Asana’s strong direct listing lights alternative path to public market for SaaS startups

This week’s pair of direct listings from Asana and Palantir were historic moments for each firm, but they also served as public business experiments. For Palantir, the event tested how far corporate governance could be twisted while leaving a company worth buying in the eyes of public shareholders. And with Asana, its direct listing was … Continue reading Asana’s strong direct listing lights alternative path to public market for SaaS startups