SCM

Committed to Transparency, Legality, and Ethics Ten of Rinat Akhmetov’s companies have been recognized by the “White Business Club,” a prestigious list honoring taxpayers who demonstrate a high level of voluntary compliance with tax regulations. This acknowledgment reaffirms our unwavering commitment to integrity and responsibility. From day one, every SCM company and enterprise has operated on the principles of transparency, stability, and strict adherence to both Ukrainian and international laws. We've established highly effective corporate governance systems, ensuring compliance, robust anti-corruption measures, and accountability to society. For us, it’s not just about following the rules — it’s about setting the standard. Paying taxes fully and on time is more than an obligation for us; it’s our contribution to Ukraine’s resilience and the well-being of its citizens, particularly during these challenging times. We remain resolute in our support for the country, its communities, its armed forces, and its people. Together, we can build a stronger, more stable, and prosperous Ukraine. #Integrity #Transparency #SCM #RinatAkhmetov #StandWithUkraine

#FightForLight: Ukrainian Veterans Stand Behind Oleksandr Usyk in His Rematch Against Fury On December 21, the world of professional boxing will witness a landmark event — the highly anticipated rematch between Oleksandr Usyk and Tyson Fury. Together with DTEK, Usyk has launched the “Fight For Light” campaign to highlight the devastating impact of Russian attacks on Ukraine’s energy infrastructure and to call for international support in restoring and protecting critical energy facilities. Nearly 40 Ukrainian veterans have made their way to Saudi Arabia to cheer on the Ukrainian champion in his fight. Among them are DTEK energy workers and miners, Metinvest steelworkers, and defenders of Mariupol supported by Rinat Akhmetov’s “Heart of Azovstal” initiative. We stand with our undefeated champion, wishing him strength and victory in this pivotal battle. Light will always triumph over darkness! #StandWithUkraine #UsykFury #UsykFury2 #EnergyResilience

The “Heart of Azovstal” Initiative to Continue Supporting Mariupol Defenders and Their Families in 2025 The “Heart of Azovstal” project, launched to support Mariupol’s defenders and their families, will continue its work in 2025. The decision was announced by the initiative's founder, Rinat Akhmetov. "I have decided to extend the ‘Heart of Azovstal’ project into 2025 because over 1,500 Mariupol defenders are still in captivity. This is not just a number — it’s over 1,500 courageous individuals, Ukrainians, who are facing unimaginably difficult circumstances. They must know they are not alone. Their families, parents, children, and all of Ukraine are waiting for them to come home. It is our duty to fight for these men and women, to support them, and to help in every way we can. We owe them a great ‘thank you’ for their heroism — not just in words, but through action,” said Rinat Akhmetov. The “Heart of Azovstal” initiative was launched on January 16, 2023, with Rinat Akhmetov allocating ₴1 billion (approximately $27 million) for 2023 and 2024. Over this period, more than 6,000 defenders and their families have received direct support. With this new decision, the initiative has secured additional funding for 2025 and will continue its mission of providing vital assistance to Mariupol’s defenders for another 12 months. The project team, in collaboration with the defenders, will determine and present the support priorities and budget for 2025 in February, alongside a detailed report on the results achieved over the previous two years. #RinatAkhmetov #HeartOfAzovstal #StandWithUkraine #Mariupol #FreeMariupolDefenders

russia has carried out its ninth massive attack this year on DTEK’s thermal power plants, significantly damaging equipment critical for the stable functioning of Ukraine’s energy system. The goal of these attacks is clear: to leave millions of Ukrainians without light and heat during the harsh winter months. Preventing this devastating plan from becoming a reality depends on the unwavering support of our international partners. Advanced air defense systems and international assistance in repairing damaged equipment are crucial to ensuring Ukraine’s resilience against these assaults and ultimately winning the #FightForLight. #StandWithUkraine #Ukraine #DTEK #russiaIsaTerroristState

Metinvest’s “Steel Dream” Recognized Among Finalists at the UN Global Compact Awards 2024 In Kyiv, the Глобальний договір ООН в Україні hosted its prestigious “Partnership for Sustainability Award” 2024 ceremony, where Metinvest Group’s “Steel Dream” project was honored as a finalist in the “Economic Development” category. The “Partnership for Sustainability” initiative is an annual international campaign that honors impactful projects realized through collaboration between business, government, and civil society to advance the UN’s Sustainable Development Goals (SDGs). “Steel Dream” is a comprehensive vision for Ukraine’s reconstruction, developed by Metinvest’s experts. This initiative offers a versatile set of prefabricated steel construction solutions tailored for housing and social infrastructure needs. Designed with inclusivity, sustainability, and efficiency in mind, the concept includes over 200 ready-to-implement building designs based on three core prefab elements: frames, modules, and platforms. Currently, “Steel Dream” is being presented to communities in regions most affected by the war. The project has already received significant positive feedback and over 30 applications from across Ukraine, showcasing its potential to meet real recovery needs. We are proud that “Steel Dream” has been recognized as an exemplary initiative supporting state rebuilding efforts and fostering sustainable development. #Sustainability #SteelDream #Metinvest #RebuildingUkraine #SDGs

A Record-Breaking Attendance for FC Shakhtar Donetsk The UEFA Champions League match between Shakhtar Donetsk and FC Bayern München in Gelsenkirchen drew an impressive crowd of 57,079 fans, setting a new club record for home game attendance. The previous record of 53,423 spectators was set back in 2012 during a match against Dynamo Kyiv in Donetsk. This match marked the last game of 2024 for Shakhtar in the Champions League. The next group stage clash is set for January 22, 2025, against Stade Brestois 29. A heartfelt thank you to all the fans for their incredible support! Let’s keep cheering and believing in the team. Together, let's make 2025 year of victories! #Shakhtar #UCL #Football #Record

“Taste of Freedom”: Advocating for Ukraine’s Prisoners of War Rinat Akhmetov’s ‘Heart of Azovstal’ initiative, in partnership with the morning TV show ‘Breakfast with 1+1’ (1+1 media) and the U.S.-based veteran bakery network Dog Tag Bakery, is launching the advocacy project “Taste of Freedom.” This initiative aims to raise international awareness about the urgent need to free Ukrainian prisoners of war (POWs). As part of the project, a live search will take place for the perfect Ukrainian treat recipe submitted by one of our veterans. This dessert will be added to the Dog Tag Bakery menu under the name “Taste of Freedom”, becoming a symbol of support for the liberation of Ukrainian POWs. Each dessert sold will include the story of a Ukrainian POW who endured captivity and returned home. These powerful stories are bound to resonate with people worldwide, amplifying calls for the release of those still held in Russian prisons. The creator of the winning recipe will travel to the U.S. to personally advocate for the freedom of Ukraine’s defenders and share their message with the global community. “For nearly two years, the ‘Heart of Azovstal’ project has been actively fighting for the release of captured defenders. Advocacy abroad is a key part of this mission. We collaborate with American organizations and are thrilled that our partners at Dog Tag have joined this important initiative,” said Natalya Yemchenko, Supervisory Board Member of ‘Heart of Azovstal’ and Chief Public Affairs Officer at SCM. A distinguished jury, including renowned Ukrainian culinary experts Olena Braichenko, Yevhen Klopotenko, and Valentyna Khamaiko, as well as representatives from ‘Heart of Azovstal’ and Dog Tag Bakery, will select the winner during a live broadcast on Breakfast with 1+1 on December 27, 2024. The project is open to all Ukrainian veterans. To join this important advocacy mission: Submit your application and recipe through the form: https://lnkd.in/eifsSVQK. Read the official rules here: https://lnkd.in/eZBXM9S9 If you know veterans dedicated to the cause of freeing POWs, share this opportunity with them. Together, we can make a difference and bring our heroes home. #TasteOfFreedom #HeartOfAzovstal #StandWithUkraine #SupportUkraine #Advocacy

Rinat Akhmetov Provides Unprecedented Private Support to Ukraine During Russia's Full-Scale Invasion SCM businesses, the Rinat Akhmetov Foundation, and FC Shakhtar Donetsk have collectively provided $300 million (₴10.6 billion) in aid to support Ukraine’s Armed Forces, civilians, and communities over nearly three years of Russia’s full-scale war in Europe. Our priorities remain clear: empowering Ukraine’s defenders, aiding civilians, supporting local communities, advancing charitable and advocacy initiatives, comprehensive support for Mariupol’s defenders Since day one of the invasion, all our businesses and initiatives have been united in fulfilling the mission set by our founder and investor, Rinat Akhmetov: to do everything in our power to ensure Ukraine’s resilience and to protect the lives and well-being of as many Ukrainians as possible. We remain steadfast in this mission — no effort or resource will be spared. To learn more about our contributions to Ukraine and its people, visit: https://lnkd.in/ejnzjP52 #StandWithUkraine #SCM #SupportUkraine #Unity #Ukraine

Honoring Ukraine’s Defenders: Armed Forces Day January 6 marks the Day of the Armed Forces of Ukraine — a moment to honor the heroes who have stood firm against over a decade of Russian aggression and three years of full-scale invasion. Ukraine’s military is not just a shield for our nation but a defender of European security as a whole. To every soldier serving in the Armed Forces of Ukraine, we owe our deepest gratitude. Your unwavering courage, determination, and resilience inspire us daily. Through Rinat Akhmetov’s “Steel Front” initiative, Ukraine’s defenders are equipped with the vital resources, technology, and support needed to face the challenges ahead and protect our shared future. Today, we salute all who serve. SCM and its businesses remain steadfast in their commitment to supporting Ukraine and its Armed Forces—for as long as it takes. #StandWithUkraine #SCM #SteelFront #SupportUkraine #Ukraine

Kyiv’s Iconic TSUM Unveils Festive Season with “Ukrainian Christmas” Displays The heart of Ukraine’s retail, ЦУМ Київ | TSUM Kyiv Department Store, has officially kicked off the holiday season with its enchanting “Ukrainian Christmas” window displays. Each display beautifully captures the deep-rooted traditions of Ukrainian culture, telling unique stories filled with meaning. Festive ribbons connect the windows, symbolizing joyful fairs and celebrations that bring a sense of warmth and delight. The journey begins with the first window, where snow-covered townscapes and glowing windows evoke the serene charm of a Ukrainian winter. Moving further, the displays come to life with symbols and rituals that define Ukrainian Christmas: · The Didukh in the Second Window: A centerpiece of Ukrainian Christmas, the Didukh symbolizes prosperity and abundance, traditionally placed in homes to bring blessings for the New Year. · Winter Joys in the Third Window: Capturing the playful essence of winter, this display highlights children’s games and activities that are integral to festive traditions. · The Christmas Star in the Fourth Window: This window illustrates the legend of the Christmas Star, a powerful emblem of light triumphing over darkness. · The Holy Supper in the Fifth Window: A tribute to the cherished Christmas Eve meal, this display showcases a table set with 12 traditional dishes. The hand-crafted tablecloth by Oselya Home and Garden features intricate designs that herald the festive season. · Colorful Folklore in the Sixth Window: This vibrant display brings to life scenes with a festive goat, intricate stars, and characters inspired by traditional Ukrainian paper-cut art, known as "vytynanky." · Dreams Come True in the Seventh Window: The final display reminds us that Christmas is a time for wishes to come true. Here, Saint Nicholas, dressed in a celestial blue cloak adorned with stars, grants the dreams expressed in letters from both children and adults. We invite all Kyiv residents and visitors to experience the true magic of Ukrainian Christmas through the captivating new displays at TSUM Kyiv. #Christmas #TSUMKyiv #HolidaySeason #CulturalTraditions #Ukraine