, arrangement of back transfer).
Інші автори -
Corporate calendar and presents 2014
- development of the idea
- creative direction of the project
- copywriting
- coordination of design agency (White design studio)
- approval of the design
- implementation of the concept for corporate presents line, etc.Інші автори -
Interpipe Steel website
Development of the web-site for innovative Interpipe Steel mill.
Key objectives:
- present innovative steel mill
- promote art objects on the mill
- present the mill as a working place for prspective young metallurgists
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DJ track Pulse of Interpipe by The Maneken
Arrangement of track record on the plant and track presenation in Dnepropetrovsk.
The idea of project: to embody the unickness of philosophy of the new plant - creation of welcoming and unusal working place on metallurgiacla plant and change the workers's attitude towards their work.
Project got the wide media coverage and also get the 2nd place in Corporate Hymnes contest (Forbes Ukraine):
http://forbes.ua/business/1348603-o-chem-poet-biznes/1348606 -
Interpipe Steel group (social network VK.com)
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Establish and develop the Interpipe Steel group in social network VK.com
Key goals:
- promote the new mill within the Dnepropetrovsk citizens
- support the industrial tourism project
- create the community of loyal citizens
- engage the potential workers to the mill's life
Achievements: 4 000 followers
Мови
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Russian
Рідна мова або володіння двома мовами
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English
Професійний рівень володіння, достатній для роботи
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Ukrainian
Рідна мова або володіння двома мовами
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French
Елементарний рівень володіння
Отримані рекомендації
1 людина рекомендує Kate
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